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      <title>THE WALL  by Meltem Meral</title>
      <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35</link>
      <description>OUR MEETING FLOOR WITH CLASS11</description>
      <language>en-us</language>
      <pubDate>2020-04-02 00:15:53 UTC</pubDate>
      <lastBuildDate>2023-09-23 20:43:29 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
      <image>
         <url>https://padlet.net/icons/png/1f3aa.png</url>
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      <item>
         <title>APRIL 2, 2020 ARTICLE FOR TODAY&#39;S ASSIGNMENT</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/487880839</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://hbr.org/2018/03/the-most-common-type-of-incompetent-leader" />
         <pubDate>2020-04-02 00:41:10 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/487880839</guid>
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      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/487905336</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://er.educause.edu/articles/2020/3/the-difference-between-emergency-remote-teaching-and-online-learning?fbclid=IwAR0Q0_E72R8LdlyA1JMtkbEDv1jpnlo71uDYcfJv5S58zvmbO4vSHlUHrDA" />
         <pubDate>2020-04-02 01:15:30 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/487905336</guid>
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         <title>As the core stakeholders of the education system, we need your feedback more than ever. How shall we proceed following our syllabus regarding the online possibilities of our quarantine period after the Easter Holiday? Please think and discuss about it and leave your feedback down below.</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/487913055</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2020-04-02 01:27:08 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/487913055</guid>
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      <item>
         <title>notes - Brianna</title>
         <author>BriannaHamann</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488083885</link>
         <description><![CDATA[<div>Key derailment characteristics of bad managers/leaders:<br><br></div><ul><li><strong>"moving away behavior"</strong><ul><li><mark>creates distance</mark> from others through hyper emotionally diminished communication</li><li>skepticism - <mark>erodes trust</mark><ul><li><mark>immediately degrades job satisfaction - </mark>dissipate after approximately 6 month</li></ul></li></ul></li><li><strong>"moving against behavior"</strong><ul><li><mark>overpower and manipulate people</mark> while aggrandizing them self<ul><li><mark>immediately degrades job satisfaction - </mark>dissipate after approximately 6 month</li></ul></li></ul></li><li><strong>"moving towards behavior"</strong><ul><li>ingratiating </li><li>overly conforming </li><li>reluctant for chances</li><li>stand up for one´s team<ul><li><mark>immediately degrades job satisfaction - </mark>dissipate after approximately 6 month</li></ul></li></ul></li></ul><div><br><strong>Absentee Leader </strong></div><ul><li>most common form of incompetent leadership</li><li><mark>enjoy the privileges and rewards</mark> of a leadership role, <mark>avoid meaningful involvements</mark> with their team</li><li>economical concept: <ul><li><mark>rent-seeking</mark></li></ul></li><li>special case of<mark> laizzez-faire leadership </mark>(destructive) </li><li>takes a long time to appear and degrades subordinate´s job satisfaction for at least 2 years<ul><li>role ambiguity</li><li>health complaints</li><li>increased bullying from other team members</li><li>stress                           <mark>→negative impact on organization´s bottom line</mark></li></ul></li></ul><div><br></div><ul><li><strong>Considered minor problems ?!</strong><ul><li>don´t actively make trouble <ul><li>fly under the radar by not doing anything that attracts attention</li></ul></li><li>negative impact is<mark> difficult to detect </mark><ul><li>dog an organization´s succession arteries </li><li>block potentially more effective people from moving into important roles </li><li>add little to productivity                  <mark>→Silent organization killer</mark></li></ul></li></ul></li><li>their effect on organizations accumulates over time largely unchecked<ul><li>rarely engaged in unforgivable bouts of bad behavior </li><li>rarely the subject of ethics investigations </li></ul></li></ul><div><br><br><br></div><blockquote>"Being ignored by one´s boss is more alienating than being treated poorly !"</blockquote><div><br></div><div><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-02 05:50:20 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488083885</guid>
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      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488728047</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.forbes.com/sites/dailymuse/2016/09/19/what-having-an-absentee-boss-taught-me-about-being-a-leader/#7849250b4bc9" />
         <pubDate>2020-04-02 12:06:54 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488728047</guid>
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      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488729150</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.cnbc.com/video/2014/04/07/the-profit-four-qualities-that-make-a-great-leader.html" />
         <pubDate>2020-04-02 12:07:27 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488729150</guid>
      </item>
      <item>
         <title>Brianna</title>
         <author>BriannaHamann</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488796868</link>
