Group 9 (09.05.2022) by NPD Skills 2022 https://padlet.com/kamilaochedalska/xoq987zfavhrdy89 INSTRUCTIONS: JUST CLICK ON + AND WORK AT THE TIME ON YOUR PERSONA... JUST WRITE IN OR YOU CAN ALSO ADD IMAGES, LINKS, TEXT, ETC. en-us 2022-05-04 13:45:22 UTC 2022-05-09 07:36:06 UTC hello@padlet.com https://padlet.net/icons/png/1f60d.png Persona Exercise kamilaochedalska https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2169937766 2022-05-04 13:45:22 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2169937766 Case Study: New Food Ingredient “GOODY” kamilaochedalska https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2169937767 2022-05-04 13:45:22 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2169937767 Persona Instructions kamilaochedalska https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2169937770 - Read the “GOODY” case (5 min)
- Imagine the user of the a new food ingredient “GOODY”    
- Create your “real” persona (25 min)
   Describe:
- Personal characteristics - What type of person he/she is… (e.g. on a diet, stressed)
- Needs, motivations, goals – Why does he/she needs this product? (e.g. convenience)
- Feelings – How does she/he feels about this product? (e.g. excited, guilty)
- Key feature(s) of the product, developers need to consider in connection to persona? 
- Quote a persona, e.g. What he/she thinks about the product or why she/he needs it?
- Situations - When would he/she use the product?
]]> 2022-05-04 13:45:22 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2169937770 https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175231432 Female
Name: Sara 
Profession: Consultant
Age: 32
Family/marital status: Single
Personal characteristics: Plant-based diet
Needs, motivations, goals: Time saving
Feelings: Enthusiastic
Key features of the product: Healthy, ready-to-eat, high protein content, vegan, vegetarian
Quote a persona: With goody, I am not moody
Situations: Snack, breakfast]]> 2022-05-09 07:19:34 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175231432 https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175241426 Male
Name: Pablo
Profession: Company manager
Age: 45
Family/marital status: Divorced
Personal characteristics: Stressed but motivated to go on
Needs, motivation, goals: After the divorce, he decided to start a new lifestyle 
Feelings: Cool
Key features of the product: Healthy, energetic, cool packaging
Quote a persona: To feel younger
Situations: During breaks in the work


]]> 2022-05-09 07:26:42 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175241426 https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175246717 2022-05-09 07:30:31 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175246717 https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175249055 2022-05-09 07:32:18 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175249055 https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175256094 2022-05-09 07:35:49 UTC https://padlet.com/kamilaochedalska/xoq987zfavhrdy89/wish/2175256094