Such advertisements like this Activia ad are being  shown whilst relaxing and watching tv in the comfort of their own homes or elsewhere, making it easier to target& influence such consumers.

The benefits of consuming this product in our daily lifestyles is clearly highlighted through the use of capital letters ‘GUT HEALTH’, attracting the targeted consumers attention.

Further nutritional benefits are identified underneath at the bottom of the screen , influencing consumers to purchase this food product even more.

By using the term ‘red bull gives you wiings’ indicates that this drink is an acceptable form of energy to consume.

However, this indication is ignoring the risks involved in relation to our health if we consume this drink as a regular part of our daily lifestyles. 

She is normalizing the use of these lollipops as an acceptable and healthy way to achieve weight-loss rather than other healthy alternatives e.g. a healthy balanced diet.

There is no evidence  of any scientific based research behind this post, making this post questionable.

This post doesn’t mention the celebrities personal trainer, the diet she follows, her daily life-style routine, all making it very misleading to her targeted audience of young followers.

A major benefit to its targeted audience with this type of media is that the information being provided has been based of scientific evidence, unlike other sources of media e.g. a random Instagram post.

Dr.Crionna Tobin has provided her targeted audience with facts that she believes will help others build a better relationship with food, and to benefit the overall health of others.

Overall, this source of media is beneficial as it is a light, simple and short source of media, something you could listen to whilst walking to work etc.

The company highlights the product was established in1869, which highlights its loyal customers throughout the years, influencing customers to believe it as an unquestionable product.

Its also advertised with beneficial terms e.g. ‘1 of your 5 a day’. However, the nutritional label on the side highlights with the traffic labelling system that there is a high content of salt at 2.4g per can if consumed.

A game is highlighted on the back of the smoothies packaging, further grabbing the attention of a young child, increasing the chances of persuasive buying. 

Buzz words used such as ‘perfect’ and ‘innocent’ creates a more appealing message towards the product, influencing an increase in  product sales. 

However, these smoothies are not so ‘innocent’ after all. One smoothie contains an alarming amount of sugar with 17g per 150mL, making it a less healthy lunchbox idea.

An example of such includes Zara Mcdermott, a celebrity who was a contestant in the X-Factor 2020, and on Love Island 2018.

Such accounts are nutritionally based, providing its viewers with a variety of posts all in relation to food and human health.

However, such accounts are not always supported by scientific based evidence, along with registered nutritionists or dietitians, making it an unreliable source of information.

Such lyrics include: ‘It’s my Birthday, I’ma do what I like, I’ma eat what I like’. 

The positive message Ann-Marie is highlighting is indicating and influencing others that it is okay to eat what you like whilst celebrating things that have an importance to you in your life.

It influences others that you don’t always have to follow restrictive diets etc., that sometimes you can let loose. 

This product placement is cleverly designed to grab the attention of its audience, influencing them to want the food product being advertised. 

This media mainly benefits the product company, creating an increase in sales as it is capturing the Teddy as a way to invite ‘Doritos’ into your routine whilst watching such films.

This account is very popular with 1.6 million followers, indicating that people are influenced by her food-related ideas/recipes.

Such accounts like these are very creative and intend to have fun recipe ideas, and furthermore resulting in active engagement of such food recipe ideas.

Although no nutritional claims are mentioned in this account, people should still be aware of the nutritional value of foods they are influenced by to consume.