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      <title>MK13 - Discussion board [1E44C]  by Carol Danker</title>
      <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt</link>
      <description>Each student to post ONE response for each column. </description>
      <language>en-us</language>
      <pubDate>2020-08-12 07:28:07 UTC</pubDate>
      <lastBuildDate>2020-08-24 07:29:16 UTC</lastBuildDate>
      <webMaster>hello@padlet.com</webMaster>
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         <url>https://padlet.net/icons/png/1f4b0.png</url>
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      <item>
         <title>Shalini</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693711811</link>
         <description><![CDATA[<div>If given $300 a month, I would save $100 at first and would be left $200 for my basic expenses. <br>Save- $100<br>Food- $100<br>Shopping (Clothes)-$30<br>Transport- $30<br>Entertainment- $40</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:15 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693711811</guid>
      </item>
      <item>
         <title>Hamid</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693711900</link>
         <description><![CDATA[<div>Entertainment -$30<br>Food - $100<br>Transport- $30<br>Expenses (clothes etc) -$40<br>Savings- $100<br>If i were given $300, I would first save $100. The remaining amount will be allocated to basic necessities such as food, transport fares, entertainment and expenses. The value for expenses and entertainment will vary each month.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:20 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693711900</guid>
      </item>
      <item>
         <title>Dini</title>
         <author>qarynah_dini</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693711917</link>
         <description><![CDATA[<div>I would spend this money on basic necessities such as food and if I have any outstanding fees to pay for. Only if i have remaining money I would buy something I wanted such as a bag or clothing. The rest of the money I will try my best to save it so as not to overspend. <br>Food: $150<br>Bills: $50 <br>Expenses: $80 <br>Save: $20 <br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:21 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693711917</guid>
      </item>
      <item>
         <title>Dominic</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712056</link>
         <description><![CDATA[<div>Food - $150<br>Entertainment - $50 -$100<br>Transport - $20<br>Save for others - $30 - $80</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:30 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712056</guid>
      </item>
      <item>
         <title>Grace</title>
         <author>20019460_2</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712132</link>
         <description><![CDATA[<div>Personally, since I am required to pay for some of my basic expenses such as transport fares and food on a daily basis. I will ensure I set aside sufficient income for that. Other expenses will be for entertainment or shopping purposes. I will also remember to keep some savings to ensure that I do have enough money for emergency purposes. <br>- Basic necessities such as,  <br>Transport fares (MRT, bus rides):  $50<br>Food: $100 <br>- Shopping: (Clothes) $60 <br>- Entertainment (Movies, ice-skating etc.) $40<br>- Savings: $50<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:34 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712132</guid>
      </item>
      <item>
         <title>Irfan</title>
         <author>20008072_3</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712427</link>
         <description><![CDATA[<div>Food (macs, nasi lemak) - $100<br>Transport (bus, train) - $50<br>Luxury (clothing, shoes) - $125<br>Savings - $25</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:43 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712427</guid>
      </item>
      <item>
         <title>aqil</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712573</link>
         <description><![CDATA[<div>If I have $300, I would save 50% ($150) into my bank. The remaining budget would be my expenses.<br>Food - $50<br>Transport - $50<br>Entertainment - $20<br>Clothes/accessories - $30.<br>If expenses is over the budget then some of the savings will be used.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:46 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712573</guid>
      </item>
      <item>
         <title>Clarissa</title>
         <author>200258212</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712658</link>
         <description><![CDATA[<div>Food - $150<br>Clothes - $40<br>Transport - $60<br>Save - $50</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:47 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712658</guid>
      </item>
      <item>
         <title>Yiao Shing</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712771</link>
         <description><![CDATA[<div>Food - $100<br>Savings - $90<br>Transportation - $10<br>Data plan - $10<br>Games - $90<br><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:54 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712771</guid>
      </item>
      <item>
         <title>Matiin</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712791</link>
         <description><![CDATA[<div>With a budget of only $300, i would spend $50 on transport by buying the monthly pass. Ill set aside $80 on food, eating out less and eating at home more Putting aside $50 on entertainment. Ill use $35 for my monthly subscriptions, spotify and Xbox live. Ill save the rest of the $85 in my bank.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:48:55 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712791</guid>
