https://padlet.com/nicli0224/rxfzirphttmv NICK LI en-us 2016-06-10 07:40:31 UTC 2016-06-11 13:51:45 UTC hello@padlet.com https://padlet-assets.s3.amazonaws.com/icons/Dootheets.png nicli0224 https://padlet.com/nicli0224/rxfzirphttmv/wish/114297327 I learnt about world trade in this lesson, WTO stands for World Trade Organization. It is made up by 159 countries around the world, it accounts for over 90% of world trade. World trade is necessary and important to all the countries around the world, it helps the development of country’s economy and connection with others countries. In some way, world trade helps the poor country to develop by giving the opportunities to people in poor countries. World trade includes export and entrance such as Germany export their cars and steel to other countries and China need to buy electronics from America. It has become a operation mode for the world.

]]> 2016-06-10 07:48:44 UTC https://padlet.com/nicli0224/rxfzirphttmv/wish/114297327 nicli0224 https://padlet.com/nicli0224/rxfzirphttmv/wish/114383089 In week 5, I have learnt about global media and consumerism. Internet now has become a necessary part of the world to build connection. People can not live without internet. It brings us so many benefits. Different countries have different culture, but internet connect the diverse cultures together, we have Facebook, Twitter, Weibo and Wechat. Those applications give us chance to know people from different places. For the other part, global consumer and ethical consumer are very important for a brand. For example, Apple is the most successful company in the world, it has attractive to bring people to buy their productions. Because of its brand design idea and they know about people’s need, that is the point for a brand to get success.]]> 2016-06-11 13:41:47 UTC https://padlet.com/nicli0224/rxfzirphttmv/wish/114383089 nicli0224 https://padlet.com/nicli0224/rxfzirphttmv/wish/114383100 The brand knows the consumers, what they need and what they want. There are different lifestyles for brand designers to consider, they will aim to a specific group of people and get profits form them. There are 4 kinds of lifestyles, Elitist which are the rich people who like to have exclusive possessions; Individualist, they like to stand out and be different; Egalitarian, the people who do not care about brands but more concerned about having good relationships; Fatalist is the group of people who want to just live by the moment. Some brands that we know about like Gucci, Prada and Chanel, they are aim to elitist, they provide best products to the customers and bring proud to show customers’ status in the society. It’s important for a brand to know and learn about their consumers.]]> 2016-06-11 13:41:58 UTC https://padlet.com/nicli0224/rxfzirphttmv/wish/114383100