         <description><![CDATA[<div>My first action would be to prepare a meeting with all the teachers. The students will have Easter holidays starting next week, therefore we can plan our next steps together.<br>In the meeting we will create a SWOT for the E-learning period.<br>In my opinion there is no use of me being autocratic. We have time. Furthermore the chances of getting a good result is better when all colleges search for a solution and share /discuss their ideas with each other. I think this is the most effective way to proceed. </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-02 12:40:50 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/488796868</guid>
      </item>
      <item>
         <title>Sina</title>
         <author>sinabir2000</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/489130933</link>
         <description><![CDATA[<div>If I were Mr. Kanthak my first step would be to create a feedback sheet which all students should fill out in order to get their opinion about the E-learning. Afterwards I would plan a meeting with all colleagues in the Easter Holidays. In this meeting we will evaluate the feedback sheets of the students and think about new ideas. Every teacher should talk about the current e-learning program in advance with the students of their class. Together with the colleagues I would think about new possible changes for the E-learning program. After listening to all the teachers' opinions, I would make a decision together with Mrs. Ayvaz, Mrs.Ünal,... At the end I would announce the changes per email.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-02 14:46:55 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/489130933</guid>
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      <item>
         <title>Sera</title>
         <author></author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/489322164</link>
         <description><![CDATA[<div>If I were Mr. Kanthak my first step would be to prepare a online meeting to discuss the last weeks and the experiences they had. I would get their feedback and some suggestions for improvement. I would prepare a link for feedback and I would ask the teachers to pass it to the students. So I can get a feedback and suggestions about the online classes from the students too. So if they say that it doesn't work that well, I would look for innovative ways to make it better. After that, I would create a summary of the information I received. After I saw all the suggestions, I would make the final decision but with the help of the Schnellvertretender Schulleiterin, so Mrs.Ayvaz because this is a serious issue and we have to make a serious and effective decision. If I would decide to find a solution with all of the teachers and employees, it would take a long time and maybe we would not agree. I can't risk that. After we made the final decision, I would tell everyone over a online conference and per e-Mail.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-02 15:55:11 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/489322164</guid>
      </item>
      <item>
         <title>Zerrin</title>
         <author>zerrin_dalar2002</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/492782950</link>
         <description><![CDATA[<div>If I were Mr. Kanthak I would first take time to myself to examine and contemplate the situation. Afterwards I would ask to have an online call with the other teachers asking them for their opinion on the online learning. The teachers would give both their personal feedback on how it has been for them handling all the marking and setting up of assignments for the students. They would then need to give me the feedback of their registered class as the students are important stakeholders of the school. The school revolves around the teaching of the students so its important to know if the way we are doing the online school is working for them or not. If the feedback is positive, the lessons will continue as per usual. However, if it is not working, I would ask the teachers for suggestions as well as the students. When a new way of teaching has been found I will discuss it with the head of the school board who will give their consent or not. From then on I would tell the secretary to send a email to the parents explaining the situation. The new teaching method would then be reinforced. </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-04 22:06:22 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/492782950</guid>
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      <item>
         <title>Zerrin - answers to the questions of the article.</title>
         <author>zerrin_dalar2002</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/493359116</link>
         <description><![CDATA[<div><br> 1. Differences and similarities to absentee and laissez-fair leadership:<br><br>-Absentee Leadership:<br><br></div><ul><li>Not recognizing employee achievements</li><li>Not giving clear directions</li><li>Not having time to meet with employees</li><li>Refusing to talk to subordinates</li><li>Not offering constructive criticism</li><li>And other problems related to a refusal or unwillingness by leadership to communicate with team members</li></ul><div><br></div><div>Laissez-fair Leadership:<br><br></div><ul><li>Very little guidance from leaders</li><li>Complete freedom for followers to make decisions</li><li>Leaders provide the tools and resources needed</li><li>Group members are expected to solve problems on their own</li><li>Power is handed over to followers, yet leaders still take responsibility for the group's decisions and actions</li></ul><div><br></div><div>The clear distinction here is that the Laissez-fair leaders still provide employee with materials needed to work and give them a lot of responsibility, however they still take control when it comes to decision making. They also fail to provide guidance. Absentee leaders also don't provide input and take hand over responsibilities to others, but they can be even more dangerous to the business as they are completely cut off from the other whereas the Laissez-fair leaders still offer engagement.