SME Fund - Organic boost proposals by Rosalía Cano López https://padlet.com/rosaliacano1/x08k9t363htb1uxl Window 6 - SME Fund en-us 2021-10-12 08:04:21 UTC 2025-11-02 01:52:34 UTC hello@padlet.com LinkedIn post from ED, DED or Inge rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810262657 2021-10-12 10:10:44 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810262657 Ask Multipliers to carry out an email campaign https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810263005 We will have the HTMLs on all languages ready to send ]]> 2021-10-12 10:10:56 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810263005 Staff Social Media https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810263445 A brief piece on Inside with links to recent and informative Social Media posts by Ideas Powered and a call to actions for them to Retweet, Re -share. 

Giving them 2/3 options.

Using new animation videos ]]> 2021-10-12 10:11:12 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810263445 Short "Live" video - 5-10 minutes https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810264459 pre-recorded and broadcasted live on SoMo
similar to https://poweredupfestival.eu/
could also be an interview with a success story/someone famous]]> 2021-10-12 10:11:46 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810264459 Help from the SME Network to share the ``Last opportunity to apply in 2021´´ rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810264653 2021-10-12 10:11:52 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810264653 EUIPO staff internal viral marketing campaign https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810264851 See how many posts we can manage in the different languages... maybe have a comptition per language? ]]> 2021-10-12 10:11:59 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810264851 New EUIPO Instagram account https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810266149 Create the first SMEFund post/story visually appealing for Instagram]]> 2021-10-12 10:12:41 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810266149 emailing campaign https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810268052 Can we use Lime Survey or another tool to send out more emails? We could send ot over 500.000 contacts if so

]]> 2021-10-12 10:13:12 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810268052 Closed groups on LinkedIn and Twitter to promote SME Fund rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810268248 Share, retweet]]> 2021-10-12 10:13:19 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810268248 Add a 'did someone recomend this' https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810268505 option to the form when applying for the fund. People that pass on the information to x amount of people (10?) that apply could get 'free' mini video to promote themselves.]]> 2021-10-12 10:13:26 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810268505 Phone calls to EUIPO https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810269933 When someone calls Info number by phone, mention SME Fund availability]]> 2021-10-12 10:14:14 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810269933 ask a number of MEPs to create posts, ideally on LinkedIn/Twitter https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810270380 2021-10-12 10:14:30 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810270380 Linked in - personal messaging campains by (i) management; (ii) EUIPO corprate and IPFB account. The idea here is that we send personalised Linked in msgs promoting the SME Fund to the individual contacts ie. followers of such accounts. This is more direct way of communication and is effective if the correct message is sent to the correct audience https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810270612 2021-10-12 10:14:38 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810270612 Push IPOs to post https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810270859 They have the material but all are not using it. What can we do to make each IPO post, maybe on the same day? Something everyone participates in (and no one will want to be seen as being missing) Maybe Coconet can be involved

]]> 2021-10-12 10:14:48 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810270859 Newsletters rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810272290 Create a engaging email subject ``Last opportunity´´ and a clear call to action]]> 2021-10-12 10:15:34 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810272290 take advantage more of the Coconet network - maybe prepare some content for them https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810272609 2021-10-12 10:15:43 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810272609 IPO emailing campaign https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810272736 Send HTMLs in each language to the IPOs asking if they can do an emailing campaign. We are currently preparing 'last chance' subject lines in all languages

]]> 2021-10-12 10:15:48 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810272736 Use EUIPO staff https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810274217 Do something crazy,like offer a 'sorteo' for free VIP meal for two, if they sign up to our SoME and share the amazing posts already created!]]> 2021-10-12 10:16:33 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810274217 Add tag to 'please share, please help' in all SoME https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810275251 2021-10-12 10:17:08 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810275251 email marketing campaign via Orbis promoting the ´last opportunity´idea https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810275729 2021-10-12 10:17:23 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810275729 Post SME Testimonial rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810276314 Create a SME testimonial post for Social Media (pending subtitles on the video)]]> 2021-10-12 10:17:44 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810276314 First line to mention in ALL calls https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810277261 How many calls do we have per day? Can first line  mention the SME Fund last chance at the end of every call? 

There is a banner at the end of each email that goes out. Can it be improved? (currently they use the one that appears in efiling)]]> 2021-10-12 10:18:17 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810277261 there is a network in OBS of Chamber of Commerce entities - why not give them an email for them to share with their members? (SMEs) https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810277632 2021-10-12 10:18:30 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810277632 give IPOs a 10% commission on each SME Fund application so they promote it more :) https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810279069 2021-10-12 10:19:16 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810279069 Call campaign https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810280042 Can we target direct filers by phone to tell them about the SME Fund? First line campaigns are often organised with different objectives. This could be one.]]> 2021-10-12 10:19:50 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810280042 Polls in SoMe rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810280862 To create engagement, and it can be something related to the last window of 2021]]> 2021-10-12 10:20:18 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810280862 SME Call for interest speakers https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810282522 Ask them to share social media post in their networks and in their languages. What else can they do to spread the word?]]> 2021-10-12 10:21:20 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810282522 Comments on other social media accounts posts rosaliacano1 https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810283221 Add the link and the promotion to the SME Fund in other social media accounts related to SMEs, or blog posts.]]> 2021-10-12 10:21:44 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810283221 Run a contest https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810285307 could be internal and/or external, who can share our campaigns with most people, who can get most people or x amount of people to sign up for the fund and send in the names of the people applying for the fund to verify this etc. Or who will be the fund applyer number xxx gets and extra discount, etc]]> 2021-10-12 10:22:57 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810285307 Trade fairs https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810285764 We have 2 for November... are there any other trade fairs we can attend? We have the material (roll ups and digital leaflets). ]]> 2021-10-12 10:23:15 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810285764 Communication campaign with DG GROW - EEN Consortiums https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810288549 2021-10-12 10:24:45 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810288549 Digital leaflets https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810288681 Share with Multipliers so that they can share at their events if we know there are any in October (Alessandro).]]> 2021-10-12 10:24:50 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810288681 Publish a "BlaCkFriday" discount! https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810289056 2021-10-12 10:25:06 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810289056 - should we create a post / email and we send it to the IP reps who have an EUTM for them to promote with their clients ? - should we create a post / email and we send it to a particluar segment of our current customers ? Maybe an SME has an EUTM with us and with a 50% discount they will apply for another one they might have in mind or apply for the word TM if they have a logo one so far.... https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810289664 2021-10-12 10:25:28 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810289664 SoMo Lives from Eindhoven https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810290631 2021-10-12 10:26:04 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810290631 Get a spot on an international News programme https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810290873 2021-10-12 10:26:14 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810290873 What can SME United do? https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810294140 They reach out to millions of SMEs... can we target just ONE multiplier and see if they can do an email campaign?

]]> 2021-10-12 10:28:07 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810294140 What can Eurochambres do? https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810295988 Can we ask them send the material to their local chambres of commerce so that each one prints the poster and hangs it in the SME waiting room? ]]> 2021-10-12 10:29:17 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810295988 insert a banner of the SME Fund under the EUIPO email signature https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810305211 2021-10-12 10:35:00 UTC https://padlet.com/rosaliacano1/x08k9t363htb1uxl/wish/1810305211