Proven ability to lead, coach and develop talent. Confident in managing difficult/ under performance.

Having the ability to plan people succession, allowing the team to flourish under guidance

Able to deliver strong presentations which include financial information and business strategies. Able to tailor level of detail in presentations to reflect the audience (i.e. cross functional team or Senior Management).

Possess excellent problem solving skills. Able to develop several business strategies to solve the problem, create a financial forecast associated with each strategy and, through analysis, determine the most profitable solution to the problem.

Demonstrate highly developed listening, written and oral communication skills. Able to make persuasive arguments both in written and oral form. Able to reflect the appropriate sense of urgency and determine the proper business partners to resolve problems and share information.

Able to foster relationships with other members of the cross functional team. Demonstrate strong leadership and negotiating skills. Exhibit ability to develop relationships and partner with members of the organization outside of the cross functional team (i.e. human resources, marketing, visual, retail and online teams).

Previous experience working in a similar role across Content, including an Ecommerce or Marketing background

People management experience to lead and support the team

A user-first approach that allows you to tailor content and communications to specific audience segments and profiles

An understanding of new and upcoming technologies and how these can impact and improve our businesses as well as content management systems and HTML

Knowledge of how content effectively aligns with SEO strategy, and a willingness to partner closely with marketing counterparts to drive results.

Experience leading on innovation and improvement projects

Stakeholder management across various levels, a clear and confident communicator

Creative, passionate, agile thinker who can think outside of the box to solve problems and provide solutions

Proven experience in a senior marketing role, with a focus on brand development and management.

Extensive experience managing inhouse and external creative teams and agencies.

Strong strategic thinking and analytical skills, with the ability to translate data into actionable insights.

Excellent leadership and team management abilities.

Excellent interpersonal and communication skills, with ability to influence senior leaders and built support from stakeholders across the business.

Familiarity with the latest marketing technologies and trends

Strong, positive attitude, with the ability to embrace uncertainty and to lead change.

Responsible for trading department, identifying and mitigating risks and maximizing opportunities, taking action quickly on critical issues. Focus on protecting or maximizing profit.

Develop and manage MD strategy.

Forecast sales, margin, and inventory at a department/brand/channel level by week on a monthly basis. Reforecast financial projections based on changes in business strategies, the overall retail environment, and the receipt flow. Present 90 day forecast to Senior Management in monthly forecasting meeting.

Monitor intake, OTB position & terminal stocks across the department feeding back any opportunities or risks to sales. Manage inventory through tactical trade decisions, or de-reserving of sales contract.

Review on order with Buying team on a weekly basis. Work with buyer to ensure that receipts are in line with projections and that any changes are reflected in the WSSI and any associated risks are highlighted to the business in the monthly forecast meeting.

Reforecast and/or create “What If” scenarios to support changes in business strategies. Present financial components (sales, margin, and inventory) to key stakeholders in order to determine the financial impact with respect to strategy changes.

Oversee forecast of continuity styles. Ensure the flow of receipts supports the current and future business strategies.

Support the Content Lead with creating a digital content strategy, looking at Debenhams (and brands) long term opportunities and trends and focussing on consistency between digital channels (site, app, email)

Management of the Content team, coaching, mentoring and supporting team members to deliver their best work & grow their careers whilst supporting on BAU and seasonal changes of content on our website.

Provide regular performance feedback & check in’s for direct reports.

Building content for our channels including brand scrollers, banners, carasouels, seasonal branded pages, promotions etc. Ensuring the team act as a central hub of content distribution to all channels to keep consistency, working across 6 brands.

Reporting on performance and results of content

Involved in the planning of the home page’s across different sites based on seasonal & promotions and ensuring this compliments the vision of the Brand Marketing team

Have a knowledge of localisation and what would be suitable content for International websites during various seasons, aligned with the Marketing calendar

Development and creation of a digital content calendar that drives commercial outcomes.

Liaise with the CRM team to brief in and build e-mail marketing campaigns and ensuring this is consistent with the other digital platforms

Through data insights, be able to identify and act on opportunities where content can deliver greater customer value.

Supporting with new technology and any automation projects to improve our sites & platforms, customer experience and innovation initiatives.

Work with Brand Marketing, Creative, UX and Development teams

Support the Content Lead on any projects related to building a seemless end-to-end customer journey across the channels.

Actively build and maintain relationships with cross-functional teams and stakeholders and collaborate across various projects.

Work in conjunction with the Legal Team to ensure content remains legally compliant.

Commercially aware to ensure we are continuously making our websites and digital platforms a great customer experience