<br><br></div><div>2. I would pick up on my manager being absent if he doesn't </div><div>other me any input whatsoever, whether its constructive criticism or appraisal. I would also fell very unmotivated or even neglected because not getting any attention from my manager would make me feel unwanted and not part of the company. I would keep an eye out to see if he doesn't take proper action and always hands over his work to someone else.<br><br>3. I think the thing that is so striking is the fact the they wouldn't do anything about the absent dean because he technically hasn't done anything. Others in the past have been accused of things like sexual harassment, but since he didn't do anything they just left him to continue to be unproductive.<br><br><br></div><div><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-05 15:33:03 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/493359116</guid>
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      <item>
         <title>Cem</title>
         <author>ckirciltepeli</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/495046082</link>
         <description><![CDATA[<div> If I were Mr. Kanthak I would probably do the same as my classmates. The first that I would do were to try to get feedback from everyone. So it means the teachers, the students and also the parents. This could be in form of a(n) (online)meeting between the teachers with or without students. The parents could do it via E-Mail. After I got all the feedback, I would analyze it to what the current situation looks like. If it is going good with homeschooling than there wouldn't be much to change. I would just look for a possibility to check the study progress of the students. But if the current situation is looking bad, means if the study progress is low, if there're many students who don't really get along with online schooling or if the  students are  behind the actual schedule, than I would set up a second meeting where the teachers should find an appropriate solution for the problems.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-06 15:12:30 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/495046082</guid>
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      <item>
         <title>Cem</title>
         <author>ckirciltepeli</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/495088572</link>
         <description><![CDATA[<div>Absentee &amp; Laissez-faire Leadership<br>1.<br>Similarities:<br>- gives the responsibility to the employees<br>- does not guide them<br>- employees are free to decide what to do, how to achieve it<br>- leaders don't give much/good feedback<br><br>Differences:<br>- Laissez-faire can be used when the employees are trustworthy and skilled, motivated and educated<br>- absentee Leaders don't care<br><br>2.<br>Clues might be:<br>- his inability to make decisions: an incompetent boss will struggle making decisions that should be made instantly<br>- letting all the work done by the others<br><br>3.<br>The dean who does nothing is kind of ignored, because there were others who had more negative affect. Because he is not doing anything, he is considered as someone who doesn't harm directly. For this reason he was let to continue to do nothing.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-06 15:28:36 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/495088572</guid>
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         <title>GENERAL FEEDBACK ON IF I WERE MR. KANTHAK</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/515486220</link>
         <description><![CDATA[<div>Thank you for the great work. Most of what you have written is how this being done but of course with more bureaucracy. <br><br></div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/08ab2f117c03ab014c6c8d1e37f9c51b/DSI_IZMIR_LOGO.jpg" />
         <pubDate>2020-04-19 14:54:45 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/515486220</guid>
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         <title>BRAINSTORMING: IDEAS ON LEADERS + LEADERSHIP REGARDING YOUR WEEK2 LEADERSHIP ASSIGNMENTS</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/515518364</link>
         <description><![CDATA[<div>* <strong>Herr Kanthak</strong> (To be found on the next column)<br><br>* <strong>Martin Luther King</strong> : Personal sacrifice ( do you find it really necessary to be a successful leader?) /vision  <br><br>* <strong>A sports team's coach</strong><br><br>*<strong>Hitler</strong> : autocratic, non-utilization of creative ideas<br><br>* <strong>John F. Kennedy</strong>: Democratic ( if a leader is totally and fully democratic, how does a challenge end?)(On another perspective: Does being a leader force you to become autocratic at some point?)<br>" Democracy is too much when there is an urgent decision to make?" : What do you think of such a proposition:<br><br>* <strong>Moms as leaders:</strong> advice, guidance, sharing their life experience, trustworthy, responsible, encouraging, motivating, mentors.<br><br>*<strong> Bill Gates:</strong> Authoritarian but not autocratic?