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      <title>B Wyne: Portfolio by Becca Wyne</title>
      <link>https://padlet.com/bwyne/portfolio</link>
      <description>I enjoy translating complex ideas into clear, accessible copy that resonates with audiences. My strategic approach focuses on building meaningful relationships through content that informs and inspires. I am always looking for new challenges and opportunities to learn and grow — both personally and professionally. If you&#39;re interested in collaborating, please reach out to me at bwyne23@outlook.com.</description>
      <language>en-us</language>
      <pubDate>2022-03-16 22:07:13 UTC</pubDate>
      <lastBuildDate>2026-05-15 19:32:44 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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      <item>
         <title>How Consumer Behavior Adapted with COVID-19</title>
         <author>bwyne</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2098893609</link>
         <description><![CDATA[<p>An article I wrote for my Public Relations Storytelling for Digital, Video, and Print course at Michigan State University (MSU). The article is based on an interview with MSU Professor Dr. Patricia Huddleston and was published in the March 2022 issue of The Brief.</p>]]></description>
         <enclosure url="https://thebrief.adv.msu.edu/2022/03/10/how-consumer-behavior-adapted-with-covid-19/" />
         <pubDate>2022-03-16 22:30:43 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2098893609</guid>
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      <item>
         <title>Let Differences Unite Us</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2657552741</link>
         <description><![CDATA[<p>A blog post I wrote after attending Pundit Summit XVI in East Lansing, Michigan when I was a student practitioner at Martin Waymire (now Bellwether Public Relations).</p>]]></description>
         <enclosure url="https://martinwaymire.com/blog/let-differences-unite-us/" />
         <pubDate>2023-08-07 23:50:34 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2657552741</guid>
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      <item>
         <title>The Leading Women of Martin Waymire</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2657553601</link>
         <description><![CDATA[<p>A blog post I wrote for Martin Waymire (now Bellwether Public Relations) in honor of Women's Appreciation Month, celebrating the female C-suite based on an interview I conducted as a student practitioner.</p>]]></description>
         <enclosure url="https://martinwaymire.com/blog/the-leading-women-of-martin-waymire/" />
         <pubDate>2023-08-07 23:52:27 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2657553601</guid>
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      <item>
         <title>Honoring Women Pioneers in Public Relations</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2657554257</link>
         <description><![CDATA[<p>A blog post I wrote to recognize some of the leading women in public relations for Women's Appreciation Month when I was a student practitioner at Martin Waymire (now known as Bellwether Public Relations).</p>]]></description>
         <enclosure url="https://martinwaymire.com/blog/honoring-women-pioneers-in-public-relations/" />
         <pubDate>2023-08-07 23:53:48 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2657554257</guid>
      </item>
      <item>
         <title>Detroit academy grad is stepping into show business</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2776240319</link>
         <description><![CDATA[<p>A broadcast interview I secured during my apprenticeship at Identity to spotlight a client's services in online education in the community's top news outlet.</p>]]></description>
         <enclosure url="https://www.youtube.com/watch?v=4VbETcsl20c" />
         <pubDate>2023-11-04 17:42:56 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2776240319</guid>
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      <item>
         <title>SENZA Hotel Names New General Manager</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2776245155</link>
         <description><![CDATA[<p>A media placement I secured during my apprenticeship at Identity to highlight a hospitality client's new general manager in a prestigious industry publication.</p>]]></description>
         <enclosure url="https://www.hotelinteractive.com/senza-hotel-names-new-general-manager/" />
         <pubDate>2023-11-04 17:53:01 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2776245155</guid>
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      <item>
         <title>Several local charities recently received money from the Lake Trust Foundation</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2847767551</link>
         <description><![CDATA[<p>A media placement I earned during my time as an assistant account executive at Identity to spotlight a finance client's community service initiative in the area's top news outlet.</p>]]></description>
         <enclosure url="https://www.fox2detroit.com/news/several-local-charities-recently-received-money-from-the-lake-trust-foundation" />
         <pubDate>2024-01-13 18:46:45 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2847767551</guid>
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      <item>
         <title>New &#39;Innovative&#39; Laundromat Opens at Oakland Pointe Plaza in Pontiac, More Units Planned</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2847768659</link>
