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      <title>gr B by Svetlana Urisman</title>
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      <language>en-us</language>
      <pubDate>2020-05-30 07:53:09 UTC</pubDate>
      <lastBuildDate>2022-03-31 12:16:29 UTC</lastBuildDate>
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         <description><![CDATA[Fast Company calls yellow an optimistic color that has the benefit of being bright enough to grab a consumer’s attention from a distance. It makes sense that Denny’s and McDonald’s both use yellow in their logos since they’re eager to attract hungry travelers on the interstate. This explains why you see so many Denny’s diners and McDonald’s restaurants on the road, and why these food stops have remained big names in the fast fare world. With over 36,500 restaurants around the globe, McDonald’s has a lot to owe to the color yellow, which has become emblematic of the brand’s “golden arches.” And, though Denny’s went through a risky rebrand that made them one of the most loved (and most bizarre) companies on Twitter, they stay true to yellow in their 1,700+ diners worldwide.]]></description>
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         <pubDate>2022-03-31 12:13:09 UTC</pubDate>
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         <pubDate>2022-03-31 12:13:53 UTC</pubDate>
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         <description><![CDATA[Red is a very tricky color for marketers. Often used to signal SALE, it has a color psychology all its own, symbolizing excitement and passion. Coca-Cola has been around for over a century, but its marketing campaigns through the ages have usually hinged on narratives that promote the drink as something exciting and something to be shared amongst friends and family. Their latest #Shareacoke campaign makes that shareability message explicit.

Many brands will combine red with softer colors such as white, yellow, or orange to elicit a sense of excitement without risking the perception of going out of business or danger to the consumer. Netflix combines black and white with red to make their logo pop, creating an appropriately cinematic look. And of course, content discovery site YouTube uses a similar color combo. Both of these brands are leaders in their respective categories, with YouTube registering over a billion users worldwide and Netflix dominating the video streaming sector with over 83 million paying members. Both brands look good in red, as they dare to disrupt the tech of the day, driving the innovation that consumers love.]]></description>
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         <pubDate>2022-03-31 12:15:02 UTC</pubDate>
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         <pubDate>2022-03-31 12:15:35 UTC</pubDate>
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         <title>prepare to tell the other group about your main findings.Also, share some good vocab with them (2-3 good words/ expressions)</title>
         <author>svetlana_skapenker</author>
         <link>https://padlet.com/svetlana_skapenker/sap8k09qecl19vkk/wish/2123454601</link>
         <description><![CDATA[<div><br><br></div>]]></description>
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         <pubDate>2022-03-31 12:16:19 UTC</pubDate>
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