<br><br>* <strong>Walt Disney:</strong> Participative or democratic even paternalistic up until some point in his career but then a total shift to autocratic. Why? Ego boost. Racism which is very dangerous for a leader and his followers. <br><br>* <strong>Tim Cook</strong> - Apple: Democratic, trusting and a bit laissez faire. <br><br>* <strong>Reed Hastings</strong> - Netflix<br><br>* <strong>Sejin</strong> : manager of BTS - a boyband. He has multiple roles and goes beyond his actual responsibilities. Crosses over his job description. Is that a common trait in leaders: <br><br>* <strong>Fathers</strong> (Sina, Cem and Sera gave their fathers as leader models)<br><br>*<strong> Elon Musk</strong>: A visionary, autocratic and has high expectations (of whom? Is being a leader actually being good at managing an equally good team?) <br><br>* <strong>Nelson Mandela</strong>: High level of personal sacrifice as in M. Luther King example<br><br>*<strong> Kris Jenner:</strong> A good example to differentiate between a leader and a manager.<br><br>* <strong>Steve Jobs:</strong> Democratic</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-19 15:16:56 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/515518364</guid>
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         <title>We are diving into a new and very interesting section of our coursebook this week: Motivation. Motivation, as well as being a popular HR and Management topic is also a common denominator of all our lives. The life itself has always been a constant test of motivation for us, the homo sapiens. </title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/515983309</link>
         <description><![CDATA[<div>We will first try to look at the subject from different perspectives and learn about the basics of motivation. Then, move on to self- motivational issues where we can discuss and comment about our  observations.  Please first visit the links and watch the videos one by one and in the end, you can polish the data with the unit info in our book if you feel the need to. </div>]]></description>
         <enclosure url="https://media3.giphy.com/media/D81ZtVnn5Orio/giphy.gif" />
         <pubDate>2020-04-19 21:03:44 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/515983309</guid>
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         <title>Let&#39;s start with this site. Please read and also watch the video. Do not forget to take notes and leave comments to share with us all. In case of any questions, our Whatsapp group is the fastest way to communicate, so just shoot them there.</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516000877</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.verywellmind.com/what-is-motivation-2795378" />
         <pubDate>2020-04-19 21:19:31 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516000877</guid>
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         <title>In this unit, we have 5 different motivation theories and of course, their founders. You can follow them by the book or you can watch the introductory videos; all up to you my sweet sixteens.( this is an old phrase by an old song by Billy Idol in case you haven&#39;t heard of it) </title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516005188</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=ClxXDfvtoj0" />
         <pubDate>2020-04-19 21:24:07 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516005188</guid>
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      <item>
         <title>Fredrick Winslow Taylor</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516017173</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=dsnMjVBYNE8&amp;list=PLmXpKzJ467ROtPDzNipr8aZjFCOYC-hMo" />
         <pubDate>2020-04-19 21:37:18 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516017173</guid>
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         <title>MASLOW: I would not miss this if I were you..</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516021975</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=RfDS9r4Tz_g" />
         <pubDate>2020-04-19 21:42:45 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516021975</guid>
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      <item>
         <title>Frederick Herzberg - a 1 minute explanation</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516024375</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=S5XZi_7IL4g" />
         <pubDate>2020-04-19 21:45:27 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516024375</guid>
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      <item>
         <title>John Adams&#39; Equity Theory</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516052054</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=8xhQGlP5hhI" />
         <pubDate>2020-04-19 22:18:18 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516052054</guid>
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         <title>Daniel Pink, Ladies and Gentlemen.Now, as opposed to all our other motivation theorists who are not with us anymore, Mr. Pink is all blood and flesh. Please make your own research about him and his motivational theory and share with us adding it under this thread. Below is a short video from his TED Talk.</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516064625</link>
         <description><![CDATA[]]></description>
         <pubDate>2020-04-19 22:33:11 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516064625</guid>
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         <title>TASK 1: Please do the test below and share your result in the comments.</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516068507</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/ca2565972d41d699656abc3d74862239/McClellands_Social_Motivations_Quiz.pdf" />
         <pubDate>2020-04-19 22:37:33 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516068507</guid>
