4. Co-opetition occurs when two or more companies cooperate together on some activities for their mutual benefit, even while competing against each other in the marketplace. Discuss FOUR (4) benefits of co-opetition. by simplyww https://padlet.com/huda_mohd/tut8_Q4 en-us 2018-02-07 05:31:26 UTC 2025-11-09 04:44:10 UTC hello@padlet.com 1131119354 LIM YONG JIAN https://padlet.com/huda_mohd/tut8_Q4/wish/229422998 -Economies of Scale: If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
 
-Opportunities for Upsell: If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
 
-Integration for Critical Mass: If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
 
-Cross-Endorsement: If your competitor isn’t directly competing with your market, then you can refer business to each other without losing customers.
]]> 2018-02-08 05:09:58 UTC https://padlet.com/huda_mohd/tut8_Q4/wish/229422998 1. Best of Both Creates New MarketsIf your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.2. Economies of ScaleIf companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.3. Opportunities for UpsellIf a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.4. Integration for Critical MassIf your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.5. Cross-EndorsementIf your competitor isn’t directly competing with your market, then you can refer business to each other without losing customers.6. Potential InvestorOnce credibility and value has been established, a strategic partnership can extend to a financial relationship. They could have the finances you need to launch more NPD. Or a merger could allow for economies of scale that will free up even more money for NPD and marketing. https://padlet.com/huda_mohd/tut8_Q4/wish/229423500 2018-02-08 05:15:20 UTC https://padlet.com/huda_mohd/tut8_Q4/wish/229423500 Tan Kai Ren 1132700989 https://padlet.com/huda_mohd/tut8_Q4/wish/229425450 Best of Both Creates New Markets
If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.
Economies of Scale
If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
Opportunities for Upsell
If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
Integration for Critical Mass
If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.

]]> 2018-02-08 05:32:18 UTC https://padlet.com/huda_mohd/tut8_Q4/wish/229425450 Ng Ching Thoon 1121115902 https://padlet.com/huda_mohd/tut8_Q4/wish/229425479 1) new product development Coopetition interactions between the SMEs can create an opportunity for co-innovations, and co-innovations are very relevant for the success of the SMEs because innovation is clearly a major constitutive element of any entrepreneurial activity, however for SMEs being innovative is a crucial challenge to innovate due to their smallness, limited resources and capability.
2) Customer perception and relationships For innovative SMEs, it is very strategic to manage the relationships with the customers and carefully deal with their opinions in order to ‘grow the pie’, which means to expand the market. Moreover, also to attract loyal customers as a target based on the coopetition interactions, and this in turn would increase customers’ satisfaction. 
3) Competitive advantage Through coopetition the SMEs could possibly be able to protect and also improve their competitive position in the market, and to beat the competition from the third parties.
4) Increase present value which increase the size of the current market and create a new market together.]]> 2018-02-08 05:32:38 UTC https://padlet.com/huda_mohd/tut8_Q4/wish/229425479 https://padlet.com/huda_mohd/tut8_Q4/wish/229425594 1131121076 Chin Chiew Ling

  • Best of Both Creates New Markets
    If your strengths differ from your competitor’s strengths in a complementary way, a strategic combination of your solutions can win in a new segment of the market which neither of you could enter.
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
  • Cross-Endorsement
    If your competitor isn’t directly competing with your market, then you can refer business to each other without losing customers.
  • Potential Investor
    Once credibility and value has been established, a strategic partnership can extend to a financial relationship. They could have the finances you need to launch more NPD. Or a merger could allow for economies of scale that will free up even more money for NPD and marketing.
]]> 2018-02-08 05:33:42 UTC https://padlet.com/huda_mohd/tut8_Q4/wish/229425594 AU MEI LING https://padlet.com/huda_mohd/tut8_Q4/wish/229425712
  • Economies of Scale
    If companies work togehter on business segments where they can minimize costs but not jeopardize unique attributes, they can share costs and economies of scale.
  • Opportunities for Upsell
    If a customer would benefit by having another product that you sell, or that your competitor sells, there will be an opportunity to upsell the customer at a later time.
  • Integration for Critical Mass
    If your competitor has a product your customer base also wants, it can help you get critical mass a lot faster.
  • Potential Investor
    Once credibility and value has been established, a strategic partnership can extend to a financial relationship. They could have the finances you need to launch more NPD. Or a merger could allow for economies of scale that will free up even more money for NPD and marketing.

    • ]]>     2018-02-08 05:34:57 UTC https://padlet.com/huda_mohd/tut8_Q4/wish/229425712