Case Study: Air New Zealand by Parag Saxena https://padlet.com/paragnz73/trn67rbwchf2m2m9 AS 91379 NZQA, Level 3 Business Studies Demonstrate understanding of how internal factors interact within a business that operates in a global context en-us 2020-09-13 16:15:41 UTC 2023-03-01 21:32:20 UTC hello@padlet.com Case I: Air New Zealand paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/741962550 OBJECTIVE:
Writing an"Excellence Answer"

Instructions:
1. Please follow the clues, hints and steps
2. These are guidelines to be used to reflect your understanding
3. Memorise the definitions - Product & Process Innovation, Kotter's 6 change management strategies, Kubler Ross model

Advice:
Use multiple ways to address the same questions to broaden your understanding and giving yourself multiple opportunities to better your learning
]]> 2020-09-13 16:16:26 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/741962550 QUESTION 1 - Clues and Hints paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742199301 Explain how Air NewZealand's innovations has allowed them to be successful in their industry?


Step 1: Define role of Innovation - how it caters to "the customers" needs and /or how it helps business to stay ahead of its competition

Step2: Link the 3 innovations stated in the preface with the role of innovation stated above

Step3: State the result/impact of those innovation by Air NZ ]]> 2020-09-13 21:11:44 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742199301 QUESTION 2 - Clues and Hints paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742201454 Fully explain ONE example of successful innovation by AirNew Zealand in your answer:
a) discuss whether it is an example of product or process innovation
b) fully explain how the innovation has enabled the firm to be competitive

Clue 1:
Air NZ is in the "Service Industry" , so remember that even their product offerings will be in the form  of a service provided only

Clue 2:
Process Innovation is making changes to the process of how a product or service is manufactured / delivered.
It aims at increasing efficiency and/or increasing its effectiveness

Step 1: Pick any of the 3 innovations stated in the preface

Step2: state whether it is a 'product' or 'process' innovation and why (link your answer to clue 2)

Step 3: explain how will it help serve the customers better

Step4: link step3 with the impact it will have on the business of Air NZ (sales, revenue, profit, profitability) and therefore how will it lead towards Air NZ being more competitive]]> 2020-09-13 21:14:34 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742201454 QUESTION 3 - Clues and Hints paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742211660 Suggest a change management strategy that Air New Zealand could adopt to overcome the resistance to the cost saving plan that they will face

HInt: Refer back to the Kotter's 6 change management strategies

Clue: Understand how the suggested solutions will impact the morale and competence of Air NZ employees (refer to Kubler Ross Model)

Step 1: Pick a strategy which you think addresses the morale of employees as per Kubler Ross model

Step2: explain how will it address that particular emotional resistance]]> 2020-09-13 21:26:58 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742211660 QUESTION 4 - Clues and Hints paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/742218829 Explain one advantage and one disadvantage of your chosen strategy

Hint: Purpose of Change Management Strategy is to address the employees R_ _ _ _ _ _ _ _ E to change and to create alignment, spark motivation, maximise communication, develop capacity, share knowledge

Step 1: explain the advantage of the chosen strategy

Step 2: link it with Air NZ

Step3: state the impact of chosen strategy on employees morale and AIR NZ business in the long-term

Step4: explain the disadvantage of one of the cost savings solutions and its impact on Air NZ business - short term + long-term

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https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770204 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770282 2020-10-28 08:04:07 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770282 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770509 2020-10-28 08:04:14 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770509 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770574 2020-10-28 08:04:17 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770574 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770641 2020-10-28 08:04:18 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770641 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770700 2020-10-28 08:04:20 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770700 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770845 2020-10-28 08:04:24 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770845 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770936 2020-10-28 08:04:26 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868770936 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771000 2020-10-28 08:04:28 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771000 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771056 2020-10-28 08:04:30 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771056 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771342 2020-10-28 08:04:39 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771342 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771468 2020-10-28 08:04:42 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771468 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771522 2020-10-28 08:04:44 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771522 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771573 2020-10-28 08:04:46 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771573 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771767 2020-10-28 08:04:50 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771767 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771830 2020-10-28 08:04:52 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771830 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771896 2020-10-28 08:04:54 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771896 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771991 2020-10-28 08:04:57 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868771991 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772365 2020-10-28 08:05:07 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772365 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772482 2020-10-28 08:05:10 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772482 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772553 2020-10-28 08:05:12 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772553 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772616 2020-10-28 08:05:14 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772616 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772774 2020-10-28 08:05:19 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772774 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772832 2020-10-28 08:05:21 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772832 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772917 2020-10-28 08:05:23 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772917 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772977 2020-10-28 08:05:25 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868772977 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773102 2020-10-28 08:05:29 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773102 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773173 2020-10-28 08:05:31 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773173 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773236 2020-10-28 08:05:32 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773236 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773360 2020-10-28 08:05:36 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773360 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773512 2020-10-28 08:05:40 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773512 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773584 2020-10-28 08:05:42 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773584 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773720 2020-10-28 08:05:45 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773720 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773810 2020-10-28 08:05:48 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868773810 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774081 2020-10-28 08:05:56 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774081 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774148 2020-10-28 08:05:58 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774148 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774241 2020-10-28 08:06:00 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774241 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774298 2020-10-28 08:06:02 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774298 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774472 2020-10-28 08:06:07 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774472 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774548 2020-10-28 08:06:09 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774548 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774648 2020-10-28 08:06:11 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774648 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774693 2020-10-28 08:06:13 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/868774693 A4. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880586998 2020-11-01 22:43:43 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880586998 A3. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880587081 2020-11-01 22:43:49 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880587081 A2. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880587155 "Sky couch" is great example of product innovation at Air NZ. They were able to offer customers a product which was very unique and provided them with an opportunity to travel long distance flight much more comfortably, reduce fatigue at affordable prices which were substantially lower than the erstwhile business class offerings across other airlines. They were able to address to an inherent implied need of many customers, especially families and couples who were able to take advantage of the services offered by sky-couch as an added option. By patenting this innovation Air NZ ensured that they are the only airline offering this service and provided them with a competitive edge for certain years. Not only was Air NZ able to charge affordable premiums by creating this new segment, but also they were able to attract customers flying competitive airlines, especially for long haul flights. They got the first mover advantage, create branding opportunities, create customer loyalties and grow their sales and revenues in a short period of time.]]> 2020-11-01 22:43:54 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880587155 A1. paragnz73 https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880587204 Innovation is about developing new products and services to better/best serve the needs of the customers and  design processes to deliver them to the customer in the most efficient & effective ways. It enables businesses/firms to be successful by outperforming their competitors in terms of market share, profitability, growth, market capitalisation and most importantly maintain customer loyalty and enhance customer experiences. it caters not only to the current demands, but also anticipates future trends.Air NZ has been on the forefront of innovation and the same is reflected by "Airband", "Coffee App" and "Skycouch". These innovations helped Air NZ create an image of an airline which cares for its passengers and at the forefront of providing better products & services leading to ulterior customer experience and making travel an enjoyable engagement. By patenting these innovations Air NZ also ensured that these services were exclusive to the airline which led to greater customer loyalty and the airline was able to attract more customers flying with competitive airlines. Air NZ was able to sustainably grow their sales, revenues and margins. They were continuously able to attract and retain best talent and provide its employees a motivated environment.]]> 2020-11-01 22:43:58 UTC https://padlet.com/paragnz73/trn67rbwchf2m2m9/wish/880587204