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         <title>Task 2: Now you know the motivation theories, what motivates you as a student  and what motivates the teachers of our school to continue doing their job during the Covid19 Pandemie? Which type of motivation is behind? If you were to motivate the staff of DSI more, which theory/theories would you base your actions? Please elaborate on a 5 item list of actions to increase motivation.  </title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516071175</link>
         <description><![CDATA[<div>Written versions to be mailed at me until Thursday morning so that we can discuss them when we meet online. </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-04-19 22:41:01 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/516071175</guid>
      </item>
      <item>
         <title>TASK 2 ANSWERS</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532609289</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/1839be1b53ab8b057d278c33ed4946e9/Motivation___Zerrin.docx" />
         <pubDate>2020-04-27 07:36:30 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532609289</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532705123</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/ad0448537e7b26fa2e36b83750fad97f/Motivation_Brianna.docx" />
         <pubDate>2020-04-27 08:14:12 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532705123</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532740484</link>
         <description><![CDATA[]]></description>
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         <pubDate>2020-04-27 08:27:02 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532740484</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532785411</link>
         <description><![CDATA[]]></description>
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         <pubDate>2020-04-27 08:43:11 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532785411</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532850444</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/3fa90f43ded24d6e8207b23e9820fd1d/Motivation_Cem.docx" />
         <pubDate>2020-04-27 09:16:06 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/532850444</guid>
      </item>
      <item>
         <title>ISSUE 1: Dear Class, as you are well aware we finished Units 1 and 2 and we only covered 4.1 from Marketing Unit. I would like to receive your comments and opinions on how we should proceed first of all here is my suggestion: Unit 3 is a long and dense unit talking about the finance and accounts side of a business. Although it is a very essential unit in putting a lot of things we have learned so far into perspective, it might also be a bit more complex than the previous subjects. My suggestion would be to leave it for the times when we get back together in school, so that it would be easier to tackle probable hardships. I would like to proceed with Unit 4 for now.  What would you like to say about this? Please comment below:</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547669292</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2020-05-03 21:52:07 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547669292</guid>
      </item>
      <item>
         <title>ACTIVITY 1: A FUN QUIZ:</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547718662</link>
         <description><![CDATA[<div>CLICK ON "JOINMYQUIZ.COM"<br>WHEN READY, PLEASE TYPE IN THE CODE:556037<br>HAVE FUN!</div>]]></description>
         <enclosure url="https://quizizz.com/join" />
         <pubDate>2020-05-03 22:35:51 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547718662</guid>
      </item>
      <item>
         <title>ACTIVITY 2: Please read the article below and then watch the youtube video related. </title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547722956</link>
         <description><![CDATA[]]></description>
         <enclosure url="http://getpocket.com/redirect?&amp;url=https%3A%2F%2Fforeignpolicy.com%2F2019%2F11%2F28%2Fmikhail-gorbachev-pizza-hut-ad-thanksgiving-miracle%2F&amp;h=3ba7d786a5af666c3170d9f141d7fc1ebde06df8de082023ae12f008b39b8dd8&amp;nt=1bzFkhv0p8007i3" />
         <pubDate>2020-05-03 22:40:35 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547722956</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547725767</link>
         <description><![CDATA[<div>PIZZA HUT AD </div>]]></description>
         <enclosure url="https://www.youtube.com/watch?v=fgm14D1jHUw" />
         <pubDate>2020-05-03 22:43:16 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/547725767</guid>
      </item>
      <item>
         <title>TASK2: Please comment below as per the significance of the advertisement depending on the article you have read. In case, you do not feel comfortable with your Gorbachev background info, please do some extra research to put the data and ad into a particular perspective. Apart from your comments to add below, please also write a paragraph connecting the article+the video(ad)+1 of our six core concepts (Whichever concept means more appropriate in this context)</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/548465573</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2020-05-04 08:04:32 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/548465573</guid>
      </item>
      <item>
         <title>FIRST LET&#39;S REMEMBER SOME BASIC CONCEPTS FROM THE PREVIOUS SECTION:</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579416959</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/f811d4c050d99f4a3bb97af8d5a8fcc4/Market_Size_Share_Growth_Poster.pdf" />
         <pubDate>2020-05-18 09:31:29 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579416959</guid>
