https://padlet.com/grace_laws/trr2ev5a0nh2 Made by Jon, Grace, Kailey, & Aleen en-us 2016-09-28 15:33:03 UTC 2025-11-13 08:24:36 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Send.png grace_laws https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127014165 The first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay, Long Island, estate, is published in the Boston News-Letter.]]> 2016-09-28 15:51:19 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127014165 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127017293 A group of large agencies forms the Association of New York Agents, predecessor to the American Association of Advertising Agencies]]> 2016-09-28 15:58:47 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127017293 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127017633 Credit: Ad Council The War Advertising Council is organized to help prepare voluntary advertising campaigns for wartime efforts. The  council garners $350 million in free public service messages. After the war it is renamed the Advertising council. ]]> 2016-09-28 15:59:45 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127017633 grace_laws https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127018346 Benjamin Franklin begins publishing the Pennsylvania Gazette in Philadelphia, which includes pages of "new advertisements"]]> 2016-09-28 16:01:20 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127018346 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127018931 Barton, Durstine & Osborn opens in New York]]> 2016-09-28 16:02:59 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127018931 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127019808 Credit: Corbis/BertmanKDKA, Pittsburg, becomes the first radio to ever announce the presidential election results.]]> 2016-09-28 16:05:38 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127019808 grace_laws https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127019861 The Pennsylvania Packet & Daily Advertiser, America's first successful daily newspaper, starts in Philadelphia]]> 2016-09-28 16:05:44 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127019861 grace_laws https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127022005 Benjamin Franklin's General Magazine prints the first American magazine ads]]> 2016-09-28 16:11:13 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127022005 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023117 Albert Lasker liquidates his stock in Lord Thomas for $10 million, and it reopens as Foote, Cone and Belding]]> 2016-09-28 16:13:40 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023117 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023143 Bozell & Jacobs opens in Omaha

]]> 2016-09-28 16:13:43 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023143 grace_laws https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023212 Corbis-Bertman Benjamin Day publishes the Sun, the first successful "penny newspaper" ]]> 2016-09-28 16:13:50 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023212 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023408 Goodrich Tires sponsors the first hour-
long show over a network of nine radio stations]]> 2016-09-28 16:14:17 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127023408 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127024355 The National Better Business Bureau is organized

]]> 2016-09-28 16:16:42 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127024355 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127293568 Fredric Waksman's "the hucksters" is published and becomes a bestseller and would later become a film starring Clark Gable]]> 2016-09-29 15:25:31 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127293568 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127294991 MTV debuts with frenetic video images that change the nature of commercials.

]]> 2016-09-29 15:28:30 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127294991 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295140 JWT becomes the first agency to serpass $100 million in billings]]> 2016-09-29 15:28:50 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295140 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295234 Advertising Age is launched in Chicago]]> 2016-09-29 15:29:00 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295234 grace_laws https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295322 Volney Palmer opens the first advertising agency in Philadelphia.]]> 2016-09-29 15:29:12 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295322 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295533 Gannett CO. launches USA today

]]> 2016-09-29 15:29:39 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295533 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295679 Columbia Broadcasting System, a second major radio network, is launched. The federal Radio Commission is established

]]> 2016-09-29 15:29:58 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127295679 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296235 Needham Harper Worldwide, BBDO International and Doyle Dane Bernbach and merge to create Omnicom Group, the largest advertising company in the world]]> 2016-09-29 15:31:06 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296235 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296325 William Benton and Chester Bowles open Benton & Bowles

]]> 2016-09-29 15:31:18 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296325 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296391 Doyle Dane Bernbach opens its doors]]> 2016-09-29 15:31:28 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296391 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296816 Credit: Lambert the FCC lifts its ban on new TV stations after problems of signal inference are worked out. 

The Advertising Foundation endorses A.C Nielsen's machine-based ratings systems for TV. 