      </item>
      <item>
         <title>Dahlia</title>
         <author>DahliaRahman</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712922</link>
         <description><![CDATA[<div>Transportation: $50<br>Food and drink: $80<br>Shopping: $40<br>Grocery: $60<br>Gaming: $20<br>Save: $50</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:49:04 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712922</guid>
      </item>
      <item>
         <title>Hong yu</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712934</link>
         <description><![CDATA[<div>Food :  $150  I eat out a lot<br>Entertainment : $95<br>Transport : $50<br>  <br>Save : $5   because im a student and I wouldn't be in a situation where I have to fork out alot of money.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:49:04 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693712934</guid>
      </item>
      <item>
         <title>Anwyl</title>
         <author>20002274_2</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693713417</link>
         <description><![CDATA[<div>Food : $60<br>Entertainment : $50<br>Transport : $70 (monthly pass of $50 and $20 for extra )<br>Savings : $120</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:49:29 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693713417</guid>
      </item>
      <item>
         <title>Amrita</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693713940</link>
         <description><![CDATA[<div>Food: $80<br>Transport: $30<br>Savings/Emergency: $130<br>Shopping: $60</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:50:01 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693713940</guid>
      </item>
      <item>
         <title>Gerlyn</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693714208</link>
         <description><![CDATA[<div>Food : $100<br>Phone Bills : $20<br>Shopping : $80<br>Transport : $50<br>Savings : $50 </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:50:17 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693714208</guid>
      </item>
      <item>
         <title>Bat</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693714763</link>
         <description><![CDATA[<div>save - $50<br>transport  - $50+ (concession)<br>each week - $50<br>food - $10 to  $20 <br>shopping - $40 - $30<br>if one week i didn't spend my my money on shopping, i would bring the money over to the next week.</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:50:53 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693714763</guid>
      </item>
      <item>
         <title>Alanis</title>
         <author>alanisloh</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693714865</link>
         <description><![CDATA[<div>If I had a monthly pocket money of $300 I would spend it on:<br>Food- $50<br>Transport- $50<br>Entertainment- $50<br>Save up- $150 each month<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:51:01 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693714865</guid>
      </item>
      <item>
         <title>huixin</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715120</link>
         <description><![CDATA[<div>Budget $300<br>Clothes - $50<br>Food - $100<br>Transportatin - $50<br>Savings - $100</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:51:19 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715120</guid>
      </item>
      <item>
         <title>Carolyn</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715145</link>
         <description><![CDATA[<div>-Food: $90<br>-Transport: $60<br>-Shopping &amp; Entertainment: $70<br>-Phone Bills: $80</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:51:20 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715145</guid>
      </item>
      <item>
         <title>Nicolle</title>
         <author>20019072_3</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715527</link>
         <description><![CDATA[<div>Food/Drinks- $120<br>Transport- $10<br>Savings-  $60<br>Phone Bill - $60<br>Entertainment/Spare Cash - $50 (whatever remaining would be saved) <br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:51:43 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715527</guid>
      </item>
      <item>
         <title>Shafiyah</title>
         <author>200224221</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715582</link>
         <description><![CDATA[<div>Phone bills - $50<br>Entertainment - $80<br>Food - $50<br>Transport - $50<br><br>Save - $70</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:51:47 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693715582</guid>
      </item>
      <item>
         <title>Komal</title>
         <author>200269411</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693718913</link>
         <description><![CDATA[<div>I wish to use the 50-30-20 rule.<br>Basic needs (food, transport, etc.) - $150<br>Entertainment (shopping, movies, etc.) - $90<br>Savings - $60</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 00:55:06 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693718913</guid>
      </item>
      <item>
         <title>Kenzie</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693743511</link>
         <description><![CDATA[<div>Food - $90<br>Transport - $60<br>Entertainment/Gaming - $50<br>Save - $100<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:18:48 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693743511</guid>
