How can adidas use platforms such as TikTok and Instagram reels to leverage short advertising videos to draw in customers on our social media posts? 

How can Adidas gain the attention of a younger audience, and make them more engaged with the adidas brand?

What sport do you think Adidas should specialize in and why?

What initiatives can New Balance take to emphasize sustainability in their products and show consumers how the brand is making a positive impact on the environment?

How can New Balance use social media platforms to engage with older consumers and showcase how their products align with their lifestyle and needs?