https://padlet.com/jenna_webb/uwt4sbiq27aa Made with a wish on a star en-us 2016-09-28 15:45:10 UTC 2026-03-25 09:20:48 UTC hello@padlet.com micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127021303 Doyle Dane Bernbach introduces the "creative team" approach of combining a copywriter with an art director to create its "Think small" campaign for Volkswagen.

Papert, Koenig, Lois is launched. Becomes public in 1962. ]]> 2016-09-28 16:09:36 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127021303 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127025010 David Ogilvy publishes "Confessions of an Advertising man"]]> 2016-09-28 16:18:23 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127025010 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127294785 "The Pepsi Generation" kicks off cola wars.

]]> 2016-09-29 15:28:02 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127294785 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127295220 New Yorker and other magazines ban cigarettes ads after cigarettes are determined to be hazardous ]]> 2016-09-29 15:28:58 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127295220 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127296779 The first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay, Long Island, estate, is published in Boston News-Letter.]]> 2016-09-29 15:32:18 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127296779 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127297548 NBC drops ban on comparative advertising. ABC and NBC don't follow suit until 1972.]]> 2016-09-29 15:33:50 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127297548 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127298763 Wells, Rich, Greene is established. Mary Wells is the first women to head a major agency.]]> 2016-09-29 15:36:40 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127298763 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127299787 Saatchi & Saatchi is established in London]]> 2016-09-29 15:38:49 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127299787 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127300251 Benjamin Franklin's General Magazine prints the first American magazine ads.]]> 2016-09-29 15:40:01 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127300251 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127300485 Congress prohibits broadcasting advertisements of cigarettes]]> 2016-09-29 15:40:31 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127300485 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127302010 Volney Palmer opens the first advertising agency in Philidelphia .]]> 2016-09-29 15:43:43 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127302010 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127302984 The Supreme Court grants advertising First Amendment protection ]]> 2016-09-29 15:46:07 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127302984 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127303500 Procter & Gamble Co. begins advertising Ivory soap with an unprecedented budget of 11,000 $ ]]> 2016-09-29 15:47:25 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127303500 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127303919 Ted Turner creates CNN

Congress Removes FTC's power to stop unfair advertising.]]> 2016-09-29 15:48:13 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127303919 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127305705 The American Newpaper Publishers Association is fromed]]> 2016-09-29 15:53:19 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127305705 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127308012 J. Walter Thompson Co. is the first agency to open an office in the U.K. Cambell Soup Co. Makes its first advertising buy.]]> 2016-09-29 15:58:17 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127308012 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127309294 The first convention of advertising agents is held in New York]]> 2016-09-29 16:01:23 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127309294 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127310482 Department store founder John Wanamaker is the first retailer to hire a full-time advertising copywriter, John E. Powers]]> 2016-09-29 16:05:00 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127310482 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127312693 MTV debuts with frenetic video images that changes the nature of commercials. ]]> 2016-09-29 16:10:54 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127312693 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127312727 The National Better Buisiness Bureau is organized]]> 2016-09-29 16:11:03 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127312727 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127313266 Gannett Co. launches USA Today]]> 2016-09-29 16:12:27 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127313266 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127313536 Needleham Harper Worldwide, BBDO International, and Doyle Dane Bernbach merge to create Omnicom Group, the largest advertising company.]]> 2016-09-29 16:13:07 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127313536 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127313616 Standard oil, after being dissolved by the supreme Court, invites Harrison King McCann to form an agency to service its dispersed divisions. For the first time in history, P&G pays an outside agency, J. Walter Thompson Co., to launch Crisco its new vegetable shortening.]]> 2016-09-29 16:13:20 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127313616 jenna_webb https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127314060 Columbia Broadcasting System, a second major radio network, is launched.]]> 2016-09-29 16:14:20 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127314060 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127314456 Saatchi & Saatchi buys Ted Bates Worldwide, becoming the world's largest agency holding company. ]]> 2016-09-29 16:15:29 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127314456 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127752668 Barton, Durstine and Osborn opens in New York.]]> 2016-10-02 20:59:56 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127752668 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127753065 Bozell &Jacobs opens in Omaha.]]> 2016-10-02 21:07:47 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127753065 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127754556 Goodrich Tires sponsors the first hour long show over a network of nine radio stations.]]> 2016-10-02 21:34:53 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127754556 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127754744 Advertising age is launched in Chicago]]> 2016-10-02 21:39:07 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127754744 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127754964 Life publishes its first edition. It later becomes the first magazine to carry $100 million annually in advertising.]]> 2016-10-02 21:44:01 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127754964 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755015 Ted Bates leaves Benton & Bowles to start his own agency.]]> 2016-10-02 21:45:10 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755015 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755033 With 7,500 TV sets in NYC, NBC's WNBT begins telecasting July 1. The first TV spots, featuring a Bolova watch that ticks for 60 seconds, air as open- and close- time signals for the days schedule.]]> 2016-10-02 21:45:27 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755033 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755053 Albert Lasker liquidates his stock in Lord & Thomas for $10 million.]]> 2016-10-02 21:45:50 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755053 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755081 Frederic Wakeman's "The Hucksters" is published and becomes a bestseller.]]> 2016-10-02 21:46:24 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755081 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755096 JWT becomes the first agency to surpass $100 million in billings]]> 2016-10-02 21:46:44 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755096 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755115 Hewitt, Ogilvy, Benson & Mather is launched]]> 2016-10-02 21:47:11 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755115 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755136 The Advertising Research Foundation is established]]> 2016-10-02 21:47:49 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755136 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755151 CBS becomes the largest advertising medium in the world.]]> 2016-10-02 21:48:06 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755151 ava_curran https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755166 Videotape recording makes prerecorded commercial possible.]]> 2016-10-02 21:48:22 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/127755166 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032344 Saatchi and Saatchi merges Backer & Spielvogel with Bates to form Backer Spielvogel Bates. 

Martin Sorrell sells more than $500 million worth of new shares in WPP group, allowing him to pay almost $600 million for JWT in the industries first hostile takeover ]]> 2016-10-03 23:51:13 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032344 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032524 WPP acquires thye Ogilvy Group for $864 million, the highest price paid for an agency.]]> 2016-10-03 23:54:16 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032524 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032708 In the largest account switch in history, IBM Corp, yanks its business scores of agencies worldwide and consolidates the entire account with O&M.]]> 2016-10-03 23:56:39 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032708 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032892 Following crises within the organization, Saatchi and Saatchi re-emerge under under newly created Cordiant.]]> 2016-10-03 23:59:05 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128032892 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128033249 Cordiant spins off Saatchi and Saatchi and Bates Worldwide in separate companies. ]]> 2016-10-04 00:03:16 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128033249 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128033514 Cigarette makers and state attorneys general draft a $206 billion that curbs marketing and settles lawsuits to recover Medicaid costs.

Interpublic combine its Western International Media with Initiative Media in Paris to create world's largest media management shop with $10 billion in billings.  ]]> 2016-10-04 00:06:48 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128033514 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128034143 Internet advertising breaks the $2 billion mark and heads toward $3 billion as the industry, under prodding from Protector and Gamble, moves to standardize all facets of the industry. ]]> 2016-10-04 00:13:18 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128034143 micah_hiter https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128156802 2016-10-04 13:30:05 UTC https://padlet.com/jenna_webb/uwt4sbiq27aa/wish/128156802