https://padlet.com/mfender01202011/zjp1bxesinpxbcys Logomark- Science Museum en-us 2021-09-27 10:14:41 UTC 2023-06-04 18:19:25 UTC hello@padlet.com mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770650793 4 week long projects-
Make your mark
Sound & Vision
Global Local

40 credit unit.]]> 2021-09-27 10:17:40 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770650793 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770682137 -Complete design work for all three projects submitted digitally as a PDF
-All sketchbooks/developmental prototypes submitted digitally as a PDF
-A minimum of 2x A3 portfolio pages for each project, submitted digitally as PDF

SUBMIT ALL AS DIGITALLY PDF]]> 2021-09-27 10:33:52 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770682137 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770683242 Thursday 27th January 2022 by 3pm
EC Friday 10th February 2022]]> 2021-09-27 10:34:31 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770683242 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770687697 2021-09-27 10:37:05 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770687697 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770692950 2021-09-27 10:40:12 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770692950 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770694045 2021-09-27 10:40:55 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770694045 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770700646 Brands adapting to our needs, technology, how we communicate]]> 2021-09-27 10:44:53 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770700646 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770701586 In touch with culture as it is and how different cultures communicate- emojis, symbols]]> 2021-09-27 10:45:28 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770701586 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770701874 2021-09-27 10:45:39 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770701874 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770703131 Twitters change of logotype to logoart- blue bird]]> 2021-09-27 10:46:27 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770703131 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770714185 Select a brand at random, that doesn't have a symbol or logomark.

Creating a logomark for that brand.
Create hundreds of visual possibilities before deciding on the final logomark.
Final group presentation.

Use workshops as useful guid
Research and explore exisiting logos and logomarks- but try not to copy the exisiting logos
Visual experimentation
Reflecting, anaylising other brands
How that will help the final decision
Use different styles and techniques
Break free from trends & expectations
Document the visual experimentations
Why did you make that certain decision?
Create questionairres
Explain why you made that decision

FINAL PRESENTATION- THURSDAY 21 OCTOBER 2021

Submission requirements:

-A designed symbol
-Pantone/CMYK/RGB colour specifications
-Example of applications of the symbol
To be presented in portfolio pages with development in sketchbooks/padlet]]> 2021-09-27 10:53:06 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770714185 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770735895 2021-09-27 11:05:49 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770735895 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770756524 Zara
Netflix
Booking.com
Arket
WHSmiths
Facebook
IKEA

Brands that use wordmark for a logo:
Shell Garage
Instagram
Snapchat
Google Maps
TFL
Dominoes Pizza
Deliveroo
Twitter
McDonalds
Greggs
Adobe
Spotify


]]> 2021-09-27 11:18:12 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770756524 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770797517 2021-09-27 11:40:09 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770797517 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770798492 2021-09-27 11:40:39 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770798492 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770802043 Part of the Science Museum Group:

Science Museum
Science+ Media Museum
Science+ Industry Museum
Railway Museum
Locomotion]]> 2021-09-27 11:42:29 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770802043 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770804858 The science museum started off as a place to go and view a collection of contemporarty and historical machinery. ]]> 2021-09-27 11:43:52 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770804858 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770807186 The Science Musesum opened in 1857]]> 2021-09-27 11:45:01 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770807186 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770811304 2021-09-27 11:47:06 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770811304 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770811723 2021-09-27 11:47:20 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770811723 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770814506 2021-09-27 11:48:36 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770814506 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770820373 2021-09-27 11:51:32 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770820373 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770829972 Go to the museum and experience/ask about the museum]]> 2021-09-27 11:56:00 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1770829972 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772558209 2021-09-27 22:16:24 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772558209 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772558742 2021-09-27 22:16:45 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772558742 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772558947 2021-09-27 22:16:55 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772558947 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559189 2021-09-27 22:17:05 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559189 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559328 2021-09-27 22:17:11 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559328 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559752 2021-09-27 22:17:31 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559752 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559884 2021-09-27 22:17:37 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772559884 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772560004 2021-09-27 22:17:43 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772560004 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772560154 2021-09-27 22:17:49 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772560154 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772562932 I looked at both words separately and came up with words that related to each one. For example, robots for science and educational for museums,]]> 2021-09-27 22:20:01 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772562932 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772566758 Primary:
-Go to the science museum
-Ask questions about the museum, and what each volunteer or educator at the museum thinks of first when they think of science to get more of an idea of the symbol for the logomark
-Create questionnaires

