Chamber Music Startup Brainstorm by Jason Chong https://padlet.com/jasechong/zx8p1mkybta1 Expanding on Louise's idea! en-us 2017-02-25 06:54:00 UTC 2017-02-26 13:00:40 UTC hello@padlet.com Steps! jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156169937 1. Products/services definition
2. Marketplace Goal definition
3. Target Audience definition
4. Competitors definition
5. Required functionality description
6. Information architecture
7. User types (roles) description
8. Group of users activity description]]> 2017-02-25 06:55:39 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156169937 Technology Options jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156169968
  • Develop from scratch
    • Best to have a technical co-founder
    • Need to determine technology stack and have technical expertise
    • PROS - Full control, may be cheapest option
    • CONS - Slow to build up dev team, hard to find talent
  • Develop using existing platform
  • Use Web Design Company

    • ]]>     2017-02-25 06:56:41 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156169968     Interesting reading jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156170053 https://www.quora.com/How-much-does-it-cost-to-build-a-website-like-Airbnb
    http://www.rockiesventureclub.org/colorado-capital-conference/how-do-angel-investors-differ-from-venture-capitalists/
    http://www.kimhartman.se/wp-content/uploads/2013/10/the-lean-startup-summary.pdf
    https://rubygarage.org/blog/how-much-does-it-cost-to-build-website-like-airbnb
    https://www.sharetribe.com/academy/how-to-validate-your-marketplace-idea-before-building-the-platform/
    https://www.cleveroad.com/blog/how-much-does-it-cost-to-create-an-app-like-airbnb]]>     2017-02-25 07:01:33 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156170053     Option 1 - Develop ourselves from scratch jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156170061 Need to determine technology stack, eg.
    • Programming language - Ruby, JavaScript, HTML5, CSS3
    • Application Framework - Ruby on Rails?
    • JavaScript Framework - React.js?
    • SQL Data Storage - PostgreSQL?
    • Hosting - Amazon Web Services
    '
    ]]>     2017-02-25 07:01:55 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156170061     Funding Options jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156170174
  • Self fund
  • Angel Investor - individuals investing their own personal funds, smaller investment amounts (25k-100k), have experience and contacts, may want to have money back within 3-5  years
  • Venture Capitalist - invested by firms or companies that use other people's money, large investments (1-10m), typically require seat on board, much more due diligence, may want to have money back within 3-5  years
  • Private Equity Fund

    • ]]>     2017-02-25 07:08:11 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156170174     STEP 7 - User types (roles) description jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156170211 Venue hosts
    People who want to offer their house/venue for concerts
    Probably like to listen to and watch live music
    May not possibly be able to play music
    Probably more social or like to host parties/concerts/events
    Probably have similar friends who like to listen to live music
    Probably expect some monetary gain for "renting" out their space
    Have space that can host an ensemble as well as audience
    Q: What to do about amenities? (food, bathroom, parking, etc)
    Q: What to do about cleaning up?

    Concert Organizer
    People who like to organize concerts
    Would we make this the same person as the Venue hosts or Musician?

    Musician
    Musicians in a group who play music
    Like to perform to others
    May not have space to host a concert
    May not have energy or passion to organize a concert
    Probably expect some monetary gain for rehearsing and performing

    Audience
    General public who want to attend a concert
    Like to listen to and watch live music
    Will have certain musical tastes
    Will live in a certain area
    May be travelling to another city or area for business or holiday
    May have challenges travelling far
    May know a particular musician and want to know when they play next
    May have a circle of friends and what to attend concerts they their friends are going to]]>     2017-02-25 07:09:21 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156170211     STEP 8 - User Activities jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156170285 Common to all:
    • Login/Signup via email or Facebook
    • TODO 
    ]]>     2017-02-25 07:10:53 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156170285     STEP 1 - Products/Services definition jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156170489 Connect chamber music lovers and venue hosts with chamber music groups.
    Help chamber music lovers find and buy tickets to chamber music concerts.
    Is it - chamber music groups wanting to put on a concert and needing a venue and audience?
    OR - venue or event host wanting to find a chamber music group to play at their event?]]>     2017-02-25 07:22:23 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156170489     STEP 2 - Marketplace Goal Definition jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156172529 X chamber music ensembles signed up in the first X months
    X venue hosts signed up in the first X months
    X events in the first X months
    X tickets sold in the first X months]]>     2017-02-25 08:22:15 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156172529     STEP 3 - Target Audience Definition jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156172539 See User Types?]]> 2017-02-25 08:22:30 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156172539 STEP 4 - Competitors Definition jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156172636 Ticketek
    Ticketmaster
    Lasttix
    Showbiz
    3d Resourcing - http://www.3dresourcing.com.au
    Trybooking

