https://padlet.com/mizerj1/zm1em3c7p11m Post comments about what is important with creating a package design! en-us 2018-10-02 00:32:13 UTC 2018-10-19 20:42:46 UTC hello@padlet.com https://padlet.com/mizerj1/zm1em3c7p11m/wish/289852993 Surprisingly one of the best tips I learned in this video series was a pretty simple one, but not something I would have thought of myself. It was the problems that a person can have with serif typefaces when printing if the text is on a black or color background. The tips of the text might get filled in unexpectedly. The speaker said that avoiding using serif type in this situation is best, but if it can't be avoided a person could add a stroke color to widen the text a bit. This can also be used if there is no bold version of a typeface that you want to use.
Another very useful thing I learned was how to use the clipping mask on images. I never realized that masks were a thing in Illustrator. I thought they were only in Photoshop, so I haven't really paid attention to them. It will be useful to know how to edit the appearance of images without changing the actual image so that I can go back to it if need be.
I also learned that ink interferes with how the glue works so you should leave a white space on panels that are going to be glued when designing your packaging. 
Learning about making 3D images of the designs was really cool. I noticed that Illustrator had a 3D option, but I've never been brave enough to look into it. It actually seems a lot easier than I thought it would be. However, I don't know if my poor computer will be able to handle it.]]> 2018-10-06 02:35:11 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/289852993 https://padlet.com/mizerj1/zm1em3c7p11m/wish/289972720 The video was full of information on how to make a packaging design. It talks about the beginning of what you should do when starting a  packaging design. William stated that you should gather product information and request product samples. You should get to know the converter. William said you should also ask for printing specification sheet. You should also consider  looking at the product size and weight when choosing your package type.
Another important decision you have to make is dealing with packaging size and shape of your design. Consider the product fragile items,product size, display, product  quantity, product amount.
I like the whole video and it had plenty of information on how to package design.  ]]> 2018-10-07 02:48:52 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/289972720 https://padlet.com/mizerj1/zm1em3c7p11m/wish/290244235 I watched a similar video before in another class when I had to develop a beer bottle package.  It is full of interesting information. I like how he explains to submit your folder to a client or for printing. Other videos I watched don't explain that in detail. 
I agree that is it was full of information but I wish they would of talked more about a intended audience but it still gave plenty of info. I will certainly utilize this video when or if needed in the future. ]]> 2018-10-08 11:56:22 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/290244235 https://padlet.com/mizerj1/zm1em3c7p11m/wish/290452032 After watching the Lynda.com video William Everhart, I learned that there are necessary steps involved when creating packaging design. To begin, bright colors such as orange, purple, and green may not match up exactly in printing, but they will come very close. This was known as color shifting. Packaging has to run through the printer twice, which costs more, but also spot colors are a challenge to proof accurately. Issues with text such as "Serif" and "Sans-Serif", which are the most common issues, thus avoid using serif type text to eliminate reverse text, but if you cannot avoid using serif font, then adding additional strokes to the text is suggested. Also, printing and choosing typefaces does not matter when it comes to PC or Mac operating systems. Since products are sold in other countries, it is important to adhere to the language barrier by printing different versions of the labeling so that the information is understood by all potential buyers no matter the location. Knowing and understanding the size of the product so that the dimensions for the packaging design can be adjusted appropriately is also important. Selecting colors that are pleasing to the appearance of the design is essential, but also deciding which colors will be more beneficial in the printing process is also key. But other information associated to the creation of die lines, text wrapping techniques, adding bleed areas, creating barcodes, and finishing up the printing process are all areas to focus on when it comes to creating packaging design especially. Overall, the information and the shown video definitely puts a lot of the information into perspective.]]> 2018-10-08 18:52:42 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/290452032 holcombk1 https://padlet.com/mizerj1/zm1em3c7p11m/wish/290498128 Ask for specs from client before you begin. Consider size and shape of product and if it's a liquid or a solid. You do not want a small package to disappear into the shelves next to larger items and you dont want the product wabbling around inside the package. Consider if it's spot color or not. Bleed is important. Make your font clear to read.Give a 3D rendering of your product. ]]> 2018-10-08 21:29:02 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/290498128 https://padlet.com/mizerj1/zm1em3c7p11m/wish/290669220 You have to consider the product size , when considering packaging. Smaller items needs a larger packaging to not be lost on the shelf.
Color management: Match your screen and proof to the printed product. It is never going to be perfect but you have to get it as close as possible. Invest in a Spectrophotometer.]]> 2018-10-09 11:51:34 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/290669220 https://padlet.com/mizerj1/zm1em3c7p11m/wish/291031016 The biggest thing to consider is the size of the product you are packaging. Is it small or big? If it is small how will you make it stand out next to a larger package on a shelf? Make sure the dimensions are always matching.]]> 2018-10-09 23:42:04 UTC https://padlet.com/mizerj1/zm1em3c7p11m/wish/291031016 https://padlet.com/mizerj1/zm1em3c7p11m/wish/295009545 I love font and often spend entirely too much time choosing font for projects. What I found interesting was the information regarding the reverse text. I never considered that reverse text with a serif font could be difficult to read. I found the information to be helpful and plan on avoiding serif fonts should there be a reverse font situation. However, if serif fonts are necessary, I will use the stroke tip as shown in the video to make the text more legible. 

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