GSZ468 C3 Group idea generation by Judy Matthews https://padlet.com/judymatthews/embac3 This padlet will document the group idea generation process for the virtual classroom session on the 11 July 2017 en-us 2017-07-05 05:52:59 UTC 2023-03-16 06:48:59 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Bigthunderstorm.png https://padlet.com/judymatthews/embac3/wish/178322578 2017-07-09 07:59:34 UTC https://padlet.com/judymatthews/embac3/wish/178322578 https://padlet.com/judymatthews/embac3/wish/178322917 2017-07-09 08:13:01 UTC https://padlet.com/judymatthews/embac3/wish/178322917 michael_desmond https://padlet.com/judymatthews/embac3/wish/178383925 2017-07-10 11:18:41 UTC https://padlet.com/judymatthews/embac3/wish/178383925 When you paste up a problem or challenge or opportunity, it's a good idea to frame it as "In what ways might we ....(action word) to achieve (objective?) and put this question at the top of the whiteboard or large post-it. judymatthews https://padlet.com/judymatthews/embac3/wish/178451181 2017-07-11 06:49:23 UTC https://padlet.com/judymatthews/embac3/wish/178451181 Ozhelp increase reach, impact, revenue https://padlet.com/judymatthews/embac3/wish/178454534 Brainstorming partners, clients & impact measures by Robyn, Paul, Tony, Cheryl & Suzanne]]> 2017-07-11 07:50:08 UTC https://padlet.com/judymatthews/embac3/wish/178454534 Ozhelp increase reach, impact, revenue https://padlet.com/judymatthews/embac3/wish/178455025 Trigger Method - brainstorming by Robyn, Paul, Tony, Cheryl & Suzanne]]> 2017-07-11 07:58:16 UTC https://padlet.com/judymatthews/embac3/wish/178455025 Reframe your problem!!! https://padlet.com/judymatthews/embac3/wish/178455362 IWWMW...? By Robyn, Paul, Tony, Cheryl & Suzanne]]> 2017-07-11 08:03:51 UTC https://padlet.com/judymatthews/embac3/wish/178455362 Ozhelp increase reach, impact, revenue https://padlet.com/judymatthews/embac3/wish/178456010 Analogies - Thief & Doctors. By Robyn, Paul, Tony, Cheryl & Suzanne]]> 2017-07-11 08:14:15 UTC https://padlet.com/judymatthews/embac3/wish/178456010 https://padlet.com/judymatthews/embac3/wish/178456299 2017-07-11 08:20:33 UTC https://padlet.com/judymatthews/embac3/wish/178456299 OzHelp to target suicidal cats https://padlet.com/judymatthews/embac3/wish/178456631 2017-07-11 08:26:29 UTC https://padlet.com/judymatthews/embac3/wish/178456631 too many contracts https://padlet.com/judymatthews/embac3/wish/178457986 brainstorming / imagery by Anna's team at work ]]> 2017-07-11 08:45:20 UTC https://padlet.com/judymatthews/embac3/wish/178457986 too many contracts (part 2) https://padlet.com/judymatthews/embac3/wish/178458074 perspectives & wishful thinking by Anna's team at work]]> 2017-07-11 08:46:38 UTC https://padlet.com/judymatthews/embac3/wish/178458074 https://padlet.com/judymatthews/embac3/wish/178458095 2017-07-11 08:47:07 UTC https://padlet.com/judymatthews/embac3/wish/178458095 How might we increase direct bookings? https://padlet.com/judymatthews/embac3/wish/178458400 WHAT IS

  • loss of income due to high commissions
  • unable to advertise different room rate online different to the OTA site
  • no ability to edit property details on booking site without approval from OTA (timely & limiting)
  • transparency created highly competitive market against hotels (we are a motel, comparing apples with pears!)
  • higher expectation from guests - for less $
STOP & GO BRAINSTORM
  • why do guests use OTA's?
  • would we lose business by not using OTA's?
  • what makes guests book direct? - assumptions/reality
 
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