• age range
• gender
• ethnicity
• family life stage
• occupation type
• education level
• annual income

-Age range: 25-45

-Gender: Women

-Ethnicity: Any

-Family life stage: Married with young children

-Occupation type: Part time jobs, work from home jobs, stay at home moms

-Education level: High school, College

-Annual income: average

LIFESTYLE

-Has children

-Stays at home

-Drives around her kids a lot

50-80

Male or Female

American or European

Retired

Lawyer or C Suite

College Degree

80k-500k

LIFESTYLE

Golf

Yoga

Goes to County Club

• age range - 30-60

• gender - male and female

• ethnicity - mostly white, black

• family life stage - kids, married

• occupation type - white collar job

• education level - masters or higher

• annual income - 200,000

LIFESTYLE

• Golf

• Country Club

• Horse racing

• Casino/gambling

• Boss or high level at company

• Parties

• 20s-30s

• Male

• Any

• Dating without kids

• Financialy stable job

• In college or college degree

• $50,000-$60,000

LIFESTYLE

• Likes to shop

• Goes on dates

• Goes on trips/vacations

- Age range: 9-80

- Gender: boys and girls

- Ethicity: any

- family life stage: kids or no kids

- occupation: any

- education: any

- Annual income: average

LIFESTYLE

• gym

• likes to hoop

• likes to shop

• has a dog

• parties

• yoga

-Age range:30-40

-Gender:women

-Ethnicity:any

-Family life stage:married with young children

-Occupation:part time jobs or full time

-education:highschool college

-annual income:average

LIFESTYLE

-has children

-dosent have much time for cooking

-Age range: 25-45

-Gender:Male

-Ethnicity:White

-Family Life Stage: Single-Married, no kids

-Occupation type: Business and Accounting

-Education level: College

-Annual income: Six figures

Lifestyle:

-Sport events

-Golfing

-Bars and parties

• age range - 30-60

• gender - male and female

• ethnicity - mostly white, black

• family life stage - kids, married

• occupation type - white collar job

• education level - masters or higher

• annual income - 200,000

LIFESTYLE

• Golf

• Country Club

• Horse racing

• Casino/gambling

• Boss or high level at company

• Parties

30-45

Female

Any Ethnicity

Spouse, Kids, and Pets

9-5 Job with Average Pay

College Education

50k-150k

LIFESTYLE

Goes to Dog Park

Kids sporting events

Spends time with famiily

Spends time with friends

• 18-19 years old

• Both

• All

• Single, no kids, not dating

• Retail or something similar to build up funds for collage

• Just graduated with a high school diploma

• None yet; potentially rich parents

LIFESTYLE

• Hard-working and ambitious. Devotes most of their time to their dream.

• Volunteers

• Does a sport

age range-35-60

Gender-Male

Ethnicity-any

Family stage-married with 3 kids-older

Occupation- Business owner/retired

Education-college

Annual- $150,000-600,000/year

Lifestyle-

collects cars

takes wife to nice restaurant/shows

plays golf

visits children at college

alumni events

Age range:25-45

Gender:Male and Female

Ethnicity:Caucasian

Family Life Stage:Single no kids/Married no kids/Married with kids

Occupation:White collar Part time/Full time 9-5

Education:High school diploma/Some college

Annual Income:$30,000-$50,000

LIFESTYLE

-Works a average job

-Enjoys nights in with a movie

-Lives in a suburb

- Enjoys spending time with the wife and kids

Gender: male/female

Family life stage: married-2 kids

ethnicity: all

occupation: buisness

education: masters oor highschool grad

Life Style

Golfs

partys

gambiling

countryclubs

Gender: Female

Ethnicity: White American

Family Stage: Married with young kids

Occupation: Teacher

Education: Bachelor's Degree

Income: $60,000

Lifestyle

-Spending time with their children

-Going to mall with friends

-Watching television

-Going to park with her kids

-Making sure her kids are healthy and safe

- Gender: male

- Ethicity: white, black

- family life stage: kids married

- occupation: gym coach

- education level: masters or higher

- annual income: 100,000

LIFESTYLE

• gym

• like to shop

• yogo

• walks his dog

• parties

• dinner date with wife

• 18 - 28 years old

• Male

• Black

• Single, no kids, not dating

• Retail or something similar

• Pre-collage; high school diploma

• $15 - $20 per hour

LIFESTYLE

• Hard-working and ambitious. Devotes most of their time to their dream.

