Working Session: Branding by Open Education Association https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t en-us 2025-08-26 13:30:30 UTC 2025-10-02 20:32:12 UTC hello@padlet.com Instructions & General Comments openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494010 These five "mood boards" are intended to provoke discussion about the direction of the OEA brand. The question isn't WHICH you like or dislike, it is WHAT ABOUT the various features you like or dislike. Elements to consider include colors, fonts, patterns, imagery, and overall "vibe".


Here are some questions to consider for each board:

• What about it do you love?

• What about it do you hate?

• What about it feels right?

• What about it feels wrong?

• What does it remind you of?

• What is missing?


This feedback will be used to inform the designers about what does and doesn't resonate.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494010 Mood 1 openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494013 This moodboard presents a bold, energetic, and modern direction, designed to position the non-profit as a for ward-looking leader in the open education space. The overall feeling is dynamic, inclusive, and innovative, resonating especially with younger learners and digital-first audiences.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494013 Mood 2 openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494016 This moodboard explores a fresh, modern, and approachable identity that emphasizes accessibility, trust, and forward-thinking energy, while balancing professionalism with warmth.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494016 Mood 3 openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494018 This moodboard represents a playful, vibrant, and community-oriented direction that positions the non-profit as both approachable and innovative. The overall feel is optimistic and engaging, designed to make education feel fun, inclusive, and forward-looking.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494018 Mood 4 openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494019 This moodboard explores a professional, polished, and modern direction, designed to communicate trust, structure, and credibility while still feeling approachable. It positions the non-profit as a serious, reliable leader in open education, appealing not just to learners but also to institutions and partners who value stability and professionalism.


]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494019 Who should the brand resonate with? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494020 What kind of people should the Open Education Association Brand appeal to? Think about not only internal audiences, but also external audiences.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494020 Are there any examples of websites that you think are really well done? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494022 Please share the link AND explain why.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494022 What kind of sections or information do you hope the OEA website will have? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494024 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494024 What features make a great website? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494026 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494026 Mood 5 openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494027 This moodboard takes a contemporary, bold, and tech-forward direction, presenting the non-profit as innovative and connected. It leans into a digital-first aesthetic, with clean layouts, strong contrasts, and graphic elements that signal modernity and momentum.

]]> 2025-08-26 13:30:30 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555494027 What kind of images, colors, or patterns do you want to see? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555638923 When you think of the words and feelings from the last question, what kind of images, colors, and patterns do you associate with that?

]]> 2025-08-26 15:20:40 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555638923 What kind of words or feelings do you want to associate the brand? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555639111 What kind of words do you associate with the Open Education Association? When you look at the website, logo, or materials, what feelings do you want it to evoke?

]]> 2025-08-26 15:20:48 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555639111 Anything else about the branding or website you would like to add? openedassoc https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555639268 2025-08-26 15:20:57 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3555639268 Test txtbks https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3615953801 2025-10-02 20:31:11 UTC https://padlet.com/openedassoc/vzqd2kxoe5wsdu1t/wish/3615953801