Secondary:
-Online research
-Using the library for resources]]> 2021-09-27 22:23:03 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772566758 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772567996 I chose a couple of the words out of my idea generator to help with inspiration and research towards the Science Museum.]]> 2021-09-27 22:24:02 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1772567996 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774289282 When thinking of the Science Museum, the first thing I thought of was robots and space. I have first chosen to research about robots as I have come up with an idea of making the 'S' and 'M' as robot arms. I'm going to research mainly on robotic arms and come up with some sketches for the logomark.]]> 2021-09-28 11:47:45 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774289282 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774290409 2021-09-28 11:48:18 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774290409 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774291737 2021-09-28 11:48:57 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774291737 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774292234 2021-09-28 11:49:12 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774292234 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774295835 This image of a robot arm is more well known as a robotic arm than the other image. When sketching out ideas, it will be easier and more of a similarity to the other image than this one. ]]> 2021-09-28 11:50:59 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774295835 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774298184 2021-09-28 11:52:07 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774298184 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774300954 Robotic arms:
https://www.robotshop.com/uk/wlkata-6-axis-mini-robot-arm-mirobot-education-kit.html
https://levelfivesupplies.com/product/reactorx-150-robot-arm/
https://spectrum.ieee.org/video-friday-ambidex-cable-driven-robot-arm-and-more]]> 2021-09-28 11:53:17 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1774300954 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775974401 2021-09-28 21:14:50 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775974401 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775975307 https://www.sciencemuseum.org.uk/objects-and-stories]]> 2021-09-28 21:15:22 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775975307 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775992227 The Science Museum is a significate museum in South Kensington, London It is placed next to The National History Museum and The V&A. Founded in 1857, it is one of the city's major tourist attraction, attracting 3.3 million visitors annually.

The Science Museum have a brief history about the museum and where it all started. Work began on the museum in 1913, but the First World War happened, and isn't fully completed until 1928. 'Children's Gallery' opens in December 1931. 


]]> 2021-09-28 21:25:12 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775992227 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775999752 The Science Museum is the world's largest group of Science Museums. They are apart of a group called the 'Science Museum Group' which contain 5 museums within the group:

-Science Museum
-National Science and Media Museum
-Science and Industry Museum 
-National Railway Museum
-Locomotion]]> 2021-09-28 21:29:47 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1775999752 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776002154 https://www.artfund.org/whats-on/museums-and-galleries/science-museum]]> 2021-09-28 21:31:18 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776002154 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776019915 The Science Museum are known for being interactive with science to help educate others in a more exciting way.

-FLYKIDS: FLYKIDS is a flight simulator that lets the children experience the sights and sounds of flying with the Red Arrows.

-The Garden: The Garden is one of the well known interactive play. Children can explore construction, water, light and sound as well as floating and sinking, shadows and reflections through educational play. From giant tubes that carry whispers, to a flying saucer that radiates light.

-Wonderlab: Wonderlab is a interactive experience that ends on 25th November. Spread across seven different topics/zones, see lightning struck, play with forces on giant slides or travel through space under a canopy of stars.

The Science Museum is mainly identified as being interactive for children, but they also have plenty of educational information for older generations.

I will be visiting the Science Museum to generate ideas for the logomark, as well as knowing more insight about the museum.

