Addie Journal 2-2 Padlet by Addie https://padlet.com/addievrgs92/tf2ud622kj2vb648 Made for my Personal Brand Communications course en-us 2022-05-13 19:37:01 UTC 2022-05-13 21:03:21 UTC hello@padlet.com https://padlet.net/icons/png/1f601.png BTS addievrgs92 https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183395972 I linked the Twitter account of a band, comprised of 7 men, that I admire. As artists they carry themselves professionally, kindly, and confidently. Even more so online they focus on fans and their message.  
 
FORBES lists 5 Personal Brand lessons that we could all learn from BTS
"1. Stand for what you believe in
 2. Listen to the audience
 3. Build your own Niche 
 4. Be relatable
 5. Use color in your brand strategy." (Chan, 2020)
]]> 2022-05-13 20:13:56 UTC https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183395972 Social Media Influencer: Fei addievrgs92 https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183403074 Fei is a youtuber that I have been subscribed to for years. Her personal brand includes being open and vulnerable with her audience. From addressing insecurities like body image and acne to relationship struggles. 

Fei is the opposite of me in terms of online expression. I withdraw from sharing personal details while Fei gets intimate with her audience. 
She inspires me with her vulnerability

]]> 2022-05-13 20:23:51 UTC https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183403074 Ms Sandra Bullock addievrgs92 https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183418447 Is a celebrity that despite fame has a personal brand that comes across as congenial, hardworking, and genuine.

An article by Success coach/Business strategist Marla Diann lists out 10 things about Sandra that attribute to how successful her personal brand is. 

Some of which I am personally inspired by. These include: "Connected to her market" and "She has a compelling story." (Diann, 2014).

In person and online I struggle with expressing myself. I am inspired by Sandra Bullock who knows herself and her accomplishments and is not hesitant to be herself. 
Also inspiring is knowing and having a target audience to reach out to. Something I have yet to discover.

]]> 2022-05-13 20:45:22 UTC https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183418447 Online Comedian/TikTok Influencer: Brittany_Broski addievrgs92 https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183424814 Brittany is one of the most genuinely funny people that I don't know. Which leads me to her personal brand and why she is an inspiration. I have linked her YouTube account where Brittany posts content that 'she finds funny'.

Brittany_Broski's personal brand is realness. She laughs at her own jokes, burps, farts, and shares her love of art and make up. So authentic to herself that the audience is captured because they see themselves in her. 

This is why Brittany is an inspiration to me. Brittany is both a consumer of content and a creator of content. Where online I am only a consumer. If I could share half of myself that Brittany does, I would be more successful in my personal branding. ]]> 2022-05-13 20:54:27 UTC https://padlet.com/addievrgs92/tf2ud622kj2vb648/wish/2183424814