https://padlet.com/plc17busndonaghy/wut0qwrshner Made with an open mind en-us 2017-10-10 13:55:58 UTC 2025-10-26 16:30:13 UTC hello@padlet.com plc17busndonaghy https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/195604404 Marketingteacher, 10/10/2017,http://www.marketingteacher.com/digital-marketing-mix/

Traditionalmarketingmix-thefourps, Marketinglessons, 10/10/2017,http://marketinglessons.in/traditional-marketing-mix-the-4-ps-of-market/

MolumbyE.(2017)"7 P'S of marketing mix" 5n1364 Colaiste Mhuire co ed the 24th of October 2017

Investopdia.marketingstratgydefition, 25/10/2017, http://www.investopedia.com/terms/m/marketing-strategy.asp]]> 2017-10-10 14:05:54 UTC https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/195604404 plc17busndonaghy https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/195604506 The digital marketing mix is essentially the same as the marketing mix It is simply the adaptation of price , place,  product  and Promotion to the digital context(digitalmarketing.2017)

The digital marketing mix p's:

Product: the product online is online banking, prepaid care and current and fixed accounts (molumbye.2017)

Price: Pricing is important because businesses need to make a profit. Pricing online can vary depending on where you get a product for example competitive based strategy(molumbye.2017).

Place: is where something is based and do the have an online shop for example superdry.

Promotions:  This is how some one would but something online for example people who are on Facebook can see advertisements that will pop up on their page Example people may also by off their television(molumbye.2017)

People: are the biggest consumer online and this is because if they don't have the time to leave the house they can shop any where they are once the have internet (molumbye.2017)

Process: is the way in which a products delivered to the end customer
 
Physical evidence: is the essential evidence which cannot possessed by the customer but has independent value (molumbye.2017)

]]> 2017-10-10 14:06:07 UTC https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/195604506 plc17busndonaghy https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/198591884 The traditional marketing mix The Traditional Marketing Mix model (also known as the 4 P’s) can be used by marketers as a tool to assist in defining the marketing strategy. (marketinglessons.2017)

The Traditional marketing mix P's:

Product: Services products cannot be measured and is also not owned by anyone(molumbye.2017).

Price: Pricing in case of services is rather more difficult than in case of products (molumbye.2017).

Place: In traditional marketing it is easier to establish a place of work once you have the money it is important to make a profit to be able to pay rent  (molumbye.2017).

Promotions: It'll create the brand name in the customers mind. Example coke cola (molumbye.2017).

People: Employees are the first to make contact with customers. example the tills at McDonald's  (molumbye.2017).

Process: is the way in which a products delivered to the end customer.
 
Physical evidence: is the essential evidence which cannot possessed by the customer but has independent value (molumbye.2017).


]]> 2017-10-19 10:46:47 UTC https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/198591884 plc17busndonaghy https://padlet.com/plc17busndonaghy/wut0qwrshner/wish/199993251 Definition: A marketing strategy is a business overall game plan for reaching people and turning them into customers of the product or service that the business provides. (investopedia.2017).

A marketing strategy grows out of a company’s value proposition. The value proposition summarizes the competitive competition a company has in its market

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