by https://padlet.com/wall/xlpu5rjfsp en-us 2013-04-18 21:51:23 UTC 2013-04-18 21:51:23 UTC hello@padlet.com How does your media product represent particular social groups?   As my magazine is an R’n’B magazine, the main social group are R’n’B listeners. As I expressed before, my target audience and those most likely can be specified further on the basis of age (18-28). Connotations of this age group are generally mixed- for instance, at this age you are looked upon as an adult, therefore likely to be mature, respectable etc. Though in reality, this is still quite a young age, frequently associated with rowdiness and poor behaviour. As well as age, there is a connotation linked with R’n’B music which is ethnically particular. R&B came about during a demographic shift in America (that began just before WWII) when large segments of the black population moved from the rural South to cities. This migration created a young, urban black audience with a growing taste for up-tempo dance music. Now, R’n’B has progressed greatly, incorporating a variety of styles including hip-hop, rap, dance and pop. Despite this progression, there is still a strong association between R’n’B music and black people. This is evident throughout the industry, as the majority of R’n’B artists and celebrities are of a black African/Caribbean decent. R’n’B magazines verify this further; the models/artists featured and spoken about in these magazines are predominately black. Though, in the 21st century, there are R’n’B artist of many different ethnic background. I attempted to depict this ethnic connotation within the making of my magazine though the models I chose to photograph. Though ¾ of my images are of a black female, I used an Indian female on my contents page (“Rose More”), to represent the breaking through of those different ethnic groups into the R’n’B world. To represent the mixed age connotation, I manipulated the language within my text and articles. My intentions were to mirror the ‘mature’ and ‘respectable’ view of my audience, by using a good, non-restricted standard of English, but also incorporate colloquial language within the text, to reflect my audiences rebellious and rowdy typecast. https://padlet.com/wall/xlpu5rjfsp/wish/9110683 2013-04-18 21:51:34 UTC https://padlet.com/wall/xlpu5rjfsp/wish/9110683