Group B: Strategy-Informed Brand Visual Language by Clementine Mitchell https://padlet.com/cmitchell76/ww8z7e5anxfy9aft Initial observations of existing brands. Look at the source material, then add a few bullet points under each category. en-us 2024-07-02 13:24:00 UTC 2024-07-03 09:43:13 UTC hello@padlet.com cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381730

  • What is the ethos, mission and purpose?

  • What service or products do they provide?

  • How do they do this?

  • What are their strengths and weaknesses?

    • ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381730     Add your answers below 👇 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381732 Click on the + icon above to add to this section

    ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381732     cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381738

  • Who is the customer?

  • What do they like and dislike?

  • What do they think and feel?

  • How and where can you reach them?

    • ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381738     Add your answers below 👇 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381739 Click on the + icon above to add to this section

    ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381739     cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381740

  • Who are the competitors

  • What are their strengths and weaknesses?

  • What are the current trends?

  • What emerging technologies are shaping the industry?

    • ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381740     Add your answers below 👇 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381741 Click on the + icon above to add to this section

    ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381741     cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381743 You may want to refer to these after the session, in your own time. You are not expected to read, watch, or listen to all in full, but have a browse and see if something interests you. Many are available through Ravensbourne Library services.

    ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381743     cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381744 2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381744 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381745 2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381745 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381747 2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381747 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381748 2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381748 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381749 2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381749 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381750 https://ebookcentral.proquest.com/lib/rave/detail.action?docID=31064160&query=Designing%20Brand%20Identity:%20A%20Comprehensive%20Guide%20to%20the%20World%20of%20Brands%20and%20Branding


    ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381750     cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381751 https://libsearch.rave.ac.uk/cgi-bin/koha/opac-detail.pl?biblionumber=10297&query_desc=Marshall%20McLuhan


    ]]>     2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381751     cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381752 2024-07-02 13:24:00 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043381752 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043384250 2024-07-02 13:27:19 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043384250 cmitchell76 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043563103 2024-07-02 18:57:41 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3043563103 https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3044226872

  • “Create a better life for the many people”

  • Furniture and food

  • Stores and website

  • Affordable, reliable. Can be annoying to build furniture

    • ]]>     2024-07-03 09:42:04 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3044226872     Families and people moving from home. Setting up the furniture (dislike) range of options (like) https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3044227567 Happy and stress

    ]]>     2024-07-03 09:43:13 UTC https://padlet.com/cmitchell76/ww8z7e5anxfy9aft/wish/3044227567