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      <title>Group 4 - Programme level thinking and assessment in the summer term by </title>
      <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi</link>
      <description>Include employability or if more appropriate as a separate padlet</description>
      <language>en-us</language>
      <pubDate>2021-07-09 06:33:51 UTC</pubDate>
      <lastBuildDate>2025-11-09 03:11:04 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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      <item>
         <title>Timing </title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645725838</link>
         <description><![CDATA[<div>Improving number of students onto grad schemes would be a good win.&nbsp; In which case 2nd year summer term would be the big focus<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:17:54 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645725838</guid>
      </item>
      <item>
         <title>Focus on skills to get students onto assessment centres and then how they get through them</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645727061</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:19:34 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645727061</guid>
      </item>
      <item>
         <title>Employers don&#39;t make the distinction that we do between academic and employability skills - perhaps we need to reframe what we do?</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645727525</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:20:12 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645727525</guid>
      </item>
      <item>
         <title>Possibly the place to incorporate micro credentials?</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728037</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:20:58 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728037</guid>
      </item>
      <item>
         <title>Lateral thinking!</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728152</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:21:06 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728152</guid>
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      <item>
         <title></title>
         <author>mryder21</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728526</link>
         <description><![CDATA[<div>Do we need to be careful not to over-emphasise assessment centres? After all, there are only so many of these jobs to go round, and they're not the be-all and end-all ...</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:21:34 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728526</guid>
      </item>
      <item>
         <title>Identify exactly what employers are looking for from skills sets - show this to students to demonstrate the value of what we ask them to do</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728954</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:22:06 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645728954</guid>
      </item>
      <item>
         <title>Uptake of add-ons</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645730195</link>
         <description><![CDATA[<div>Students who don't read moodle posts, will miss out.</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:23:58 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645730195</guid>
      </item>
      <item>
         <title>Is there more focus on technical skills - excel etc? We probably need to review all 100/200/300 content and not just Marketing Me and link this to micro credentials - look at what can be offered through the Uni</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645731252</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:25:22 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645731252</guid>
      </item>
      <item>
         <title>Industry need?</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645733327</link>
         <description><![CDATA[<div>Digital<br>Diversity<br>Ethics<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:28:16 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645733327</guid>
      </item>
      <item>
         <title>If they do something eg excel externally but we have it as an assessment point in a programme objective - would that fit marpl</title>
         <author></author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645734932</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:30:28 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645734932</guid>
      </item>
      <item>
         <title>Internal DATA</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645735392</link>
         <description><![CDATA[<div>No data whatsoever on who is looking for internship/grad job/PG study and when they get what - so no way of doing a gap analysis of what is needed in summer term<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:31:08 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645735392</guid>
      </item>
      <item>
         <title>Use of alumni to bring key skills to life</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645737846</link>
         <description><![CDATA[<div>ESP digital literacy!<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:34:46 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645737846</guid>
      </item>
      <item>
         <title>Industry Future</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645739053</link>
         <description><![CDATA[<div>Media Agencies = DATA analytics and forecasts<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:36:25 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645739053</guid>
      </item>
      <item>
         <title>Motivation!</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645739982</link>
         <description><![CDATA[<div>Understanding of where they are and where they should be!&nbsp; Encourage pro-activity<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:37:56 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645739982</guid>
      </item>
      <item>
         <title>Marketing &#39;Career&#39; Perspective</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645742914</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:42:15 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645742914</guid>
      </item>
      <item>
         <title>Data collection</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645743481</link>
         <description><![CDATA[<div>No visibility of where grads go!<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:43:12 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645743481</guid>
      </item>
      <item>
         <title>Data analysis including excel</title>
         <author>rmeek3</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645743756</link>
         <description><![CDATA[<div>Should our main analysis platform be SPSS or what...?</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:43:36 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645743756</guid>
      </item>
      <item>
         <title>Personality fit</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645746605</link>
         <description><![CDATA[<div>What skills fit which types of careers<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:48:16 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645746605</guid>
      </item>
      <item>
         <title>Writing skills</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645748718</link>
         <description><![CDATA[<div>Writing for different types of platforms</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:51:42 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645748718</guid>
      </item>
      <item>
         <title>Social media jobs</title>
         <author>rmeek3</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645748999</link>
         <description><![CDATA[<div>Ability to write in different styles eg for a blog post v company website</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:52:11 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645748999</guid>
      </item>
      <item>