         <description><![CDATA[<p>A media placement I acquired as an assistant account executive at Identity to promote a new development for a commercial real estate client in the community's premier business magazine.</p>]]></description>
         <enclosure url="https://www.dbusiness.com/daily-news/new-innovative-laundromat-opens-at-oakland-pointe-plaza-in-pontiac-more-units-planned/" />
         <pubDate>2024-01-13 18:49:22 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2847768659</guid>
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      <item>
         <title>Treasury volatility, valuation uncertainty complicate exit cap rate calculations</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/2937620135</link>
         <description><![CDATA[<p>An exclusive media interview I secured as an assistant account executive at Identity to showcase a commercial real estate client's thought leadership in an elite industry publication.</p>]]></description>
         <enclosure url="https://www.recapitalusa.com/treasury-volatility-valuation-uncertainty-complicate-exit-cap-rate-calculations/" />
         <pubDate>2024-03-29 15:21:57 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/2937620135</guid>
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      <item>
         <title>MSU Broad Art Museum Fact Sheet</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3014716189</link>
         <description><![CDATA[<p>A fact sheet I created to spotlight the rich history and collection of the Eli and Edythe Broad Art Museum at Michigan State University (MSU).</p>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/2041320235/6a7da03bfa5968a51a0c3f82eba7c669/BAM_Fact_Sheet.png" />
         <pubDate>2024-05-31 21:28:20 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3014716189</guid>
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      <item>
         <title>Macomb County Community Mental Health Safe Rx Flyer</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219418491</link>
         <description><![CDATA[<p>A flyer I created to promote (MCCMH's collaboration with Safe Rx, informing patients on how to use locking prescription vials.</p>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/2041320235/4745c7c3d46f4d09ad0b5d13c172b1fb/MCCMH_Safe_RX_Flyer.pdf" />
         <pubDate>2024-11-15 18:57:01 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219418491</guid>
      </item>
      <item>
         <title>Medication Disposal Tips &amp; Resources Flyer</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219422042</link>
         <description><![CDATA[<p>A flyer I created for MCCMH to inform the community about medication disposal tips and resources for the DEA's 2024 Take Back Day, while adhering to brand guidelines.</p>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/2041320235/f46236e55b3558ef74f37bc2bcdb7d9a/MCCMH_Medication_disposal.pdf" />
         <pubDate>2024-11-15 19:00:04 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219422042</guid>
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      <item>
         <title>Macomb County CMH announces new chief of operations</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219439447</link>
         <description><![CDATA[<p>A media placement I earned as a communications specialist at MCCMH to promote the organization's new Chief of Operations in the area's most prominent newspaper.</p>]]></description>
         <enclosure url="https://www.macombdaily.com/2024/10/16/macomb-county-cmh-announces-new-chief-of-operations/" />
         <pubDate>2024-11-15 19:17:26 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219439447</guid>
      </item>
      <item>
         <title>Coping Strategies Following Gun Violence Graphic</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219446628</link>
         <description><![CDATA[<p>A graphic I created for MCCMH's social media channels to promote healthy coping mechanisms following the Apalachee High School shooting.</p>]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/2041320235/2625f9a3c01a1c886aa457ddc65441e7/Gun_Violence_Coping_Strategies__1_.png" />
         <pubDate>2024-11-15 19:25:40 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219446628</guid>
      </item>
      <item>
         <title>6 Fun Ice Cube Ideas</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219466047</link>
         <description><![CDATA[<p>A blog post I wrote as an apprentice at Identity to encourage a client's customers to use the product in an innovative way.</p>]]></description>
         <enclosure url="https://www.absopure.com/blog/6-fun-ice-cube-ideas/" />
         <pubDate>2024-11-15 19:48:37 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219466047</guid>
      </item>
      <item>
         <title>Spend the Holidays at Daxton Hotel</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219467491</link>
         <description><![CDATA[<p>A blog post I wrote during my time as an assistant account executive at Identity to highlight a hospitality client's holiday activations.</p>]]></description>
         <enclosure url="https://daxtonhotel.com/blog/spend-the-holidays-at-daxton-hotel/" />
         <pubDate>2024-11-15 19:50:20 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219467491</guid>
      </item>
      <item>
         <title>Macomb County Community Mental Health Names Traci Smith as Chief Executive Officer</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3219469099</link>
         <description><![CDATA[<p>A press release I wrote as a communications specialist at MCCMH to showcase the expertise of the organization's new CEO.</p>]]></description>
