If you already have a Tada account, log in by entering your personal login details. If you're a new user, sign up for a new account by providing the required information and following the on-screen instructions.

On the main screen of the app, you will see a list of available services such as:

• AnyTADA (request any available 4-wheel vehicle)

• TADA7 (7-seater vehicles)

• TADA Bike (motorbikes)

• Confirm your bide:

After reviewing your trip details, if everything is correct, tap the “Book Now” button. The system will connect you with the nearest available driver and send notifications to both you and the driver.

• Track the route: 

While waiting for pickup and during the ride, customers can track the driver's location and the route in real time on the map.

The app is built on MVL's blockchain ecosystem, specifically designed to serve the automotive industry, its supporting services, and customers.
Before entering Vietnam, Singapore was the first market TADA targeted.

After the trip ends, you can rate the driver and Tada’s service. This helps improve service quality and keeps the user community safe and satisfied.

• Cash: Pay the driver directly after the trip.

• Card: If you don’t have cash, you can pay through the Tada app using a prepaid or credit card, or other registered payment methods.
  

• TikTok: TADA uploads short videos with creative, trendy content to attract young audiences while promoting promotional programs or featured services.
  
  

• New user offers: TADA provides special discount codes for first-time users who register and use the service.

• Loyalty programs: TADA implements a points accumulation and reward system to encourage frequent use of the service.

For Drivers:

• Commission Fees:
  TADA offers 100% commission-free rides, while GRAB deducts 20–27% and BE approximately 25%. Therefore, TADA has a significant advantage in terms of cost for drivers. GRAB and BE impose high commission fees that negatively affect drivers’ income.

• Income:
  Drivers on TADA earn more due to no commission deductions. GRAB drivers earn less because of revenue-sharing, while BE drivers have average income levels. In general, drivers' earnings are heavily influenced by commission policies, and TADA offers the most driver-friendly approach.

• Transparency:
  TADA is clear and has no intermediaries. GRAB has received complaints about income adjustments, while BE is relatively transparent. Overall, TADA builds trust among drivers. GRAB’s lack of transparency causes dissatisfaction. BE performs better than GRAB but is still behind TADA.

• Technology:
  TADA applies modern, highly secure blockchain technology. GRAB uses traditional systems, while BE relies on domestic technology. TADA stands out with its advanced (blockchain) technology. GRAB and BE have not clearly demonstrated technological strengths.

For Customers:

• Pricing:
  TADA typically offers cheaper and more stable pricing. GRAB's prices fluctuate frequently, especially during peak hours. BE is more stable than GRAB. Thus, TADA is attractive to customers who prefer low and consistent prices. GRAB offers flexibility but lacks stability, while BE remains neutral.

• Base Fare:
  TADA has lower fares because it doesn’t charge commission. GRAB fares are higher and vary depending on time and demand. BE is average and competitive with GRAB. Consequently, TADA continues to dominate due to its low operating costs. GRAB may give the impression of expensive fares during peak times. BE is suitable for general users.

For Drivers:

• Operating Scope:
  TADA has limited coverage and is not yet widespread. GRAB is popular, well-established, and has operated in Vietnam for a long time. BE is stable and developed after GRAB.
  Suggestion: Expand the operating area of TADA and BE, prioritizing cities where GRAB does not hold exclusive rights.

• Vehicle Quality & Driver Attitude:
  TADA depends on drivers, leading to inconsistency. GRAB’s approval process is still limited. BE performs vehicle inspection upon entry, similar to GRAB.
  Suggestion: Provide regular driver training in areas such as communication and traffic safety. Also, implement stricter inspection and initial interview processes.

• App & Interface:
  TADA is simple and easy to use but lacks features. GRAB has many features but is cluttered and hard to navigate. BE has a user-friendly interface, but some features are not optimized.
  Suggestion:
  TADA: Upgrade the app with more practical and user-friendly features (booking, customer support, incentives) while maintaining simplicity.
  GRAB: Simplify the user experience (UX).

• Reward Policy:
  TADA has few or unattractive reward programs. GRAB offers many programs but with intense competition. BE has reward programs but with strict conditions.
  Suggestion: Develop a more flexible reward system: time-based, region-based, or customer-rated incentives. Provide more support for new drivers.

For Customers:

• Customer Service:
  TADA lacks professionalism and does not have a direct support team. GRAB has a hotline and fast support. BE has a dedicated customer service team.
  Suggestion: Build a faster support system:
  – Train a professional support team.
  – Enable quick responses via hotline/Zalo/email.
  – Set up a 24/7 intelligent chatbot system.

The driver checks the trip details and decides whether to accept it based on factors like:

• Route convenience

• Estimated trip time

• Customer’s payment method

• Customer’s rating (if shown)
  If acceptable, the driver taps “Confirm trip acceptance.”

• Stay in contact if location issues arise

• ETA is updated in real time for the customer

• Follow the correct and safe route

• Be polite and assist if needed

• Trip tracked via GPS

• No unauthorized route changes or extra fees

• Tap “End Trip” at destination

• Fare based on distance, time, and any adjustments

• The app shows the exact amount to be paid.

• Two payment methods:
  • Cash – customer pays the driver directly.
  • Bank card – the fare is auto-deducted from the customer’s linked card.

• After the trip, the driver can rate the customer (1–5 stars).

• Option to leave comments.

• This helps TADA maintain service quality and detect unusual behavior.

To ensure safety and service quality, TADA sets basic but inclusive requirements:

• Minimum age: 18 years old

• Valid driving license (matched with vehicle type)

• Clean legal record (no criminal background)

• Valid ID (Citizen ID or Passport)

• Clear portrait photo

• A smartphone compatible with the TADA app

🧑‍🔧 No education level required — suitable for students, workers, freelancers.

TADA accepts both motorbikes and private cars that meet safety and legal standards.

• Accepted vehicles:
  • Motorbikes
  • Cars (under 9 seats)

• Required documents:
  • Vehicle registration (owner's name or legal rental contract)
  • Valid civil liability insurance

• Vehicle conditions:
  • Cars must be under 12 years old (per Decree 47/2022/NĐ-CP)
  • No age limit for motorbikes — but must be in good working condition
  • All vehicles must be:
  → Safe
  → Clean
  → Technically sound
  → Free of unauthorized modifications

TADA supports drivers with better earnings, full transparency, and constant assistance.

• Why drivers choose TADA:
  💰 Zero commission – Keep 100% of ride fares (unlike Grab, Be, Gojek deducting 20–30%)
  🆓 No hidden fees – No deposit, no activation charge, free online registration
  🕐 24/7 support – Via app, hotline, or email
  🎁 Incentive programs – Bonuses for trip volume, working hours, and high passenger ratings
  🎓 Training provided – Learn how to use the app, serve passengers, and increase income