Design Technology - Product Design by Maria Anikina https://padlet.com/mashaanikina1/xneqk7xx4ifl MYP Year 5 Units of study: Sustainable designs. Capture a culture -3D house. en-us 2018-10-22 03:06:21 UTC 2023-03-27 20:35:56 UTC hello@padlet.com https://padlet-uploads.storage.googleapis.com/305450700/c28eb4b7b8b373cdf02773b341222d3d/tumblr_mzikb4GE321s141c3o1_400.gif Task A1 States the need for a solution mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295279896 Describes an appropriate problem
  • The design problem should be clearly stated using supporting materials.
    • Supporting materials can/should include, photographs, summarised results of a comprehensive interviews/questionnaires,  with potential clients, extracts from letters, magazines (consumer report magazines could be useful) or news, statistics (such an injuries, performance, etc), existing example (showing how it doesn’t fit the needs of the client), etc.
    • Establish why it is a problem i.e. prove there is a need.
    • Establish where it is occurring.
  • Describes an appropriate problem that leads to a design opportunity.
  • Lifestyle or image board
  • Concluding summary of the problem
]]> 2018-10-22 03:15:10 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295279896 Task A2 Research plan mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295280105 Explains the key findings from relevant market and user research
The key findings should be  as a summary that shows evidence of:
  • Carry out market research and user research. 
    • Have a research plan that you follow
    • This research will/should help you to develop your marketing and design specifications (Task B1)
    • The feasibility of the project should be researched.
  • Quantitative and qualitative data collected using a range of techniques and appropriate primary and secondary sources
  •  An analysis of competing or similar products. 
    • Surveying potential users regarding existing products
    • Types of shops the product is sold in.
    • Types of customers
    • Key features such as dimensions, cost, etc
  • Key findings are summarised 
    • Establish why the research data (information) is relevant and useful for the development of the solution
]]> 2018-10-22 03:16:33 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295280105 Task A3 Anaylsing an exiting product mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295280192 Market research
Market research often identifies how to improve the product, service or system and increase its chance of success within a particular sector or segment. The price a user is prepared to pay is usually determined through market research. This in turn sets an upper limit of cost to the design and production of a potential product, service or system. Market research has a crucial role in determining the constraints a designer has to work within.
Often designers will work on projects that have new and radically unfamiliar contexts. This will deepen their understanding of market research, equipping them with a range of tools and skills that they can employ in many areas of life and empowering them as lifelong learners.

Types of Data
  • Primary vs Secondary
  • Qualitative vs Quantitative
Purpose of market research
There are many purposes of market research.
  • Gathering information in order to be able to generate new ideas for a product
  • Evaluating the market potential of products at various stages of development
  • Developing ideas into products to suit market requirements
  • Identifying suitable promotional strategies
  • Gathering information relating to demographics
  • Gathering information relating to family roles
  • Collecting data relating to economic trends
  • Taking into account technological trends and scientific advances
  • Gathering information about consumers
  • Considering consumers’ reactions to technology and green design and the subsequent impact on design development and market segmentation
Relate these purposes to your own project work.
Consumers’ reaction
To technology
  • Technophile: Someone who immediately welcomes a technological change – early adopters.
  • Technocautious: Someone who needs some convincing before embracing technological change – majority to late majority
  • Technophobe: Someone who resists all technological change  – laggards.
Green design:
  • Eco-warriors actively demonstrate on environmental issues
  • Eco-champions champion environmental issues within organizations
  • Eco-fans enthusiastically adopt environmentally friendly practices as consumers.
  • Eco-phobes actively resent talk of environmental protection
These attitudes have a subsequent impact on design development and market segmentation. This will direct the companies products to certain target markets.
Market research strategies
Understanding that market research is a key element of the design project, students need to select from a range of strategies that will help them find out what the client wants and needs. It is important to note that often, what the client thinks they want and what they need can be very different things. There are many strategies for the student to identify the need, which include:
Literature search:
  • The use of consumer reports and newspaper items to follow historical development. Useful sources of information could include CD-ROMs, such as encyclopaedias and newspapers, or more specific disks, subject-specific magazines and manufacturers’ information.
  • many sources of information are available
  • there may be an abundance of data, which can be too time-consuming.
  • Data can be both qualitative or quantitative
Expert appraisal:
  • The reliance on the knowledge and skills of an expert in the operation of the product. For example, expert knowledge and advice are gained (compared to a user trial), but the expert may be biased.
  • Expert knowledge can help decide design direction.
  • It may also be difficult to locate an expert.
  • Data is usually qualitative.
User trial:
  • The observation of people using a product and collection of comments from people who have used a product.
  • The “user” is a non-specialist, which makes trials easier and cost-effective.
  • However, users may carry out tasks in different ways from those expected and be inexperienced.
  • Data is usually qualitative.
User research:
  • Obtaining users’ responses through questionnaires/surveys and interviews.
  • It is cheap and quick to conduct
  • The data collect if qualitative or statistics can be produced (quantitative)
Perceptual mapping:
  • Quickly compare a product to others in the market due to it being a graphical representation.
  • It is simple and easy to construct.
  • It is qualitative as it examines consumer perceptions.
  • Could be biased.
Environmental scanning:
  • Slideshare on Environmental scanning
  • Environmental analysis is careful study of various factors influencing the business. It is the process by which organization monitor their relevant environment to identify opportunities and threats affecting their business.
Disadvantages include lack of detailed information or specifics of what constitutes these opportunities or threats it may need much more research or specific data to identify usable information. – not yet ready needs fixing.
Students need to draw from the above list when identifying a design opportunity and, prior to this, must have developed an understanding of these strategies. To this end, they should consider the advantages and disadvantages of the research strategies listed above in relation to the nature, reliability and cost of the research and importance to the design development process.

