Executional Framework by Rose Pope https://padlet.com/poper2/xwdy0ssbj75m By: Rose Pope en-us 2017-11-30 14:09:19 UTC 2017-11-30 14:17:45 UTC hello@padlet.com Executional Framework poper2 https://padlet.com/poper2/xwdy0ssbj75m/wish/211847728 defines how the ad is structured. Like advertising appeals, different frameworks are appropriate to different advertising contexts. ]]> 2017-11-30 14:12:09 UTC https://padlet.com/poper2/xwdy0ssbj75m/wish/211847728