      </item>
      <item>
         <title>A marketing plan is a detailed document about the marketing strategies that are developed in order to achieve an organization&#39;s marketing objectives.Marketing objectives which are supposed to be SMART, then are divided into key strategic plans (steps that provide and overvie of how the objectives will be achieved) which then spans into detailed marketing actions. This plan has to consider a budget+4Ps+a market segmentation and targeting+product positioning+USP (unique selling point or proposition)</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579434486</link>
         <description><![CDATA[<div>Now, let's learn more about each of these constituents.</div>]]></description>
         <enclosure url="https://www.youtube.com/watch?v=5H37NRDAaUc" />
         <pubDate>2020-05-18 09:39:46 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579434486</guid>
      </item>
      <item>
         <title>We must make sure we understand the difference between a business plan and a marketing plan:</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579454487</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=CIEgXHcBNqY" />
         <pubDate>2020-05-18 09:48:49 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579454487</guid>
      </item>
      <item>
         <title>Here is a more detailed plan of a strategic marketing planning process:</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579459213</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/33e2a033382ce5dc7b5cf24aa9dec505/10_STEPs_OF_STRATEGIC_PLANNING.pdf" />
         <pubDate>2020-05-18 09:50:53 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579459213</guid>
      </item>
      <item>
         <title>4Ps of the Famous Marketing Mix (We actually covered this before but let&#39;s polish our knowledge since it is a big part of market planning)</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579467163</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=Mco8vBAwOmA" />
         <pubDate>2020-05-18 09:54:40 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579467163</guid>
      </item>
      <item>
         <title>marketing mix </title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579471273</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/8cf443ca0e1899b7866d916623851c1d/MARKETING_MIX.pdf" />
         <pubDate>2020-05-18 09:56:43 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579471273</guid>
      </item>
      <item>
         <title>MARKETING CONCEPT+MARKET SEGMENTATION+ A SMALL BIT OF ADVERTISING</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579476564</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/1a55d90410c49f5b06abc33ec93347ef/MARKETING_ADVERTISING.pdf" />
         <pubDate>2020-05-18 09:59:20 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579476564</guid>
      </item>
      <item>
         <title>ADVERTISING CONTINUED</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579481503</link>
         <description><![CDATA[<div>At the end of the document there is a doc with A and B columns: Column A has the brands/companies and column B has their advertising mottos. See if you can match them. </div>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/5550ed714825225d16fc3c238ad28f65/BRAND_AND_ADVERTISING.pdf" />
         <pubDate>2020-05-18 10:01:47 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579481503</guid>
      </item>
      <item>
         <title>Market Segmentation+targeting and consumer profiles</title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579487693</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.youtube.com/watch?v=qgH18l0-X_Y" />
         <pubDate>2020-05-18 10:04:57 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579487693</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579495543</link>
         <description><![CDATA[<div>A great site to read about the whole concept of Segmentation+Targeting+ Product Positioning</div>]]></description>
         <enclosure url="https://www.smartinsights.com/digital-marketing-strategy/customer-segmentation-targeting/segmentation-targeting-and-positioning/" />
         <pubDate>2020-05-18 10:09:00 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579495543</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579500278</link>
         <description><![CDATA[]]></description>
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         <pubDate>2020-05-18 10:11:27 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579500278</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579500999</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/4a50d66e0ed50102c22adeeeeb358b27/STP_model.png" />
         <pubDate>2020-05-18 10:11:45 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579500999</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579501871</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/497601284/ce7b14fc6e084cae0a7e99ec4f199d9d/PRODUCT_POSITIONING.png" />
         <pubDate>2020-05-18 10:12:12 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579501871</guid>
      </item>
      <item>
         <title></title>
         <author>meltemmeralyeditepe</author>
         <link>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579503568</link>
         <description><![CDATA[<div>THE UNIQUE SELLING PROPOSITION/POINT ( This is a term from our first unit that I hope you would remember)</div>]]></description>
         <enclosure url="https://www.youtube.com/watch?v=139Xh8ryQ8w" />
         <pubDate>2020-05-18 10:13:05 UTC</pubDate>
         <guid>https://padlet.com/meltemmeralyeditepe/yndcqcuxf35/wish/579503568</guid>
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