International Mindedness
Determining the purpose of market research allows designers to clearly identify who needs to be included and their differing requirements.
Theory of Knowledge
What are the assumptions that underlie methods used to gain knowledge in this area?

]]> 2018-10-22 03:16:55 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295280192 Task A4 Design Brief mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295280223 The Design Brief
A detailed design brief comprises the expected outcome and broad requirements determined from the market and user research. The feasibility of the project should also be considered.
The design brief is the formal starting point for a new design. Occurs when the designer presents the design to the client. It is a statement of the expectations of the design.
The brief does not provide the design solution, but is a statement that sets out:
  • the design goal (for example, a working prototype to be evaluated in terms of its feasibility for volume production)
  • the target Audience for the product. For example for children, disabled adults, etc.
  • the target market for the product. for example, market sector (a broad way of categorizing the kinds of markets a company is aiming for) or market segment (markets divided up into smaller segments where the consumers have similar characteristics and tastes).
  • the major constraints/parameters (these have to be in such as legislation or food safety regulations). For example, should comply with new legislation, have fewer working parts, be cheaper to manufacture) within which it must be achieved
  • the criteria (these are wishes, it would be great if??) by which a good design proposal may be achieved (for example, increased value for money and/or cost-effectiveness for manufacturer).
  • The feasibility of the project
  • Scale of production.
]]> 2018-10-22 03:17:13 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295280223 Task B1 Success Criteria Design Specifications) mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295286291  Marketing specifications
Marketing specifications relate to market and user characteristics of the proposed design.
  • Target market—Consideration only needs to be given to market sectors and segments.
  • Target audience—Differentiate between the target market and the target audience. Characteristics of the users should be established.
  • Market analysis—A summary is required of the important information gathered about:  potential users and the market.  An appraisal of economic viability of the proposed design from a market perspective is important taking into account fixed and variable costs and pricing. Analysed the market in terms of potential users, size and economic viability
  • User need—Specifications should identify the essential requirements that the product must satisfy in relation to market and user need.
  • Competition—A thorough analysis of competing designs is required to establish the market need. The marketing specification must be developed from the design brief and research.
Marketing Specifications Explained
This should be on approximately one A4 (letter) page or equivalent.
(v) Design Specifications
A design specification relates to the precise set of requirements of a product:
The requirements should include:
  • aesthetic requirements
  • cost constraints
  • customer requirements
  • environmental requirements
  • size constraints
  • safety considerations
  • performance requirements and constraints
  • materials requirements
  • manufacturing requirements
  • any other you can think off …
All of the requirements and constraints need to be:
  • justified
  • specific (exactly what it has to be),
  • feasible
  • measurable (so think of tests that you may perform).
  • evidence that the design specification are drawn from the research (your research plan would help outline your specifications).
  • The design specification must be developed from the design brief.
Here is an old set of specifications that can help guide you. This is not split into Design and marketing.
]]> 2018-10-22 03:55:58 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295286291 Sustainability by design mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295294181 Humans are builders and creators—but how can we build thoughtfully, without waste? These talks explore sustainable design—both past and present—and its beautiful, inspiring results.]]> 2018-10-22 04:56:24 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295294181 Architectural inspiration mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295294278 2018-10-22 04:57:24 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295294278 Arhitecture and Design magazine mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295302144 2018-10-22 06:05:50 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295302144 Design cycle mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295303858 2018-10-22 06:16:08 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295303858 Sustainable designs. Capture a culture -3D house. mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295303952 2018-10-22 06:16:48 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295303952 Approaches to learning (ATL) skills mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295316953 you must know how to use it in your work ]]> 2018-10-22 07:15:34 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295316953 5 Key Design trends mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295317619 2018-10-22 07:18:32 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295317619 mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295742484 2018-10-23 00:51:20 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295742484 mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295881351 Quiz - fun 2 learn!]]> 2018-10-23 12:00:44 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295881351 mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295881458 2018-10-23 12:01:05 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/295881458 mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/296238847 2018-10-24 00:35:39 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/296238847 Algae Bio fuel mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/300054551 2018-11-03 11:56:35 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/300054551 ACCESS FM mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/300326212 AESTHETICS 
Does the product look attractive? THINK shape, form, materials, size, beauty, ugliness 
Why does it look attractive or ugly? 
Does it make good use of colour and texture? 
Does it have a quality finish? 
Where did the designer get his or her inspiration for the design?