    ]]>     2017-02-25 08:25:49 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156172636     STEP 5 - Required Functionality Description jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156173248 Register as a host
    Register as a musical ensembles
    Register as a concert go-er
    Register a concert by musical ensemble X (could have more than one?) at venue Y at date Z, limit number of tickets
    Find concerts to go to by location, date, ensemble
    Find musical ensembles by location
    Find venues by location, dates free, cost
    Find when musical ensemble X upcoming concerts
    Book a ticket to concert featuring ensemble X at venue Y on date Z
    Pay for ticket using credit card or PayPal
    Manage concert to see how many tickets are sold
    Contact concert go-ers with information about concert
    Cancel concert and contact concert go-ers and issue refunds
    Concert Go-ers can review and rate concert, ensemble and venue?
    Ensembles can review and rate venue?
    Venue can review and rate ensembles?

    ]]>     2017-02-25 08:39:24 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156173248     STEP 6 - Information Architecture jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156173447 User
    • Name
    • Contact Details
    Venue
    • Address
    • Suburb
    • Seating capacity
    • Photos
    • Piano available
    • Seats available
    • Kitchen available
    • Bathroom available
    • Disabled access
    • Host (foreign key to User table)
    Musical Ensemble
    • Type of ensemble
    • Biography
    • Photo
    • Contact details
    • Members ? (foreign key to User table?)
    Venue Availability
    • Date
    • Availability
    • Venue (foreign key to Venue table?)
    Concert
    • Title
    • Venue
    • Date (foreign key to VenueAvailability table?)
    ConcertEnsembles
    • Concert (foreign key to Concert table?)
    • * Ensemble (foreign key to Ensemble table?)




    ]]>     2017-02-25 08:45:10 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156173447     Customer-Problem-Solution Hypothesis jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156176177
  • What problem(s) are you trying to solve?  
    • Hard to find places to host chamber music concerts
    • Hard to find chamber music ensembles
  • Who has the problem?
    • People wanting to host concerts
    • People wanting hear more chamber music
    • People wanting to perform chamber music
    • People wanting to hire chamber music ensemble
  • How is this person dealing with the problem now?
    • Word of mouth
    • Advertising through some communities (eg. church, schools, AUSTA, community orchestras, etc)
    • Google search?
    • Directories for specific types of events (eg. wedding directory)
  • How are you planning to solve the problem?
  • Why is your solution better?


    • Value proposition for customers: Easy to use and unified search experience that aggregates lots of chamber music ensembles and concerts and venues in one place, allows comparing them based on their offerings and the number of reviews they’ve received, and makes it easy to book a suitable time slot and pay for it.
    • Value proposition for ensembles: Easy way to set up their own online presence, more leads, handy tools for managing bookings and invoicing.
    • Value proposition for venues: Easy way to set up their own online presence, more leads, handy tools for managing bookings and invoicing.
    • Distribution channel for customers: Since lots of people are already searching for concerts, they find your site through search engines as soon as you get the first position in certain keyword searches. Contact directories and establishments directly.
    • Distribution channel for ensembles: At first, you build supply by contacting the providers directly and convincing them to join. Later on, growth will come through word of mouth.
    • Revenue stream from customers: Your site is free to use for customers.
    • Revenue stream from ensembles: You plan on making money by using the most popular revenue stream for modern marketplaces: charging a commission from each booking from the providers.
    • Revenue stream from venues: You plan on making money by using the most popular revenue stream for modern marketplaces: charging a commission from each booking from the providers.
    ]]>     2017-02-25 09:55:15 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156176177     Financial Outlook jasechong https://padlet.com/jasechong/zx8p1mkybta1/wish/156176678 Need to come up with some analysis on profitability based on revenue stream, number of users, number of events, etc
    What should the initial focus be?
    Does it need to expand to be more profitable? (eg. bands, general ensemble hiring vs event)
     ]]>     2017-02-25 10:05:44 UTC https://padlet.com/jasechong/zx8p1mkybta1/wish/156176678