      </item>
      <item>
         <title>Hong yu</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693749814</link>
         <description><![CDATA[<div>5 - 20% has to be put into new and innovative platforms for marketing.<br>Market research. <br>Worker cost.<br>Execution of plan. can be broken down into online marketing, communications campaign, advertising, promotions...etc.<br>Tracking and monitoring effort.<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:24:31 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693749814</guid>
      </item>
      <item>
         <title>Yiao Shing</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693752546</link>
         <description><![CDATA[<div>Cost of market research like developing a customer profile, surveys, buying research studies and hiring a consultant.<br>Cost of testing different market strategies like doing a product giveaway, selling new items in limited locations and doing follow-up surveys.<br>Cost of a communications campaign, Cost can include designing the ads, web page and other collateral materials. It can also include expenses for direct mail, public relations, contests and promotions.<br>Cost of tracking and monitoring communication efforts. <br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:27:05 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693752546</guid>
      </item>
      <item>
         <title>Dini</title>
         <author>qarynah_dini</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693752663</link>
         <description><![CDATA[<div>- cost to gather market research (examining competitors , customer profile, administering surveys, buying research studies and hiring a consultant) <br>- manpower costs <br>- costs of testing different marketing strategies (product giveaways, focus groups, selling new items in limited locations, different marketing strategies and follow-up surveys)<br>- costs of communications campaign (creative designs for packaging, ads, websites) <br>- cost of media buys (print ads, website banners and TV and radio commercials)<br>- expenses for direct mail, trade shows, public relations, contests, promotions and the cost of building and maintaining a website. <br>- cost of tracking and monitoring your communications efforts. (purchase of a website statistics package, visiting retailers who sell your product or conducting customer mail or telephone surveys)</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:27:11 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693752663</guid>
      </item>
      <item>
         <title>Clarissa</title>
         <author>200258212</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693753099</link>
         <description><![CDATA[<div>- Cost in gathering market research (develop customer profile and examine your competitors)<br>- Cost of testing different market strategies (product giveaways and etc.)<br>- Cost of a communications campaign (include costs for creative design, media buys and etc.)<br>- Cost of tracking and monitoring communication efforts (purchase of a website statistics package and etc.)<br>- Cost in manpower</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:27:38 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693753099</guid>
      </item>
      <item>
         <title>Bat</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693753637</link>
         <description><![CDATA[<div>1. a list must be created of the different segments of the company's marketing efforts<br>2. costs of gathering market research (developing a customer profile &amp; examining your competitors)<br>3. costs of testing different marketing strategies (product giveaways, focus groups, etc)<br>4. costs of a communications campaign (desired media buys)<br>5. costs of tracking and monitoring your communications efforts (purchase of a website statistics package)</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:28:09 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693753637</guid>
      </item>
      <item>
         <title>Carolyn</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693754353</link>
         <description><![CDATA[<div>- Cost of gathering market research. <br>E.g. Buying research ideas, hiring of consultants, and administrating surveys. <br>- Cost of testing different marketing strategies. <br>E.g. Giving out of free products. <br>- Costs of a communication campaign <br>E.g.With creative design, media buys such as a print ad, TV, social media, building and maintaining of website, and public relations (PR). <br>- Costs of tracking and monitoring your communication efforts. <br>E.g. Website statistics package. <br>-Digital Marketing Cost<br>E.g. Instagram Advertisements, cost of advertising and promotion on different online platforms<br>- Cost of Manpower</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:28:51 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693754353</guid>
      </item>
      <item>
         <title>aqil</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755149</link>
         <description><![CDATA[<div>Cost of gathering market research. (Includes developing a customer profile and examining your competitors)<br>Cost of testing different market strategies (Product giveaways, focus group, selling new items, follow up survey)<br>Cost of communications campaign (ads, packaging, websites)<br>Cost of tracking communication efforts (purchase of website statistics package, visiting retailers, telephone survey)<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:29:41 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755149</guid>
