https://padlet.com/stradert/yirhid6gfi0f Why consumers make the decisions they do, and what influences them. en-us 2017-10-11 12:48:39 UTC 2017-10-11 18:04:47 UTC hello@padlet.com https://padletuploads.blob.core.windows.net/prod/80264060/cdf38ae2d21ee13c036196e76c1eb262/Backback.png stradert https://padlet.com/stradert/yirhid6gfi0f/wish/195989389 Yes, one time I was on Facebook and an ad for $10 shoes from JustFab popped up. So, I made an account, bought the shoes and then I found out that there was a catch. When I bought the shoes, the company had signed me up for a VIP membership, which is $50 a month. Needless to say, I cancelled that immediately. And now I know to read the fine print before I buy things online. ]]> 2017-10-11 12:48:39 UTC https://padlet.com/stradert/yirhid6gfi0f/wish/195989389 stradert https://padlet.com/stradert/yirhid6gfi0f/wish/195989390 Product quality, shipping costs, difficulty of return, customer reviews, virtual search options, etc. are all influences (pg. 4).]]> 2017-10-11 12:48:39 UTC https://padlet.com/stradert/yirhid6gfi0f/wish/195989390 stradert https://padlet.com/stradert/yirhid6gfi0f/wish/195989391 Massachusetts Institute of Technology conducted a study alongside a retail company. During this, they studied when and where consumers usually stop or linger on retail websites. Their conclusion to the research found that sales and "dwell time" were positively correlated, meaning they both increase together (pg. 2 and pg. 3)]]> 2017-10-11 12:48:39 UTC https://padlet.com/stradert/yirhid6gfi0f/wish/195989391 stradert https://padlet.com/stradert/yirhid6gfi0f/wish/195989394 Consumer behavior is the reasons why consumers buy and use the products they do. Usually this is based on personal, situational, psychological and social reasons (pg. 2).]]> 2017-10-11 12:48:39 UTC https://padlet.com/stradert/yirhid6gfi0f/wish/195989394