         <title>More numeracy and writing skills built into modules and with training built into 100/200/300</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645749835</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:53:37 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645749835</guid>
      </item>
      <item>
         <title>Assessment styles</title>
         <author>rmeek3</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645750023</link>
         <description><![CDATA[<div>Not only essays and powerpoint slides</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:53:58 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645750023</guid>
      </item>
      <item>
         <title></title>
         <author>mryder21</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645750604</link>
         <description><![CDATA[<div>Agree -- Communication is everything. Surely this is the heart of what marketing is?</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:55:02 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645750604</guid>
      </item>
      <item>
         <title>Excerpt from Social Meda job</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645750656</link>
         <description><![CDATA[<div><strong>Person Specification</strong></div><div><strong>Essential:</strong></div><div><strong>&nbsp;</strong></div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Degree or equivalent working experience</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Experience of creating content and growing a social audience</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Open to and be able to develop new and creative ideas</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Ability to analyse and present content and social performance</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Excellent communication and writing skills</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Ability to put the customer at the heart of all we do</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Proactive and ability to make a difference</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Positive attitude with high level of motivation, initiative and creativity</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Flexibility in terms of role, supporting the wider business</div><div><strong>&nbsp;</strong></div><div><strong>Desirable</strong>:</div><div><strong>&nbsp;</strong></div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Awareness of how content impacts SEO</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Working experience of Google Analytics</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Experience of working in the cosmeceuticals industry</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Retail experience (ideally in Health and Beauty)</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Understand the cosmeceutical industry and buying motivators</div><div>·&nbsp; &nbsp; &nbsp; &nbsp;Passionate about the world of cosmeceuticals and keeping abreast of changes within the industry</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:55:08 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645750656</guid>
      </item>
      <item>
         <title></title>
         <author>mryder21</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645751289</link>
         <description><![CDATA[<div>I think there are also some more generic fundamental skills people need that can be applied across all platforms. </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:55:55 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645751289</guid>
      </item>
      <item>
         <title>In Person - Assessment </title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645751898</link>
         <description><![CDATA[<div>Could we ever do any kind of in person assessments, Viva/PDR style - which is more reflective of workplace practices? Use of academic tutor meetings???</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 09:56:56 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645751898</guid>
      </item>
      <item>
         <title>Reflective writing</title>
         <author>rmeek3</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645753814</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:00:09 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645753814</guid>
      </item>
      <item>
         <title>Company project</title>
         <author>rmeek3</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645755479</link>
         <description><![CDATA[<div>For all year 2 students.  If they wish to work on their own company [suitably vetted] they can .  Work in small groups.  Individual/ paired/ three student programme assessment replacing some individual module assessments </div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:02:56 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645755479</guid>
      </item>
      <item>
         <title>Students too narrowly focused</title>
         <author>rmeek3</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645762501</link>
         <description><![CDATA[<div>Insufficiently curious</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:13:00 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645762501</guid>
      </item>
      <item>
         <title></title>
         <author>mryder21</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645764001</link>
         <description><![CDATA[<div>Interestingly, the focus these days is less SEO and more SEM (search engine *marketing*)<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:15:21 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645764001</guid>
      </item>
      <item>
         <title></title>
         <author>mryder21</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645764596</link>
         <description><![CDATA[<div>And understand the impact of different forms of communication.&nbsp;<br><br>The legal bit is also important. Many students struggle with this in Social Media module</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:16:27 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645764596</guid>
      </item>
      <item>
         <title>Some sort of reflective blog - make connections, review own performance, build writing skills etc</title>
         <author>ddenton8</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645769964</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:25:23 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645769964</guid>
      </item>
      <item>
         <title>From ISE 2021 Student Dev report</title>
         <author>vmetcalf2</author>
         <link>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645784623</link>
         <description><![CDATA[<div>&nbsp;In general respondents rated graduates more highly than school and college leavers in most skill areas. But, they also expected more from graduates in most skill areas at the point of hire. • Respondents reported that they were most concerned that graduates lack: coding and programming skills (25%), career management skills (24%), the ability to manage up (20%), negotiating and influencing skills (20%), job specific technical skills (16%), data handling and analysis (13%), self-awareness (13%), emotional intelligence (11%), time management (9%), resilience (8%) and presentation skills (8%). • Respondents reported that they were most concerned that school and college leavers lack the ability to deal with conflict (28%), commercial awareness (28%), career management skills (27%), presentation skills (25%) data handling skills (23%), job specific technical skills (23%), adaptability (21%), self-awareness (20%), emotional intelligence (20%), and coding and programming skills (19%). • There is a fairly high degree of consistency in employers’ ratings of student skills between this year and last year. However, there is a greater concern where the ability to manage work-based relationships and to self-manage are absent, perhaps because these capabilities have become more important in the socially distanced Covid workplace. • Respondents report that work experience is a better predictor of a candidate’s skill than a postgraduate degree.&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2021-07-12 10:48:01 UTC</pubDate>
         <guid>https://padlet.com/rmeek3/uywdv3ne962mvxhi/wish/1645784623</guid>
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