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      <title>HDIGITAL SWOT ANALYSIS &amp; PURPOSE STATEMENT 2023 by Peter James Skalberg</title>
      <link>https://padlet.com/peterskalberg/swotanalysis2023</link>
      <description></description>
      <language>en-us</language>
      <pubDate>2023-02-15 05:59:08 UTC</pubDate>
      <lastBuildDate>2023-04-11 03:29:46 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2483013400</link>
         <description><![CDATA[<div>STRENGTHS <br>- Individual skills<br>- Tool utilization and data understanding - ability to deliver on data needs<br>- Data insighting<br>- Fresh and diverse perspectives from new team members<br><br>WEAKNESSES<br>- Limited tools and few are well-versed on each tool<br>- Manpower <br>&nbsp; &nbsp;- multiple role overload<br>- Lack of integration of skills<br>- Data insighting - further improvements needed<br>&nbsp; &nbsp;- provide relevant and actionable recommendations<br>&nbsp; &nbsp;- quality inconsistency <br>- Timelines (affect quality) and rates delivery<br><br>OPPORTUNITIES<br><strong>Set a strong base from which to innovate and evolve<br></strong>- Clear basic structure and process (timelines and quality)<br>&nbsp; &nbsp;- Ways of working<br>&nbsp; &nbsp;- Forms, guidelines<br>&nbsp; &nbsp;- Set standards<br>- Clear portfolio of services (rates)<br>- Upskilling (team learning sessions)<br><br>THREATS<br>-&nbsp; Potential to lose clients due to&nbsp;<br>&nbsp; &nbsp; &nbsp;-&nbsp; lack of appreciation of output<br>&nbsp; &nbsp; &nbsp;- inability to understand (not able to translate the learning)<br>-&nbsp; Emerging competitors with more advanced output and tools&nbsp;<br>-&nbsp; Turnover of employees</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-15 06:01:35 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2483013400</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2483014169</link>
         <description><![CDATA[<div>STRENGTHS&nbsp;<br>- Team is made up of Diverse Specialists<br>- Wide array of tools and resources available to the team<br><br>WEAKNESSES<br>- Need to build Interpersonal relationships<br>- Build process, briefs, ways of working, etc.<br><br>OPPORTUNITIES<br>- Culture<br>- Productize Social<br>- Learning new skills&nbsp;<br><br>THREATS<br>- Remote work&nbsp;<br>- External Freelance and Agencies&nbsp;<br>- Evolving Landscape&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-15 06:02:33 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2483014169</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2490874858</link>
         <description><![CDATA[<div>STRENGTHS&nbsp;<br>-Data-Driven Analysis and recommendations&nbsp;<br>-Approachable/Innovative Team<br>-Subject Matter Experts/Champions&nbsp;<br>-Training &amp; Certifications for employees&nbsp;<br><br>WEAKNESSES<br>-No client Database<br>-No polished Process in place<br>-Lack of Head<br><br>OPPORTUNITIES<br>-Product/Service Development&nbsp;<br>-Partnership with Agencies<br>-Client Acquisition<br>-Opportunity Growth<br><br>THREATS<br>-Disappointed client&nbsp;<br>-Start up Agencies<br>-Internal Digital Team/Freelancers</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-22 09:23:36 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2490874858</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2490875110</link>
         <description><![CDATA[<div><strong>WHY</strong> : Digital Excellence centre<br><br><strong>WHAT </strong>: Seamless Integration of all business units&nbsp;</div><div><br></div><div><strong>HOW </strong>: Seamless Integration of a Holistic Platform</div><div><br></div><div><strong>PROBLEM : </strong>DISCONNECTED FROM OPPORTUNITIES FOR GROWTH WITHIN THE BUSINESS UNITS. WEAK WORK PROCESSES. PURPOSE AND VALUE NOT CLEAR.&nbsp;</div><div><br></div><div><strong>OPPORTUNITY : </strong>How do we integrate ourselves into the business units, add value and be better connected to grow the business.</div><div><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-22 09:23:52 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2490875110</guid>
      </item>
      <item>
         <title>AREAS OF OPPORTUNITY</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2492283772</link>
         <description><![CDATA[<div><strong>SEAMLESS INTEGRATION OF SERVICES WITH INTERNAL UNITS TO ESTABLISH PRESENCE AND VALUE<br></strong><br>========================================<br><br>DESIGNING A FRESH STRUCTURE AND SYSTEM THAT ADDRESSES CORE WEAKNESSES.<br>-- creating a culture of inspiration and growth<br><br><br>DECIDING ON PRODUCTS AND SERVICES THAT WILL GIVE HDIGITAL A DISTINCT COMPETITIVE EDGE.&nbsp;<br>-- elevating from the basic givens and optimizing the unique strengths of the team while also setting up a venue for continuous learning<br><br><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-23 09:08:13 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2492283772</guid>
      </item>
      <item>
         <title>AREAS OF OPPORTUNITY</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2492286510</link>
         <description><![CDATA[<div>Internal Opportunities<br>1. Knowledge Base Growth<br>2. Company Growth<br><br>External Opportunities<br>1. Client Base Growth<br>2. Increase in Projects<br>3. Improved client-agency relationship</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-23 09:11:00 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2492286510</guid>
      </item>
      <item>
         <title>AREAS OF OPPORTUNITY</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2492286656</link>
         <description><![CDATA[<div>Internal&nbsp;<br>- Building team rapport for effective working &nbsp;<br>- Productize social (live selling, content studio) and create a rate card for clients&nbsp;<br>- Outsource talent to accommodate backlogs&nbsp;<br>- Introducing modalities&nbsp;<br>- Viber group of leaves&nbsp;<br>- Manual for processes<br>- Setting group goals for Blueprint Certs.&nbsp;<br>- PR AORships&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-23 09:11:11 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2492286656</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479448</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/629599383/6ed3a9e0bf643066f8dd920fbb231eb4/PURPOSE_STATEMEMNT_.jpg" />