]]> 2021-09-28 21:42:46 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776019915 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776033359 2021-09-28 21:51:57 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776033359 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776033906 2021-09-28 21:52:19 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776033906 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776034288 2021-09-28 21:52:36 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776034288 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776034980 2021-09-28 21:53:05 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776034980 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776035398 2021-09-28 21:53:23 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776035398 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776035981 2021-09-28 21:53:47 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776035981 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776036266 2021-09-28 21:54:01 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776036266 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776036819 2021-09-28 21:54:23 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776036819 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776037052 2021-09-28 21:54:32 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776037052 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776037398 2021-09-28 21:54:46 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776037398 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776040699 When creating this spider diagram, I was also researching about the Science Museum and found that most of the museum is based for children, and to educate children in more of an exciting way, a lot less than educating the adults on science. ]]> 2021-09-28 21:56:56 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776040699 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776044149 I found that the Science Museum's logo is serious, with a strange drift of fonts. I feel as the museum is more playful than the logo, so I will be taking parts of the logo's theme and playing around with more of a playful setting as well.]]> 2021-09-28 21:59:09 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776044149 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776051725 The Science Museum changed from the left handed logo to the other one in 2017. After joining 'Science Museum Group' the logo was changed.]]> 2021-09-28 22:04:18 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776051725 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776055122 I feel as the original logo is more realistic to the museum, and gives you can insight to what the museum is about. The new 2017 logo is more of a serious tone and does not express that it's a fun, educational museum. ]]> 2021-09-28 22:06:48 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1776055122 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781198880 2021-09-30 12:45:07 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781198880 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781200383 2021-09-30 12:45:39 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781200383 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781200929 2021-09-30 12:45:50 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781200929 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781201358 2021-09-30 12:46:00 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781201358 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781201603 2021-09-30 12:46:06 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781201603 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781201970 2021-09-30 12:46:13 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781201970 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781202209 2021-09-30 12:46:19 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781202209 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781202560 2021-09-30 12:46:26 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781202560 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781431046 2021-09-30 13:49:16 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781431046 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781435674 2021-09-30 13:50:30 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781435674 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781436394 2021-09-30 13:50:42 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781436394 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781437007 2021-09-30 13:50:52 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781437007 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781437566 2021-09-30 13:51:02 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781437566 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781438012 2021-09-30 13:51:09 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781438012 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781438608 2021-09-30 13:51:19 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781438608 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781446770 2021-09-30 13:53:18 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781446770 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781447127 2021-09-30 13:53:25 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781447127 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781448880 2021-09-30 13:53:51 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781448880 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781449216 2021-09-30 13:53:56 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781449216 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781461563 Typographers to research:
Margaret Calvert- Highway street signs
Joshua Darden
Pooja Saxena
Rudolf Kuch]]> 2021-09-30 13:57:13 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781461563 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781821193 If your brand was a typeface, what font would it be?

-Create a type mood board on Miro to be shared in groups.
-Refer to the 3 brand keywords you have researched to guide your sections.
-Combination of typefaces ]]> 2021-09-30 15:37:10 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781821193 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781891587 2021-09-30 15:58:44 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781891587 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781893286 I wanted to find fonts that would represent Science Museum's personality and what they provide rather than what the logo looks like. I feel as the logo does not represent the brand, as it very serious and sophisticated, but the museum is more of an interactive, educational towards young people. I chose COCOGOOSE as I thought it was very similar to the current logo. Unfortunately, I couldn't find the original brands font, so wanted to find another that gave a similar vibe.
I chose the typeface by Pooja, because it reminds me of test tubes, and shows Science Museum's personality of being interactive and fun. Lastly, I chose LEDLIGHT because it reminds me of a thermal filter where you can see someone's temperature with blue, green, red and orange.

