4. Co-opetition occurs when two or more companies cooperate together on some activities for their mutual benefits, even while competing against each other in the marketplace. Discuss FOUR (4) benefits of co-opetition. by simplyww https://padlet.com/huda_mohd/topic10_4 en-us 2018-05-21 01:38:27 UTC 2018-05-21 03:44:51 UTC hello@padlet.com YONG XIAO JIA 1142702404 1142702404 https://padlet.com/huda_mohd/topic10_4/wish/262253080
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
  • Potential Investor
    Once credibility and value has been established, a strategic partnership can extend to a financial relationship. They could have the finances you need to launch more NPD. Or a merger could allow for economies of scale that will free up even more money for NPD and marketing.

    • ]]>     2018-05-21 02:56:48 UTC https://padlet.com/huda_mohd/topic10_4/wish/262253080     1142700244 https://padlet.com/huda_mohd/topic10_4/wish/262254437
  • Best of Both Creates New Markets
    If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
  • Cross-Endorsement
    If your competitor isn’t directly competing with your market, then you can refer business to each other without losing customers.
  • Potential Investor
    Once credibility and value has been established, a strategic partnership can extend to a financial relationship. They could have the finances you need to launch more NPD. Or a merger could allow for economies of scale that will free up even more money for NPD and marketing.

    • ]]>     2018-05-21 03:07:11 UTC https://padlet.com/huda_mohd/topic10_4/wish/262254437     1142700375 https://padlet.com/huda_mohd/topic10_4/wish/262255099
  • Best of Both Creates New Markets
    If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
  • Cross-Endorsement
    If your competitor isn’t directly competing with your market, then you can refer business to each other without losing customers.
  • Potential Investor
    Once credibility and value has been established, a strategic partnership can extend to a financial relationship. They could have the finances you need to launch more NPD. Or a merger could allow for economies of scale that will free up even more money for NPD and marketing.

    • ]]>     2018-05-21 03:13:50 UTC https://padlet.com/huda_mohd/topic10_4/wish/262255099     Lee Jia En https://padlet.com/huda_mohd/topic10_4/wish/262255124 Best of Both Creates New Markets
    If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter. 
    Economies of Scale
    If companies work together on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale. 
    Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time. 
    Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster. 
    ]]>     2018-05-21 03:14:02 UTC https://padlet.com/huda_mohd/topic10_4/wish/262255124     HO PEI LI 1142700435 https://padlet.com/huda_mohd/topic10_4/wish/262255286
  • Best of Both Creates New Markets
    If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.

    • ]]>     2018-05-21 03:15:32 UTC https://padlet.com/huda_mohd/topic10_4/wish/262255286     1142701137 https://padlet.com/huda_mohd/topic10_4/wish/262255508 ·         Economies of Scale: If companies work together on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
     
    ·         -Opportunities for Upsell: If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
     
    ·         -Integration for Critical Mass: If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
     
    ·         -Cross-Endorsement: If your competitor isn’t directly competing with your market, then you can refer business to each other without losing customers.
    ]]>     2018-05-21 03:17:32 UTC https://padlet.com/huda_mohd/topic10_4/wish/262255508     1142700683 https://padlet.com/huda_mohd/topic10_4/wish/262255688
  • Best of Both Creates New Markets
    If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.

    • ]]>     2018-05-21 03:19:17 UTC https://padlet.com/huda_mohd/topic10_4/wish/262255688