Target Audience: People who are interested in Aesthetics and are Adventurous

What kind of Logo they have in mind? A logo that is centered around aspects of her journey through Wonderland, a whimsical and creative feeling

What kind of styles/values do they have in mind: Whimsical Vintage, Surreal and Playful, Modern Fairy tale.

Target Audience: People who are interested in Theatre and Hats!

What kind of Logo they have in mind?: A logo that incorporates the personality and hats of the Mad Hatter as well as his mad tea party

What kind of styles/values do they have in mind: Chaotic Elegance, Mad Wisdom, Theatrical Delight

Brand Name - Drink Me

Brand Slogan - “One Sip Away from Wonder”

Short Explanation:

Our Drink Me label draws from the whimsical journey of Alice. An ornate serif logo and the tagline “One Sip Away from Wonder” evoke a vintage storybook charm. Keyholes, swirling vines, and soft gold accents spark curiosity, while a muted, dreamlike palette blends elegance with fantasy. Hence, our potion and brand label encapsulates Alice's personality, making it fitting for her brand.

Target Audience: Regal, Elegant, Prim and proper people

What kind of logo do they have in mind?: Something that’s minimal but elegant and luxurious, maybe royal motifs

What kind of styles/values do they have in mind: Luxurious Royalty, Grace in Every Ritual, Minimal Nobility, Purity and Prestige

Target Audience: Regal, Elegant, Prim and proper people

What kind of logo do they have in mind?: Something that’s minimal but elegant and luxurious, maybe royal motifs

What kind of styles/values do they have in mind: Luxurious Royalty, Grace in Every Ritual, Minimal Nobility, Purity and Prestige

Target Audience: Mischevious, curious and playful people

What kind of logo do they have in mind?: Bold, striking and a logo that contains its smile.

What kind of styles/values do they have in mind: Playfulness with a bite, Mystery in Every Bottle, Mischevious Trickery

Target Audience: Anxious, frantic and particular people

What kind of logo do they have in mind?: Clean, clock graphics

What kind of styles/values do they have in mind: Vintage

Target Audience: Anxious, frantic and particular people

What kind of logo do they have in mind?: Clean, clock graphics

What kind of styles/values do they have in mind: Vintage

Target Audience: People who are interested in Theatre and Hats!

What kind of Logo they have in mind?: A logo that incorporates the personality and hats of the Mad Hatter as well as his mad tea party

What kind of styles/values do they have in mind: Chaotic Elegance, Mad Wisdom, Theatrical Delight

Target Audience: People who are interested in Aesthetics and are Adventurous

What kind of Logo they have in mind? A logo that is centered around aspects of her journey through Wonderland, a whimsical and creative feeling

What kind of styles/values do they have in mind: Whimsical Vintage, Surreal and Playful, Modern Fairy tale.

Brand Slogan - "COm taste the madness"

Short explanation :

The hat on the bottle and the drama masks was for the target audience and the words were written backwards to show madness and the messy words everywhere as well, the bottle inside had red items to show hallucination and madness like the mad hatter

Brand Slogan - "Time is of Essence"

Short Explanation:

Assuming a 9-5 job, workers become most productive at around 10. The arrangement of the hands on the clock at 10:10 also resembles the ears of a rabbit. The logo is a simple design that aims to not waste the reader's time. This captures the White Rabbit's personality, making it fitting for his brand.

Brand Slogen: There's no time like the present

EXPLANATION

Time will never wait for us. Slow down and move Clockwise. Appreciate the small details around you, like the radiant flowers in bloom.

Luxury, distilled.

Le purité is a potion brand that embodies minimal nobility and refined luxury. Designed for the regal and the graceful, it blends purity with prestige through elegant motifs and subtle opulence. Every detail reflects timeless royalty - where sophistication meets innocence in its most distilled form.

Poosie as a play on pussycat and Eat me because its a line used in alice in wonderland. the branding is also playful and mischievous.