]]> 2021-09-30 15:59:17 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781893286 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781966857 Research San Serif font examples
-Burberry
-Netflix
-Jeep
-Google
-Spotify]]> 2021-09-30 16:25:35 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781966857 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781969119 2021-09-30 16:26:26 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781969119 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781972975 Create a typographic image/mark using a combination of two typefaces and employing different methods:
-Repetition
-Deconstruction
-Addition/Subtraction
-Scaling]]> 2021-09-30 16:27:49 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781972975 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781991889 I am going to be researching some typographic artists to inspire me with my final typographic.]]> 2021-09-30 16:34:51 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1781991889 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782090819 2021-09-30 17:12:29 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782090819 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782091771 2021-09-30 17:12:53 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782091771 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782095779 2021-09-30 17:14:27 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782095779 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782097021 2021-09-30 17:14:56 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782097021 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782101046 I feel as none of these artists are similar to Science Museum as a whole. There are parts of fun within each typograph, but I will be using inspiration from Neville Brody by creating a similar typographic of science.]]> 2021-09-30 17:16:36 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782101046 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782113748 2021-09-30 17:21:37 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1782113748 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784859141 I found that there isn't enough information on the website about what they have to offer, so I will be visiting the museum myself, to give a familiarity to the brand.]]> 2021-10-01 18:04:29 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784859141 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784865760 2021-10-01 18:07:48 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784865760 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784866817 I wanted to base mine on what my first thought was about the word 'science' and I mainly recognised test tubes and space. This is inspired by Neville Brody's type of work. After creating my first one, I got some critised feedback about how I can make it better. I found that it was hard to read and you couldn't tell that it was for the science museum, and more of a blurred image. I remade it by using less words, so it was easier to view and became a stronger image. I wanted to keep the liquid bubbles the same, to show different types of typography in a typographic, as well as stretching text. ]]> 2021-10-01 18:08:19 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784866817 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784887303 2021-10-01 18:19:22 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1784887303 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785005713 2021-10-01 19:32:26 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785005713 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785011576 The second typographic I made is inspired by David Caron's use of random lettering and coloured visuals. I wanted to show a less detailed version of a visual imaged typography so I included large lettering with coloured sqaures.]]> 2021-10-01 19:36:45 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785011576 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785014753 2021-10-01 19:39:05 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785014753 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785041212 2021-10-01 19:58:42 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785041212 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785041773 2021-10-01 19:59:05 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785041773 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785043810 Using robot arms in the shape of the museum's first letters, as the symbol.]]> 2021-10-01 20:00:33 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785043810 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785044456 2021-10-01 20:01:05 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785044456 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785045214 2021-10-01 20:01:41 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785045214 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785047998 After creating the typographic, I wanted to scratch the robot arm idea, and decided to go on another route that would suit the Science Museum more. I then came up with the concept or using test tubes as the same of each letter, but found myself wanting to create more of a symbol, rather than turning the letters into a symbol themselves. ]]> 2021-10-01 20:04:00 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785047998 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785053548 I was then thinking of a way how to create a symbol relating to the museum, but did not find enough information on their website explaining what they provide. I came up with a symbol idea of a test tube and planets, as I relate both of them to science, and wanted to think of a concept of the museum showing their new logomark. I came up with the idea of having the original logo with the 'S' & 'M' becoming more bold then transforming them on top of each other and having the final symbol appear on the screen. ]]> 2021-10-01 20:08:37 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785053548 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785068991 2021-10-01 20:20:49 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785068991 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785070124 I created a fuzzy version of letterings, to give myself more of a concept on what I want to create. I liked how these turned out, but would not use as a final logomark.]]> 2021-10-01 20:21:53 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1785070124 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1786245300 2021-10-02 18:19:31 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1786245300 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1793802108 2021-10-05 16:57:02 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1793802108 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1793805690 Vincent De Boer
Nakyeng Hwang
Joy Yamusangie]]> 2021-10-05 16:58:13 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1793805690 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1793811440 Using a range of mark making tools (digital, collage, ink, pencils, paints, oil pastles, found/recycled materials, handmade tools ect) create at least 80 drawings/marks based on the following works:

-Letterform
-Number
-Shape
-Object
-Interior
-Exterior
-Figure
-Abstract]]> 2021-10-05 17:00:04 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1793811440 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800412736 2021-10-07 16:35:56 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800412736 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800416909 We had to put them into a grid, to show our 80 sketches. I decided to do 10 of each, but found others more inspiring. ]]> 2021-10-07 16:37:33 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800416909 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800420277 I really like the concept I made with bright letters and circles around the letters creating a ring.]]> 2021-10-07 16:38:52 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800420277 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800431292 2021-10-07 16:43:04 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800431292 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800435049 -Pentel Oil Pastels
-Giotto Glitter pens
-HB Pencil
-Fine line pen ]]> 2021-10-07 16:44:30 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1800435049 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1810491143 2021-10-12 12:16:14 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1810491143 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1810492402 For a homework task, we had to create 3 initial symbol ideas for our chosen brand. I stuck with using symbols that remind me or others of science such as beakers and planets.]]> 2021-10-12 12:16:46 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1810492402 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1810496773 2021-10-12 12:18:28 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1810496773 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817630223 https://www.sciencemuseum.org.uk/ (September 27th 2021, and throughout the project)

https://artsandculture.google.com/partner/science-museum (October 14th 2021)

https://www.union.ic.ac.uk/rcc/astrosoc/blog/?attachment_id=197 (October 14th 2021)

https://soundcloud.com/sciencemuseum (October 19th 2021)


