Activity: 
Receives U.S.P. through e-mail digitally and reads it - or gets introduced to U.S.P. in a meeting.

Context: 
At the home, office, or while traveling he/she opens the e-mail and scans (not read) through the U.S.P.

Technology: 
Digital PDF

Activity: Downloads U.S.P. from jSparrow.io and at the same time registered for 20 free rules

Context: 
On jSparrow.io online through desktop (Development PC)

Technology: 
Digital PDF and Website form

Weakness:

Opportunity:

Threats:

Summary:
W1 + O2: It is possible to make the U.S.P. in multiple languages
W2 + O2: In case it turns out to be a necessity to tell the customers apart, two U.S.P's would make sense.
T1 + O1 + O3: If the document doesn't help closing sales It is always possible to do changes to the document, text, and appearance-wise. Perhaps interesting illustrations or animations must be added to increase interest. 
T2 + S4: By making the U.S.P reading time short it increases the chance of improving scanability. The more slides, the longer the scanning process; therefore 10 slides should be more than adequate.
T3 + O2: Everyone understands subjects with different terms and definitions. If it is hard for a party to understand jSparrow, there might be the necessity to create two U.S.P. targeting different customers with different choices of wording and design.
T4: It is out of the hand of the U.S.P. for someone to open it. A potential solution is to give a "sneak-peek" into the content.
T5 +  S4: Reading everything should not be a necessity, it should be possible to understand jSparrow by just scanning the titles and looking at the images. This makes the titles and images even more important than the text.

There has been a demand increase for software developers as well as quite a few of them are turning to freelance. To ensure a quick welcome and onboarding for developers that either might be in a project for a few months or are determined to stay, quick perception of the internal software is crucial. jSparrow can ensure quicker transition by formatting the code to company standards and make the code more readable for newly added team colleagues or for freelancers.

Developers know of a common annoying process: recognizing a fault in a file and realizing that this must be changed across all files. And oftentimes it is not possible to merely automate the change through the code editor, because with this automation of the code editor comes the possibility of a software crash. If such a flaw exists and jSparrow recognizes it as well, developers won't have to go through a file at a time or cross their fingers while using the code editor.

Owning a successful software with thousands of users everyday can be daunting when news articles writes about outdated software, slow and inadequate services, cyberattacks, the need of modernizing systems, and the increasing technical debt. 

Java developers worldwide rush to fix issues to tackle the potential threats repeatedly every day. 

Software grows and Java developer's often get pushed into a dilemma: they know that only up-to-date Java Virtual Machines prioritize and work faster with new methods but the cheapest way is to modernize and maintain the old software whilst being negligent of code missing necessary internal parallelization. 

A more secure software solution long term was to consider starting from scratch - rewrite parts of the software while writing completely new software and use the new modern methods.

Both situations require tremendous effort and time, and let's not forget, the costs and resources that is required with the workload.

But there is a solution that accompanies both processes: jSparrow. Our vision of an automated Java refactoring capability that can solve these issues securely, transparently, fast, and cheap.

Imagine, you are a successful manager of a software and you plan great improvements and new features for your business. You tell this to the your team and everyone gets to work in a rush of inspiration.

However, the developers realize: to start implementing something new, they have to first rewrite the code constructs to fit the new requirements. While rewriting, they also realize small and major hidden bugs. They know that time must be spent on fixing them, otherwise the software could crash.

Valuable time later, the software still does not include the great ideas you had. 

jSparrow is a solution created for such scenarios that is increasingly common within software projects. We want business to allow developers to start prototyping on the same day as a new sprint begins.


Upgrading, maintaining, and fixing bugs can be automated. 

Automation to decrease workload is not new or innovative, Developers use tools everyday to find issues and fix them. But the idea of finding the issues and being able to automate the fix across the software files and not one-by-one while making sure that nothing breaks is what make jSparrow stand out from its competitors.