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      <title>Cross Promotion Strategies by Cassey Philyaw</title>
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         <title>Cross Promotion Strategies</title>
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         <description><![CDATA[<div>Cross Promotion is a marketing technique which involves promotion of other product(s) targeted to the customers of a related product.</div>]]></description>
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         <title>2 Positives of Cross Promotion</title>
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         <description><![CDATA[<div>Less Cost More Reach - Cross promotion is an easy and economical way for brands to reach the more people.<br><br>Brand Equity - Sometimes, <em>partnering</em> with a big brand may result in increased brand equity of the brand concerned.<br><br></div>]]></description>
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