Another name that is often mispronounced is the actress Zendaya's. Sometimes it is pronounced /zɛnˈdī.ə/ as shown here: https://youtu.be/2DJzUtnRGKs?si=JOg0CZIXBxYkGyij&t=325 however, Zendaya pronounces it /zɛnˈdeɪ.ə/ as shown here https://youtu.be/-su_0gFa1S0?si=tmzjLht-WNOIlyMj&t=18

The name Ferb is a shorter name phonetically meaning he should be less powerful. Ferb is less powerful as Phineas comes up with the plans for each day, and Ferb goes along with them. Phineas’ name, of course, is longer than Ferb’s, and Phineas is more powerful. Additionally, Ferb should be bigger because the first vowel is not ɪ or ɛ. Ferb is taller than Phineas, so this is true. Conversely, the opposites should be true about Phineas as the first vowel of his name is ɪ and Phineas is shorter than Ferb, so this is true. The vowel in Ferb is high mid, whereas with Phineas, the vowels are high and high mid, so Ferb should be bigger, and he is taller, so this is true. With Phineas, the vowels are high and high mid, so he should be smaller, and he is shorter, so this is true. The [b] sound in Ferb shows that he should be rounder than Phineas, and he is. 

Moving on to the next few characteristics, I reach confusing or conflicting conclusions. Ferb has no sonorants, so he should be lighter, and he appears skinnier, so I would argue that holds true. However, there is no emphasis put on the weight difference between the characters. Conversely, Ferb has the voiced obstruent [b] where Phineas has no voiced obstruents whatsoever, so Ferb should be heavier according to that aspect. These two findings clearly contradict each other. Ferb has more labial consonants, meaning he should be lighter, and I would argue that he is. He should be shorter, and he is not, and he should be weaker. I would argue that Phineas is more confident than Ferb, but, like weight, the show doesn’t focus on their physical strength. Of course, since Phineas has no labial consonants, he should be heavier, which I would argue he is. He should be taller, which he is not, and he should be stronger, which I would argue he is because he is more confident; however, the physical strength comparison is undetermined.  

For the most part, the sound-symbolic aspects of both Phineas and Ferb’s names hold true, with uncertainty lying in aspects of weight and strength, since those are not discussed in the show and are not key parts of the characters’ stories. 

(My cousin, who’s had this nickname her whole life) 

Truncate to the stressed syllable, affix the suffix [-i]

(My grandpa, who was given this nickname by my cousin when she was very young, as she could not pronounce Robert)

Truncate to the second (unstressed) syllable and omit the nucleus and coda, replacing them with [i] rather than the previous [ɚt] as r sounds and consonant clusters are difficult for young children. Furthermore, partial reduplication is common in hypocoristics by young children, so reduplicate the onset of the base’s second syllable, but now affix the nucleus [u] instead. Side note: it’s very similar to the nickname process for the name Robert in French of ʀo.beʀ -> be.beʀ. My family grew up with exposure to French, living in New Orleans, so this is possible. 

(My cousin, who’s had this nickname her whole life)

Truncate to the final (unstressed) syllable and change the coda from [θ] to [s]. Likely, this change is a result of the difficulty of the [θ] sound for young children, similar to the explanation behind Beeboo.

Patagonia 

“To most people, especially then, Patagonia was a name like Timbuktu or Shangri-La, far-off, interesting, not quite on the map. Patagonia brings to mind, as we once wrote in a catalog introduction, 'romantic visions of glaciers tumbling into fjords, jagged windswept peaks, gauchos and condors.' It’s been a good name for us, and it can be pronounced in every language.” https://www.patagonia.com/stories/culture/community/in-the-place-of/story-20353.html 

Relates to brand 

Easy to pronounce 

Connotation

Geographic

Memorable

Their visual branding ties into it

Gorilla Glue

“Gorillas have always been at the heart of our brand because, just like Gorilla Glue, they’re tough and incredibly strong.“

https://uk.gorillaglue.com/our-story/

Connotation

Relates to the brand 

Easy to pronounce 

Memorable 

Humorous

Aliteration

Their visual branding ties into it

2 Bad Names:

Geico

Does not explain what the company is currently

Acronym (Government Employees Insurance COmpany)

“In 1936, he put that plan into action, establishing the Government Employees Insurance Company—the company known and loved today as GEICO. Few people realize that GEICO was initially targeted to federal employees and certain categories of enlisted military officers.”

https://www.geico.com/about/corporate/history-the-full-story/

Before the 1970s, the logo said the full name and had patriotic symbols (should've kept them!)

https://www.hatchwise.com/resources/the-complete-history-of-the-geico-logo

The gecko is fun, but says nothing about the insurance being originally for government employees, and geckos don't inherently evoke images of insurance

Statefarm

Compound

Does not explain what the company is currently

(it was originally just insurance for farmers) 

“The small town farmer was G.J. Mecherle, from Merna, Illinois. He believed farmers were charged too much for insurance premiums and had a plan to level the field. After his wife saved his plans from the fireplace, G.J. disrupted the insurance industry in a major way. He followed his dream and started his own company – State Farm.” 

1925, first logo, doesn’t help illustrate this point at all (picture at top of padlet)

https://newsroom.statefarm.com/small-biz-agent/

Neither the word state nor farm shows that it's an insurance company