SOC020 COURSE PROJECT by Leticia Rocha https://padlet.com/letirocha13/s8z9gquqyw5bt91j GENDER ROLES AND EXPECTATIONS IN ADVERTISEMENTS en-us 2020-06-22 19:33:41 UTC 2025-11-20 22:59:43 UTC hello@padlet.com letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636697357 2020-06-22 22:25:56 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636697357 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636698660 2020-06-22 22:27:54 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636698660 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636699322 2020-06-22 22:28:44 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636699322 Lancome letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636700251 This product is a miracle because it “recreates the aura of perfect skin”-Being an older woman comes with wanting to look young again - women need to have perfect skin and look naturally beautiful but still need makeup to achieve the look ]]> 2020-06-22 22:30:06 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636700251 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636700742 2020-06-22 22:30:55 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636700742 Yves Saint Laurent letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636701183 As a Woman, if you want a perfect and radiant look this is how you will achieve it (makeup) 
-Supports the “traditional” Eurocentric view of beauty]]> 2020-06-22 22:31:40 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636701183 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636701559 2020-06-22 22:32:19 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636701559 Gucci letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636702669 The message that women are sexual beings that like being handled by men -although women are sexual, they feel “guilty” because they shouldn’t be ]]> 2020-06-22 22:33:07 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636702669 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636702962 2020-06-22 22:33:35 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636702962 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636703235 2020-06-22 22:34:00 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636703235 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636703768 2020-06-22 22:34:47 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636703768 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636704044 2020-06-22 22:35:13 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636704044 L'oreal letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636705437 This advertisement pushes the belief that once women get older they need more products to take care of themselves (ageism)- within buying this and being consistent that youthful look can come back ]]> 2020-06-22 22:37:19 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636705437 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636706041 2020-06-22 22:38:18 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636706041 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636706255 2020-06-22 22:38:39 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636706255 Maybelline letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636721741 Socially, pores are unattractive. If you are a woman and have anything less than perfect skin this product is meant to help you look like you’re supposed to ]]> 2020-06-22 23:03:09 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636721741 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636722607 2020-06-22 23:04:03 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636722607 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636722792 2020-06-22 23:04:24 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636722792 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636723094 2020-06-22 23:04:58 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636723094 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636723546 2020-06-22 23:05:49 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636723546 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636723896 2020-06-22 23:06:24 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636723896 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636724223 2020-06-22 23:07:01 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636724223 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636724789 2020-06-22 23:08:03 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636724789 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636725001 2020-06-22 23:08:25 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636725001 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733339 2020-06-22 23:21:24 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733339 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733405 2020-06-22 23:21:31 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733405 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733433 2020-06-22 23:21:34 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733433 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733481 2020-06-22 23:21:39 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733481 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733513 2020-06-22 23:21:43 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733513 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733553 2020-06-22 23:21:47 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733553 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733555 2020-06-22 23:21:48 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733555 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733566 2020-06-22 23:21:49 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733566 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733576 2020-06-22 23:21:50 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733576 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733583 2020-06-22 23:21:50 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733583 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733654 2020-06-22 23:21:58 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733654 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733661 2020-06-22 23:21:59 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733661 Calvin Klein letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733669 The Man is seen as the head of the family, he supports the woman and the baby
The woman is leaning on her man for support The baby is what makes their love “eternal” 
]]> 2020-06-22 23:22:01 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733669 Ford letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733677 Men are stereotypically athletic, Men like to be rough and play sports (hockey) 
You can carry many bodies and their equipment in a family-size SUV
]]> 2020-06-22 23:22:02 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733677 Zillow letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733701 Men are the usual breadwinners and they are the ones that are pressured to provide and focused on buying a house.  
-Having a big house and a family indicates success]]> 2020-06-22 23:22:04 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733701 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733735 2020-06-22 23:22:07 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733735 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733751 2020-06-22 23:22:09 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733751 Chevy letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733773 Men have different aspects of their lives and need a vehicle that is versatile and capable of being adventurous but also having the ability to carry the family when needed.  ]]> 2020-06-22 23:22:11 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636733773 Sabra letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636734004 Men are pressured to make money and be successful in life. As a society we sometimes become frustrated when things take too long, 
-So this food will make you feel better about not achieving your goals, you achieved eating something healthy.
]]> 2020-06-22 23:22:36 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636734004 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636737102 2020-06-22 23:27:45 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636737102 letirocha13 https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636737117 2020-06-22 23:27:47 UTC https://padlet.com/letirocha13/s8z9gquqyw5bt91j/wish/636737117