]]> 2021-10-14 16:28:54 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817630223 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817636080 2021-10-14 16:31:19 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817636080 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817637596 2021-10-14 16:31:58 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817637596 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817647966 After coming up with my three initial logo ideas, I found that none of them was right for the science museum. I did a questionnaire and asked my family and friends to fill it out based on what the first thing that comes into their head when they think of science. Most of my answers were lab beakers, or planets and the solar system, but I got a few answers about neutrons being the first thing they think of. From this, I decided to scrap the beaker or planet idea I initially had, and went with neutrons and how I could shape it my own way, and add another concept to it.]]> 2021-10-14 16:36:13 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817647966 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817653098 2021-10-14 16:37:44 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817653098 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817667847 In class we had a look at a book called Book of Signs by Rudolf Koch. I read the book and liked how there were signs for each thing, in each category and found myself attracted to The Four Elements. I then wanted to incorporate The Four Elements into my final sign, so I explored more of the Science Museum's website to get an understanding of their colour palette.]]> 2021-10-14 16:43:45 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817667847 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817676148 2021-10-14 16:47:14 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1817676148 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828143411 When creating my logo, I wanted to incorporate both the four elements and what people relate to when they think of science. After my survey, I found more people related Neutron to science more than my original idea of lab beakers. I did a lot of sketches and came up with different concepts and created my logomark. I played around with the four elements, and researched about what order they go in, creating a cardinal direction so I could bring them to life.]]> 2021-10-19 18:22:52 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828143411 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828156581 2021-10-19 18:27:43 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828156581 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828170586 From this, I then created a neutron sign with the four elements replacing the circles on neutron and having them meet each other the way the cardinal direction does. I put earth in the middle, as earth is the main element and having the other three be placed similar to the cardinal direction. I wanted to keep with the Science Museum's colour palette, which is mainly black and white but I found a pinkish, purple colour and greenish, blue colour being used throughout their website, so the main colours I used are black, white, pinkish purple and greenish blue. ]]> 2021-10-19 18:33:06 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828170586 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828172121 2021-10-19 18:33:46 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828172121 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828181530 I wanted to incorporate all four colours, so I created three different logo backgrounds. I wanted the main logomark to be the two colourful colours, while the black and white to be the background as it fitted with the science museum more. 

I made the neutron sign the pinkish purple colour, and the four elements the greenish blue colour. I mixed it around, but found this way was more eye catching. 

I created one with a black background, white background and transparent to show that the museum can place it on anything, or continue using their traditional black and white backgrounds. I then created my own mock ups of having the logomark on banners outside the museum and merchandise that may be sold in the gift shops. ]]> 2021-10-19 18:37:39 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828181530 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828193491 2021-10-19 18:42:43 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828193491 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828194953 Left image- black background
Middle image- white background
Right image- transparent background]]> 2021-10-19 18:43:22 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828194953 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828216386 I have put below the colour palette, including CMYK and RGB as well as the final logo and mock ups.

The PDF is my finished and final presentation including sketches, colour pallette, final logo and mock ups.]]> 2021-10-19 18:52:09 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1828216386 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831903180 2021-10-20 23:54:37 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831903180 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831905630 2021-10-20 23:56:16 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831905630 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831905839 2021-10-20 23:56:23 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831905839 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831906126 2021-10-20 23:56:35 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831906126 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831918095 2021-10-21 00:03:26 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831918095 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831925821 2021-10-21 00:07:58 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831925821 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831925934 2021-10-21 00:08:01 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831925934 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831926098 2021-10-21 00:08:07 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/1831926098 mfender01202011 https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/2014907591 Sound & Vision- https://padlet.com/mfender0120201/ryl2z4pi1wgvvutd
Global Local- https://padlet.com/mfender0120201/r354tnod6di6vi8r
Global Local Group- https://artslondon.padlet.org/mdesousaclaromodesto01202011/obyjuaudbo2bdpil

]]> 2022-01-27 02:35:08 UTC https://padlet.com/mfender01202011/zjp1bxesinpxbcys/wish/2014907591