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      <title>LinkedIn Branding - Sep / Oct Cohort by The Marketing Trainer</title>
      <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi</link>
      <description>Sep / Oct Cohort</description>
      <language>en-us</language>
      <pubDate>2025-10-02 07:13:30 UTC</pubDate>
      <lastBuildDate>2025-10-02 11:16:09 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
      <image>
         <url></url>
      </image>
      <item>
         <title>Add your skills</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915532</link>
         <description><![CDATA[<p><strong>Add five technical skills and five soft skills that are most relevant to your career goals or current role.</strong></p><p>e.g. Social Media Marketing (Facebook, Instagram, LinkedIn, TikTok) Email Marketing Platforms (Mailchimp, HubSpot) Analytics Tools (Google Analytics, Meta Business Suite) Content Management Systems (WordPress, Wix) SEO and Keyword Research.</p><p><strong>Add 5 Industry-Specific Skills.</strong></p><p>e.g. add "AI-Powered Marketing" or "Influencer Collaboration.“</p><p><strong>Add 5 Soft Skills.</strong></p><p>e.g. Creativity, Time Management Communication, Data Analysis.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915532</guid>
      </item>
      <item>
         <title>Write a great headline (220 characters)</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915536</link>
         <description><![CDATA[<p>Write a LinkedIn headline using this formula:</p><p>[Role / Industry] | [Skills / Expertise] | [Value Proposition]</p><p>e.g.</p><p>&nbsp;“Multi-Channel Marketing Apprentice | Social Media &amp; Content Creation | Helping Brands Grow Online”</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915536</guid>
      </item>
      <item>
         <title>Write a short summary for your LinkedIn &quot;About&quot; section (2000 characters)</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915537</link>
         <description><![CDATA[<p>e.g.</p><p>I'm a Multi-Channel Marketing Apprentice passionate about helping brands connect with their audience. My expertise includes social media marketing, content creation, and campaign analysis etc.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915537</guid>
      </item>
      <item>
         <title>Write about your most recent role (Experience) </title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915538</link>
         <description><![CDATA[<p>Write about your current role. Include the following 4 elements –</p><p><strong>Role title – write a clear, concise title for your current role</strong></p><p>e.g. Instead of "Apprentice," use "Multi-Channel Marketing Apprentice | Social Media &amp; Content Specialist.“</p><p><strong>Write a company description for your current role.</strong></p><p>e.g. "XYZ Marketing is a digital agency specialising in social media campaigns, content strategy, and brand development for small businesses.“</p><p><strong>Describe your responsibilities. Use bullet points.</strong></p><p>e.g. Developed and scheduled content for multiple social media platforms.</p><p>Conducted keyword research to optimize blog posts and improve SEO rankings.</p><p><strong>Highlight key achievements. </strong>List 2-3 key achievements in your current role. Focus on measurable results.</p><p>e.g. Increased social media engagement by 25% through targeted content strategies. Coordinated a multi-channel marketing campaign that generated 500+ leads.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915538</guid>
      </item>
      <item>
         <title>Write about your apprenticeship (Education)</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915539</link>
         <description><![CDATA[<p><strong>Add your current qualification – including institution and study dates.</strong></p><p>e.g. Qualification: "Level 3 Multi-Channel Marketing Apprenticeship: "Institution: "XYZ Training Academy“</p><p><strong>Write a short description of your course.</strong></p><p>e.g. "This apprenticeship covers multi-channel marketing strategies, including SEO, social media, and campaign analysis.“</p><p><strong>Highlight key modules / subjects</strong></p><p>e.g. Digital Marketing Strategy, Data Analytics for Campaigns and Social Media Management.</p><p><strong>Include any certifications. Awards or distinctions earned during your studies.</strong></p><p>e.g. "Google Analytics Certification – Completed as part of the Digital Marketing module.“</p><p><strong>Showcase a Project or Assignment. Write a brief description pf a notable project or assignment completed during your studies.</strong></p><p>e.g. "Developed a social media campaign strategy for a local business, resulting in a 20% increase in engagement."</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915539</guid>
      </item>
      <item>
         <title>At the end of the training you will be able to:</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915540</link>
         <description><![CDATA[<p>•<strong><em>Develop a strong professional presenc</em>e </strong>– how to craft a professional LinkedIn profile that highlights your apprenticeship experience, technical skills, and career aspirations to attract potential employers and industry connections.</p><p>•<strong>Enhance visibility and personal branding </strong>– discover how to post updates, share content and engage with industry specific posts to establish your personal brand, gain visibility, and position yourselves as emerging professionals in your industry.</p><p>•<strong>Engage with industry and build connection</strong>s – will learn how to connect with industry professionals, join relevant groups, and engage with industry specific content to expand their network and stay informed about trends and opportunities in their field.</p><p>•<strong>Freelancing</strong> – LinkedIn is a powerful platform for freelancers to showcase their expertise, attract clients, and build professional relationships but what business structure do you follow? Do you setup as a sole trader or setup as a limited company?</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915540</guid>
      </item>
      <item>
         <title>Take a photo of yourself / add one you already have to your Linkedin profile (400 x 400 pixels)</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915541</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915541</guid>
      </item>
      <item>
         <title>Design a banner image using Canva (templates available) that reflects you (1584 x 396 pixels)</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915542</link>
         <description><![CDATA[<p>Something that looks smart, looks on brand and captures attention.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915542</guid>
      </item>
      <item>
         <title>Write a request for a recommendation</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915543</link>
         <description><![CDATA[<p><strong>Prepare a Recommendation Request Template </strong><a rel="noopener noreferrer nofollow" href="http://e.gg"><strong>e.g. </strong></a></p><p>Hi [Name],</p><p>I hope you’re doing well. I’m enhancing my LinkedIn profile to better showcase my skills and experience in multi-channel marketing.</p><p>§Would you be willing to write a brief recommendation about my work during my apprenticeship at [Company/Project]?</p><p>Thank you for your support!</p><p><strong>Brainstorm Who to Ask</strong></p><p>Write a list of 3-5 people you’ve worked with who could provide meaningful recommendations. Tip: Include a mix of managers, peers, and clients. Send at least 1 request. </p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915543</guid>