      </item>
      <item>
         <title>Dominic</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755249</link>
         <description><![CDATA[<div>1. Cost of gathering market research<br>2. Manpower costs (Salaries expense)<br>3. Cost of communication campaign<br>4. Cost of production<br>5. Cost of testing different market strategies<br>6. Cost of tracking and monitoring communication efforts<br>7. Intensive distribution costs</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:29:47 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755249</guid>
      </item>
      <item>
         <title>Hamid</title>
         <author>200406401</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755469</link>
         <description><![CDATA[<div>- Costs involved in gathering market research,which includes developing a customer profile as well as examining competitors. This also include the costs for administering surveys , buying research studies and hiring a consultant.<br>-Costs of testing different market strategies, including product giveaways, focus groups, creating different versions of your the product (packaging, size), selling items in limited stores and follow-up surveys.<br>-Costs of communication campaigns such as creative design for packaging, ads, websites, banners etc. Costs for media buys like print ads, website banners, TV and radio commercials etc. These also include expenses for direct mail and the promotional mix as well (Sales promotion, public relations etc.)<br>-Costs for tracking and monitoring communcation efforts. This is to ensure that our marketing efforts are working and we'd be able to measure the outcome <br>- Manpower costs!<br><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:29:59 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755469</guid>
      </item>
      <item>
         <title>Grace </title>
         <author>20019460_2</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755865</link>
         <description><![CDATA[<div>The main costs which should be included in the financial budget of a marketing plan includes: <br><br></div><div>1. Gathering marketing research costs </div><div>Eg. Developing customer profiles, Administering surveys, Purchasing research studies, Hiring consultants <br><br></div><div>2.  Different market strategies testing costs <br>Eg. Giveaways, Focus Groups, Creation of different versions for products <br> </div><div>3. Communication campaign costs </div><div>Eg. Creative design for packaging, ads, websites etc. , TV/ Radio Commercials, Public Relations, Contests, Promotions etc. <br><br>4.Tracking and monitoring communication efforts costs <br>Eg. Website statistics package, customer mails, telephone surveys <br><br></div><div>5. Manpower costs <br>Eg. Salaries <br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:30:21 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693755865</guid>
      </item>
      <item>
         <title>Dahlia</title>
         <author>DahliaRahman</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693757027</link>
         <description><![CDATA[<div>-Upfront planning<br>-Communications expenditures<br>-Cost of production(crews), supply in food/drinks and actor/actress.<br>-Gathering market research<br>-Set locations<br>-Cost of testing different market strategies<br>- Some funds to set aside for emergency use</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:31:23 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693757027</guid>
      </item>
      <item>
         <title>Amrita</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693757244</link>
         <description><![CDATA[<div>Cost of gathering market research.<br>Cost of manpower.<br>Cost of testing different marketing strategies.<br>Cost of communication campaign.<br>Cost of tracking and monitoring your communications efforts.<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:31:35 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693757244</guid>
      </item>
      <item>
         <title>Matiin</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758017</link>
         <description><![CDATA[<div>A good marketing budget plan would consist of marketing communications costs such as advertising, public relations, direct mail and promotions. It also includes the upfront planning, communications expenditures and ongoing monitoring and tracking of your marketing efforts. It should also include gathering market research, testing different marketing strategies,  and sales expenses as part of your marketing budget. This would include salaries, commissions, trips and expense reimbursements. </div><div><br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:32:22 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758017</guid>
      </item>
      <item>
         <title>Ilyana</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758134</link>
         <description><![CDATA[<div>Cost for market research (administering surveys, hiring a consultant), <br>production <br>(creating diff versions of the product, giveaways), <br>communications<br> (creative designs for packaging, printed advertisements, commercials, building a website), tracking<br>(website statistics, visiting retailers who helps to sell off the product, conducting customer mail, telephone survey)</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:32:30 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758134</guid>
      </item>
      <item>
         <title>Komal </title>
         <author>200269411</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758230</link>
