https://padlet.com/jebrigs_07/zum97g95rgnc liberation from smartphone addiction en-us 2019-03-05 23:52:54 UTC 2023-02-20 08:11:00 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Pictureland.png jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/338185033 > Cyber bullying
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> ]]> 2019-03-05 23:55:56 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/338185033 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/340659493 Refer to link below as a reference for my conceptualised promotional video]]> 2019-03-12 23:16:25 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/340659493 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/340666769 Refer to link below as a reference for my conceptualised promotional video]]> 2019-03-13 00:01:42 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/340666769 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/343119556 Websites have been very useful tool in providing information to modern society.  Online access to unlimited information is easy these days. The internet can be another way of marketing through promotional videos or ads.

This week, students get to be introduced in how to create a website using HTML codes.

Several websites can be made referenced when it comes to layout or means to communicate with my targeted audience. The site should contain information but not too lengthy paragraphs as most modern day, digital orientated people are always on the go with their busy lives. Week 3 tab will contain some website examples regards to layout and information dissemination]]> 2019-03-19 23:37:39 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/343119556 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/343121481 Information can be disseminated these days in various mediums. Internet sites has been very creative in the layout of their pages to keep audiences and consumers engage frequently.

MTV sites are one of the examples that has a very creative layout and medium in providing online resources. This is one of my inspiration to make my html unique in providing a message regarding how to avoid social isolation by putting down the phone and interacting with people (friends, families, lovers, etc.) when you have to. Refer to the link below as reference to what is stated above.]]> 2019-03-19 23:50:01 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/343121481 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/343122641 As my target audience is between teenagers to mid30s individuals, it is essential to keep the html website simple but still catchy through utilising interesting photos, colour layouts and short information. This organisation site of headspace effectively uses that technique to keep users engage and at the same time, give relevant information to whoever needs it. Refer to the link below as reference to what is stated above.]]> 2019-03-19 23:57:00 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/343122641 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/345491707 TREATMENT:

Frame starts with group of friends (3) having conversation in a restaurant/cafe/pub (location still to be decided. Within the 20 sec time frame, it will be very noticeable that only two friends are seen in the shots having a decent conversation (shot in the perspective of the third person). The last 10 sec of the video will reveal a third person who looks socially isolated and imprisoned because of his addiction with phone use, not engaging conversation with his 2 other friends.

Final shot would just be the 3rd person all alone in the setting, continuing to use his phones as murmurs of his friends' conversation is still heard. Camera fades out to black with a brief message : 'feeling isolated? put down your phone'

Casting young people would be very beneficial for this campaign as it is relatable to a lot of teenagers and young adults as they are the primary consumers and users of digital devices. Refer to the link below to see art/photo/images by AL LAPKOVSKY.]]> 2019-03-26 23:16:01 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/345491707 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347865604 Colour palette is a very effective guide to ensure that choice of colours in design/promo/ad are effective in different forms of media. Several media brands including Hollywood films rely on colour palette to ensure that emotions and the message are felt visually.  For my promotional message, I have chosen safe yet colours of contrast to gain attention. I want the video to have a film look therefore setting the colour grading during post production and planning the locations and what the characters/models would wear are of significant factors to consider.]]> 2019-04-02 23:22:51 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347865604 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347913563 Negahban, A. and Salehan, M., 2013, Social Networking on Smartphones: Wen Mobile Phones become Addictive,  Computers in Human Behaviour, vol 29, issue no. 6, Elsevier

Technology and activities related to technology use have been crucial to the development of efficient modern-day life-making access to information, entertainment and social links (whether personal and professional,) easier and faster in comparison to 3 decades ago. Salehan and Negahban argued that accessing the internet through utilization of devices like smartphones have contributed to mobile phone addictions that have contributed to social issues. Social media and networking has been the very main factor contributing to mobile phone addiction. Nowadays, it is easy to be socially isolated with just the utilisation of mobile phones whilst with friends and family members. Addiction to such devices results to personality and behaviour problems  and is well associated with isolation and loneliness. Other mental and physical health issues that have raised due to smartphone addiction includes depression, insomnia, anxiety and social introversion.

This study will be relevant to the promotional video that has been conceptualised in the last few weeks so that an effective message can be sent out to teenagers and young adults when and how to properly use mobile phones to prevent social isolation. ]]> 2019-04-03 04:04:23 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347913563 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347916828 Hawi, N. and Samaha, M. 2016,  Relationships among smartphone addiction, stress, academic performance, and satisfaction with life, Computers in Human Behaviour,  vol. 57, Elsevier

Smartphones have become integral part of human lives and have replaced cellphones, personal computers and other devices due to its easy usage. It has also replace a very important factor of human survival: social interaction and satisfaction in life. A huge percentage of university students of this study perceived increasing stress with smartphone addiction.  There is indeed a positive correlation between increasing smartphone usage and daily life stress among young adults. 

This study directly focuses on young adults, who are my target audience in this project. The aim of the promotional video is to send a message that too much mobile phone usage can affect mental health and social interaction.]]> 2019-04-03 04:25:51 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347916828 jebrigs_07 https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347919492 Duke, E. and Montag, C. 2017,  Smartphone addiction, daily interruptions and self-reported productivity,  Addictive Behaviors Reports, vol. 6, Elsevier

Smartphones, as useful as the can be, has also contributed to daily interruptions of an individual, whether be it personal, social and professional interruptions. There has been a moderate relationship between smartphone usage and decrease productivity in daily routines. Although the study aims more on work-related interruptions, it is also very well related with my promotional message video as lots of social interactions are interrupted .]]> 2019-04-03 04:44:28 UTC https://padlet.com/jebrigs_07/zum97g95rgnc/wish/347919492