      </item>
      <item>
         <title>Share an update</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915544</link>
         <description><![CDATA[<p><strong>Post an update – </strong>share a recent learning experience or goal.</p><p>OR</p><p><strong>Share a news article – </strong>choose something relevant to your industry.</p><p>OR</p><p><strong>Comment on a post – </strong>Add value to a discussion in your feed. </p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915544</guid>
      </item>
      <item>
         <title>Follow a company / connect to a group</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915545</link>
         <description><![CDATA[<p>Follow 3 companies of your interest</p><p>AND</p><p>Join 3 relevant LinkedIn Groups</p><p>AND</p><p>Send a connection request</p><p>(Add it below and also update your profile)</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915545</guid>
      </item>
      <item>
         <title>Prab Chadha</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915546</link>
         <description><![CDATA[<p>prab@themarketingtrainer.co.uk</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 07:13:30 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614915546</guid>
      </item>
      <item>
         <title>Lucy</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614919645</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/lucy-hanson-b34275259" />
         <pubDate>2025-10-02 07:16:06 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614919645</guid>
      </item>
      <item>
         <title>Louis</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614921420</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/louis-smith-452a31349/" />
         <pubDate>2025-10-02 07:17:29 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614921420</guid>
      </item>
      <item>
         <title>Max</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614923222</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/max-earnshaw-704a6b251/" />
         <pubDate>2025-10-02 07:18:57 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614923222</guid>
      </item>
      <item>
         <title>Katheryn</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614924941</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/katheryn-c-485812259/" />
         <pubDate>2025-10-02 07:20:11 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614924941</guid>
      </item>
      <item>
         <title>Ellie</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614930925</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/ellie-goodman-7a6870315/" />
         <pubDate>2025-10-02 07:24:10 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614930925</guid>
      </item>
      <item>
         <title>Lucie</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614932645</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/lucie-carotenuto-85334130a/" />
         <pubDate>2025-10-02 07:25:20 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614932645</guid>
      </item>
      <item>
         <title>Andy</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614933178</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://www.linkedin.com/in/andrew-smithson1/" />
         <pubDate>2025-10-02 07:25:46 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3614933178</guid>
      </item>
      <item>
         <title>What have you been up too since our last session (describe what marketing activities you been working on in the workplace etc)</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615002385</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 08:17:51 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615002385</guid>
      </item>
      <item>
         <title>What is your biggest takeaway from this session?</title>
         <author>marketingtrainer</author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615003364</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 08:18:39 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615003364</guid>
      </item>
      <item>
         <title>Andy</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615024354</link>
         <description><![CDATA[<p>Wrote a blog</p><p>Social media calendar</p><p>nearly finished portfolio</p><p>nearly done my mock project</p><p>posted adverts via indeed</p><p>used AI to amend job ads/emails </p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 08:35:09 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615024354</guid>
      </item>
      <item>
         <title>Lucy</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615024993</link>
         <description><![CDATA[<p>I have been working on an ADHD awareness campaigns including social media, paid ads and email marketing. I have designed a newsletter which has been sent out i used MailChimp to do this. Alongside this i have been writing and uploading blogs and editing the website to make design changes.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 08:35:41 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615024993</guid>
      </item>
      <item>
         <title>Louis</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615025519</link>
         <description><![CDATA[<p>Been working mainly on sustainable packaging, reporting plastic usage - contributing to the company's green ethos &amp; brand messages.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 08:36:07 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615025519</guid>
      </item>
      <item>
         <title>Katheryn</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615027438</link>
         <description><![CDATA[<p>I've been working on our website metrics and reporting.</p><p><br/></p><p>I've been working on the MS to create forms, emails and track journeys for our upcoming events.</p><p><br/></p><p>I've created a social media proposal for our Annual Impact Report and briefed our designer</p><p><br/></p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 08:37:33 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615027438</guid>
      </item>
      <item>
         <title>Lucy</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615210462</link>
         <description><![CDATA[<p>To keep on posting and growing my account, getting recommendations and endorsements. To change the URL</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 11:12:48 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615210462</guid>
      </item>
      <item>
         <title>Louis</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615213021</link>
         <description><![CDATA[<p>It has opened my eyes to the importance of having a personal brand and how you can use LinkedIn to further your professional development.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 11:15:03 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615213021</guid>
      </item>
      <item>
         <title>Katheryn</title>
         <author></author>
         <link>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615214210</link>
         <description><![CDATA[<p>Add references and make sure your experiences are up to date. It’s also important to like, share, and comment on relevant LinkedIn posts and accounts.</p>]]></description>
         <enclosure url="" />
         <pubDate>2025-10-02 11:16:08 UTC</pubDate>
         <guid>https://padlet.com/themarketingtrainer/wjz2nvovsu2v1jqi/wish/3615214210</guid>
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