         <enclosure url="https://www.mccmh.net/macomb-county-community-mental-health-names-traci-smith-as-chief-executive-officer/" />
         <pubDate>2024-11-15 19:52:15 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3219469099</guid>
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      <item>
         <title>Assisted Outpatient Treatment Brochure for Law Enforcement</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3434960290</link>
         <description><![CDATA[<p>One of the many brochures I created while working at MCCMH to educate the community about AOT. This resource was created to inform the law enforcement community about AOT, using accessible language to engage the audience effectively.</p>]]></description>
         <enclosure url="https://www.mccmh.net/wp-content/uploads/2025/04/AOT-Law-Enforcement-Brochure-1.pdf" />
         <pubDate>2025-05-03 13:34:48 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3434960290</guid>
      </item>
      <item>
         <title>Assisted Outpatient Treatment Web Page</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3434966239</link>
         <description><![CDATA[<p>A web page I created for MCCMH to inform the community about Assisted Outpatient Treatment (AOT). It includes an overview of the treatment order, instructions on how and where to file petitions, and a library of video and digital resources I created to simplify complex treatment information.</p>]]></description>
         <enclosure url="https://www.mccmh.net/aot/?_gl=1*16ohk8k*_ga*MTI3ODQwMjE2Ni4xNzQ2Mjc4Nzc1*_ga_QKLHX3DN6H*czE3NDYyNzg3NzQkbzEkZzAkdDE3NDYyNzg3NzQkajAkbDAkaDA." />
         <pubDate>2025-05-03 13:47:53 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3434966239</guid>
      </item>
      <item>
         <title>Prioritizing Well-Being: Local Support Available at Macomb County Community Mental Health</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3517295718</link>
         <description><![CDATA[<p>A LinkedIn article I drafted on behalf of MCCMH CEO to celebrate Mental Health Awareness Month. </p>]]></description>
         <enclosure url="https://www.linkedin.com/pulse/prioritizing-well-being-local-support-available-7i7rc/?trackingId=C%2BhnB6fV7EFHIuOXBgHujA%3D%3D" />
         <pubDate>2025-07-11 19:48:46 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3517295718</guid>
      </item>
      <item>
         <title>CV</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3517304295</link>
         <description><![CDATA[<p>A summary of my professional experience.</p>]]></description>
         <enclosure url="https://padlet-uploads-usc1.storage.googleapis.com/2041320235/9175758c01dc5d27eaa452b2a083bd52/B_Wyne_CV_2026.pdf" />
         <pubDate>2025-07-11 20:25:10 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3517304295</guid>
      </item>
      <item>
         <title>MCCMH 2024 Impact Report</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3649603882</link>
         <description><![CDATA[<p>As the communications coordinator at MCCMH, I created the organization's first annual report, strategically highlighting key achievements for stakeholders and community members.</p>]]></description>
         <enclosure url="https://www.mccmh.net/wp-content/uploads/2025/10/MCCMH-2024-Annual-Report-1.pdf" />
         <pubDate>2025-10-24 19:09:03 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3649603882</guid>
      </item>
      <item>
         <title>MCCMH Substance Use Engagement Center Ribbon Cutting Ceremony Invitation</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3649609749</link>
         <description><![CDATA[<p>An invitation I created for the ribbon-cutting ceremony of MCCMH's new Substance Use Engagement Center.</p>]]></description>
         <enclosure url="https://padlet-uploads-usc1.storage.googleapis.com/2041320235/354ef2f30c211438701ddc0dcd29f871/EC_Ribbon_Cutting_Invitation.pdf" />
         <pubDate>2025-10-24 19:15:41 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3649609749</guid>
      </item>
      <item>
         <title>Michigan mental health privatization plan sparks concern from local providers</title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3649621065</link>
         <description><![CDATA[<p>A broadcast interview I secured as MCCMH's communications coordinator to shed light on the potential impacts of the Michigan Department of Health and Human Services' privatization of the public mental health system.</p>]]></description>
         <enclosure url="https://www.wxyz.com/news/michigan-mental-health-privatization-plan-sparks-concern-from-local-providers#google_vignette" />
         <pubDate>2025-10-24 19:30:59 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3649621065</guid>
      </item>
      <item>
         <title></title>
         <author>bwyne23</author>
         <link>https://padlet.com/bwyne/portfolio/wish/3649622302</link>
         <description><![CDATA[<p>A broadcast interview I secured as the communications coordinator for Macomb County Community Mental Health (MCCMH) to raise public awareness of the dangers of kratom, a herbal supplement with side effects similar to opioids.</p>]]></description>
         <enclosure url="https://www.clickondetroit.com/news/local/2025/07/28/the-hidden-dangers-of-kratom-why-macomb-county-experts-are-raising-alarms-about-herbal-supplement/" />
         <pubDate>2025-10-24 19:32:42 UTC</pubDate>
         <guid>https://padlet.com/bwyne/portfolio/wish/3649622302</guid>
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