CBS opens its television City production facilities in Hollywood ]]> 2016-09-29 15:32:22 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296816 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296937 Life Magazine publishes its first edition. It becomes the first magazine to carry $100 million annually in advertising]]> 2016-09-29 15:32:40 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127296937 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127297480 Ted Bates leaves Benton & Bowles to start his own agency, taking the Wonder bread and Colgate toothpaste account

]]> 2016-09-29 15:33:42 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127297480 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127297678 Saatchi and Saatchi merges Backer and Spielvogel with Bates to form Backer Spielvogel Bates. 

Martin Sorrell sells more than $500 million worth of new shares in WPP group, allowing him to pay almost $600 million for JWT in the industry´ś first hostile takeover.]]> 2016-09-29 15:34:07 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127297678 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127298102 WIth 7,500 TV sets in New York City, NBCś WNBT begins telecasting July 1st. 

]]> 2016-09-29 15:35:07 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127298102 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127298865 Radio surpasses magazines as a source of advertising income

]]> 2016-09-29 15:36:52 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127298865 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127299429 WPP acqires the Ogilvy Group for $864 million, the highest price paid for an agency]]> 2016-09-29 15:37:58 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127299429 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127299537 The Advertising Research Foundation is established ]]> 2016-09-29 15:38:12 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127299537 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127299917 New York agency Carlton & Smith begins buying the right to place advertising in religious magazines]]> 2016-09-29 15:39:10 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127299917 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127300027 Credit: Corbis/Kevin Fleming The Internet becomes a reality as 5 million users worldwide get online.

Philip Morris announced plans to cut the price of its flagship Marlboro brand and heavy up on promotional outlays. The move, coined ¨Marlboro Friday,¨plunged Philip Morris´shares 23% and reverberated to other package goods stocks]]> 2016-09-29 15:39:26 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127300027 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127300186 With $250, Fancis Wayland Ayer opens N.W. Ayer & Son (named after his father) in Philadelphia and implements the first commission system based on open contracts.]]> 2016-09-29 15:39:50 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127300186 jon_hopper https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127301658 The first convention of advertising agents is held in New York]]> 2016-09-29 15:42:59 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127301658 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127301726 CBS becomes the largest advertising medium in the world ]]> 2016-09-29 15:43:07 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127301726 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127301770 In the largest account switch in history, IBM Corp. yanks its business from scores of agencies worldwide and consolidates the entire account with O&M.]]> 2016-09-29 15:43:12 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127301770 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302124 videotape recording makes prerecorded commercials possible ]]> 2016-09-29 15:43:58 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302124 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302338 TBWA and Chiat/Day merge.]]> 2016-09-29 15:44:32 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302338 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302590 Following crises within the organization, Saatchi re-emerges under newly created Cordiant.

As its share price plunges 30%, Maurice and charles Saatchi leave the agency they founded in 1970]]> 2016-09-29 15:45:04 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302590 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302718 the national association or broadcasters ban subliminal ads ]]> 2016-09-29 15:45:26 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127302718 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127303867 WPP combines the media operations of JWT and O&M to form The Alliance, the largest US media buyer with more than $2 billion]]> 2016-09-29 15:48:07 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127303867 kailey_kientzler https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127303953 McCann restructures its agencies under the banner of Interpublic Group of Cos  Allowing it to handle competing accounts under one corporate roof. 

Doyle Dane BErnbach introduces the "creative team" approach of combining a copywriter  ]]> 2016-09-29 15:48:18 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127303953 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127306361 Internet advertising breaks the $2 billion mark and heads toward $3 billion as the industry, under prodding from Procter & Gamble, moves to standardize all facets of the industry]]> 2016-09-29 15:54:38 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127306361 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127531405 2016-09-30 14:08:26 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127531405 aleena_qureshi https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127532308 2016-09-30 14:11:09 UTC https://padlet.com/grace_laws/trr2ev5a0nh2/wish/127532308