• Volunteers

• Codes websites

• Age Range: 20-30

• Gender: male

• Ethnicity: white

• Family Life Stage: single without kids

• Occupation: white-collar

• Education: college degree

• Annual Income: $75,000-$100,000

LIFESTYLE

• Likes to shop

• Goes on dates

• Goes on trips/vacations

gender: female

family life stage: married with kids

occupation: office job

ethnieity: white

income: 50k-150k

education: businiss

lifestyle

reads books

watch tv and movies

cooks food for there family

gos to the gym

• age range 25 -30

• male

• any

• Dating without kits

• works in investments

• college

• $30,000 - 35,000

  LIFESTYLE

• expensive clothes

• be fit

• travel frequently

-Age Range: 25-40

-Gender: Female

-Family Life Stage: Married, 1 kid

-Occupation: Pilates instructor

-Income: 60,000-80,000 a year

-Education: Bachelor's degree

-Ethnicity: White

LIFESTYLE

-Pilates

-Walks her dogs every morning

-Cooks healthy meals every day

-Always clean house

-Prioritizes clean healthy skin and body

Age range: 22-35

Gender: Female

Ethnicity: white

Occupation: Office job

Family life stage: Single no children

Education: High School/some college

Income: 50k-80k

LIFESTYLE:

Works out at gym

Play sports

Goes on runs daily

Age range 25-45

Gender-Men and women

Ethnicity- White

Family Life stage: Married without children/ empty nester with free time.

Education level: 4 yr or 2 yr degree

Occupation- Health care worker, some one on their feet all day

Income-Upper middle class

130k/yr

LyfeStyle:

Gym

Running Club

Healthy eating

Cooking

Age range: 25-60

Gender: Both

Ethnicity: All

Family Life stage: Single, No children

Occupation: Business

Income: $90k-$100k

Education: Creative learning institute

LIFESTYLE

• Vacation

• Parties

• Richness

• Gender: Male/Female

• Family Life Stage: Single, young, not married, independent

• Occupation: Student

• Income: $1000-2000

• Education: College and university

• Ethnicity: Black/White

-Lifestyle-

• Academics

  
  

• Making friends regularly

  
  

• Hitting the gym

  
  

• Part time jobs

  
  

• Engaging in hobbies outside of school

gender : female

Family life stage :married couples with young children

occupation : teacher

income : 60,000

Education : bachelors degree

Ethnicity : Americans

Gender : Female

Ethnicity : White

Family life stage : Married with kids

Occupation type : Business

Education level : College education

Annual income : $50K

LIFESTYLE

Works a lot

Influencer

Goes out a lot

Age range:20-30

Gender: Male and female

Ethnicity:all ethnicity's

Family life stage:single no kids

Occupation:white collar full time

Education: college/higher education

Annual income:$50,000-$100,000

Lifestlye-

Young and active

Date nights with the girlfreind

Going out to events

Gender : Male

Ethnicity : No Specific Ethnicity Target

Family stage : Married or single, no kids

Occupation : Business men or Athlete

Education : Collage Education

Annual Income : Six Figuers and up

Lifestyle:

- Sporting Events

- Bars and Partys

- Golfing

60-80

Female

White

Retired with old kids

Lawyer or C Suite

College Degree

250k-400k

LIFESTYLE

Gold

Yoga

Goes to Country Club

DEMOGRAPHICS

• age range - 30-60

• gender - male

• ethnicity - white,

• family life stage - kids, married

• occupation type - white collar job

• education level - masters or higher

• annual income - 200,000

LIFESTYLE

• Golf

• Country Club

• Horse racing

• Casino/gambling

• Boss or high level at company

• Parties

DEMOGRAPHICS

-35-45

-woman

- white

-grown with no kids

-office job

-after college

-50k-75k

LIFESTYLE-

• Works a well paid job

• has a partner that can go out on dates

• goes with friends for a night out

-Age range:30-40

-Gender:women

-Ethnicity:wide varity

-Family life stage:married with young children or single with young children

-Occupation:part time jobs or full time/ white collar

-education:highschool and some college

-annual income:52k

LIFESTYLE

-goes on hikes when they have freetime

-dosent have much time for cooking

-need a quick meal before the youngings sports games or practice

Gender: Female

Ethnicity: Anybody

Family life stage: Married with kids

Occupation: Office jobs

Education: College degree

Annual income: $55,000

Lifestyle:

Has pets

Likes to hang out in the park

Goes to book clubs

Online shops

Likes to cook big meals

Age Range: 32-43

Gender: Women

Ethnicity: White

Family Life Stage: Married with young children

Occupation: Full time office/ white collar jobs

Education: College degree

Annual Income: 65k

LIFESTYLE:

• Works a lot

• Does not have time to cook

• Reads books