         <pubDate>2023-02-24 05:17:01 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479448</guid>
      </item>
      <item>
         <title>GROUP 1 : STRATEGY AND INNOVATION</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479757</link>
         <description><![CDATA[<div><strong><mark>The Purpose of Human:DIGITAL is to provide PROACTIVE DIGITAL SOLUTIONS THAT COMBINE THE ART OF HUMAN INSIGHTS AND THE SCIENCE OF DATA for ALL CURRENT AND POTENTIAL CLIENTS (INTERNAL AND EXTERNAL/ LOCAL AND INTERNATIONAL) so that WE CAN ACHIEVE SUSTAINABLE AND EXPANDING CLIENT GROWTH ALIGNED WITH OUR OWN .<br></mark></strong><br><br><br>The Purpose of……(the company)....<br>HDIGITAL<br><br>Is to provide……(what is the value of your service &amp; what problem might you be solving).....<br>A CONTINUOUS OPENING AND EXPLORATION OF GROWTH PATHS, APPLYING THE ART OF HUMAN INSIGHTS ON THE SCIENCE OF DIGITAL, TO BE ON A&nbsp; <br>PROACTIVE STANCE WITH UNCONVENTIONAL PIONEERING SOLUTIONS<br><br><strong>PROACTIVE DIGITAL SOLUTIONS THAT COMBINE THE ART OF HUMAN INSIGHTS AND THE SCIENCE OF DATA.<br></strong><br>for….. ( group/ target audience)....ALL CURRENT AND POTENTIAL CLIENTS (INTERNAL AND EXTERNAL/ LOCAL AND INTERNATIONAL)<br><br>so that……. (enter the benefit) .<br>WE CAN ACHIEVE SUSTAINABLE AND EXPANDING CLIENT GROWTH ALIGNED WITH OUR OWN&nbsp;<br><br><br><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:17:38 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479757</guid>
      </item>
      <item>
         <title>GROUP 2 : ACCOUNT MANAGEMENT</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479812</link>
         <description><![CDATA[<div>The Purpose of HDIGITAL is to provide data-driven digital services for companies that cannot keep up with today's digital trends so that their brands resonate.</div>]]></description>
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         <pubDate>2023-02-24 05:17:44 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479812</guid>
      </item>
      <item>
         <title>GROUP 3 : SOCIAL</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479904</link>
         <description><![CDATA[<div>The purpose of H:Digital is to provide a center for Digital Excellence across the value chain of BCI, Hakuhodo, and later on across the region, so that we provide intelligence, strategy, response and crisis management, analytics, and innovation.</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:17:53 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493479904</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493481464</link>
         <description><![CDATA[<div>The Purpose of……(the company)....Is to provide……(what is the value of your service &amp; what problem might you be solving).....for….. ( group/ target audience)....so that……. (enter the benefit).</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:20:58 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493481464</guid>
      </item>
      <item>
         <title>GROUP 1 : STRATEGY AND INNOVATION</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500411</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:53:52 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500411</guid>
      </item>
      <item>
         <title>Purpose Statement</title>
         <author></author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500418</link>
         <description><![CDATA[<div>The purpose of H:Digital is to provide a center for Digital Excellence across the value chain of BCI, Hakuhodo, and later on across the region, so that we provide intelligence, strategy, response and crisis management, analytics, and innovation.</div>]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:53:53 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500418</guid>
      </item>
      <item>
         <title>GROUP 2 : ACCOUNT MANAGEMENT </title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500622</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:54:14 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500622</guid>
      </item>
      <item>
         <title>GROUP 3 : SOCIAL</title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500725</link>
         <description><![CDATA[]]></description>
         <enclosure url="" />
         <pubDate>2023-02-24 05:54:25 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493500725</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493503414</link>
         <description><![CDATA[]]></description>
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         <pubDate>2023-02-24 05:59:05 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493503414</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493503835</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/629599383/db227e8a6b06fd0b005bbf1a28219d1b/ACTION_STEPS.jpg" />
         <pubDate>2023-02-24 05:59:51 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493503835</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493504504</link>
         <description><![CDATA[]]></description>
         <enclosure url="https://padlet-uploads.storage.googleapis.com/629599383/ed5df24a80872b6a2842e8e63e4de2d7/CHANGE_MODEL.jpg" />
         <pubDate>2023-02-24 06:01:11 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493504504</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493508677</link>
         <description><![CDATA[]]></description>
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         <pubDate>2023-02-24 06:08:05 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493508677</guid>
      </item>
      <item>
         <title></title>
         <author>peterskalberg</author>
         <link>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493567003</link>
         <description><![CDATA[<div>WHAT ARE THE PRIORITIES THAT WOULD HELP FACILITATE CHANGE.</div>]]></description>
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         <pubDate>2023-02-24 07:36:43 UTC</pubDate>
         <guid>https://padlet.com/peterskalberg/swotanalysis2023/wish/2493567003</guid>
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