COST
What is the estimated cost of production? 
What is the retail cost? Why does it cost this much?
What is the relationship between the two? 
Is the product affordable?  
Does it seem good value for money?  
Does the price reflect any social or moral considerations (e.g. Fair Trade)?

CLIENT 
Who is the product designed for?  
How and where would they use it?  
What impact does it have on the customer’s quality of life?  
Does it add value to the client’s way of life?  
How is the product promoted to attract its customer?

ENVIRONMENT 
What is the product’s impact on the environment?  THINK batteries, rethink, refuse, reduce, reuse, recycle, life cycle.
THINK about its manufacture, general use, distribution and final disposal when it is no longer needed.

SAFETY 
How has the designer considered safety issues when designing the product?  
THINK about the way the product is used and how different  parts have been joined together.  
Does the product meet recognised safety standards?

SIZE 
What size is it? THINK in millimetres and any thing else that can be measured e.g. volts, weight, area, volume, density etc.
Is the product comfortable to use?  THINK anthropometrics or ergonomics. 

Are its proportions appropriate for its use?  
If you increased or decreased the product’s scale, would it work or look better?  
To what extent has the designer considered human factors (ergonomics) in the product’s design? 
 
FUNCTION
How well does the product work?  
Why does it work this way?
How could it be improved?
How easy is it to use?

MATERIALS AND MANUFACTURING TECHNIQUES 
What is the product made from? 
Would another type of material work better?  
What impact could the designer’s choice of material have on the environment?  
How has the scale of production affected the designer’s choice of material and manufacturing processes?
]]> 2018-11-05 06:36:08 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/300326212 ACCESS FM mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/300329214 Specification (the list of success criteria) - MUST see:]]> 2018-11-05 07:00:31 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/300329214 The difference between Design Problem and Design Brief https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307142851 Before you can start a design project you must find a ‘problem’ to solve. The ‘design brief’ follows the ‘problem’ and states clearly how you intend to solve the design problem.]]> 2018-11-23 01:08:51 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307142851 Struggle to find the problems? https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307143377 2018-11-23 01:13:47 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307143377 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307145336 2018-11-23 01:31:40 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307145336 How to write an effective Design Brief https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307632878 2018-11-26 05:57:44 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307632878 Tinkercad https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307633133 3D digital designs]]> 2018-11-26 06:00:17 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307633133 Feedback is now easy https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307634938 2018-11-26 06:16:13 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/307634938 mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/310791950 2018-12-04 09:24:06 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/310791950 product Life Cycle mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/310792223 2018-12-04 09:25:22 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/310792223 Qualitative vs. Quantitative feedback mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/322842169 2019-01-22 04:58:53 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/322842169 The Evaluation mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/338222474 2019-03-06 03:11:34 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/338222474 How to.. mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/338222889 Model Evaluation]]> 2019-03-06 03:13:37 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/338222889 Testng and evaluating a prototype mashaanikina1 https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/338223258 2019-03-06 03:15:32 UTC https://padlet.com/mashaanikina1/xneqk7xx4ifl/wish/338223258