         <description><![CDATA[<div>- create a list of the different segments of your marketing efforts, it includes research, testing, creative production, communications and tracking<br>- estimate market research costs: developing a customer profile and examining competitors by administering surveys, buying research studies and hiring a consultant<br>- estimate the costs of testing different marketing strategies: product giveaways, focus groups, creating different versions of the product, selling new items in limited locations and follow-up surveys<br>- estimate the communication campaign costs: creative design for collateral materials, media buys,  sales promotion and PR<br>- consider sales and manpower costs<br>- add up the total estimated costs and see if it is affordable, if it's not affordable then one might have to cut back on some costs<br>- create a spending formula that ties the marketing budget with a percentage of the sales</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:32:35 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758230</guid>
      </item>
      <item>
         <title>Shalini</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758460</link>
         <description><![CDATA[<div>Before setting a budget firms should set a specific and measurable goals that would align with the budget to ensure maximum growth and development. *good marketing budget: 5%- 15% of the firm's total revenue.</div><div>The main costs that needed to be included would be as follows:</div><div>-costs of gathering market research e.g. administering surveys,  purchasing research studies, hiring consultants</div><div>-costs of a communications campaign e.g. creative design, media buys like print ads, TV, social media, building and maintaining a website, public relations<br>-cost of testing out marketing strategies.</div><div>-cost of tracking and monitoring communications efforts like website statistics package</div><div>-cost of e-marketing like google ads, the cost of advertising / promoting on different social media platforms, website ads</div><div>-cost of manpower</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:32:50 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693758460</guid>
      </item>
      <item>
         <title>Gerlyn</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693760576</link>
         <description><![CDATA[<div>Before developing a marketing plan budget, the main costs that needs to be included in the financial budget of a marketing plan is the cost of gathering market research, cost of communications campaign, cost of tracking and monitoring communications and cost of e-marketing.  </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:34:54 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693760576</guid>
      </item>
      <item>
         <title>xin li</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693764223</link>
         <description><![CDATA[<div>Food- $100<br>Transport- $50<br>Shopping/entertainment- $40<br>Phone bill- $60<br>monthly savings- $50</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:38:26 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693764223</guid>
      </item>
      <item>
         <title>Alanis</title>
         <author>alanisloh</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693764287</link>
         <description><![CDATA[<div>1. Market research costs<br>2. costs of testing out different marketing strategies<br>3. costs of a communication campaign<br>4. costs of tracking and  monitoring communication efforts.<br>5. manpower costs<br>6. advertising/promotion costs</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:38:29 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693764287</guid>
      </item>
      <item>
         <title>Kenzie</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693764851</link>
         <description><![CDATA[<div>- Cost in gathering market research(e.g surveys, hiring consultant)<br>- Cost of testing different marketing strategies(e.g giveaways, different versions of products)<br>- Cost of a communications campaign(e.g printing ads, creating website)<br>- Cost of tracking communication efforts(e.g purchasing website statistics)<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:39:03 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693764851</guid>
      </item>
      <item>
         <title>Ilyana</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693768498</link>
         <description><![CDATA[<div>Bills: $50<br>Food &amp; Transport: $150<br>Entertainment: $50<br>Savings: $50</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:42:49 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693768498</guid>
      </item>
      <item>
         <title>Irfan</title>
         <author>20008072_3</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693773228</link>
         <description><![CDATA[<div>The main costs that need to be included in the marketing plan are:<br>- cost of market research where we need to create questionnaires and hire manpower to conduct these surveys to consumers<br>- cost to test out of marketing strategies. These take into consideration on how we can finalise our products to be either advertised, public relations or sales promotion as it would be good to see which method is the best to use<br>- cost for the actual finalised marketing strategy to be carried out to their own mediums (PR to hire celebrities, payment to a TV network to display our advertisement)<br>- cost to track and monitor our communication efforts such as hiring someone to visit retailers who are selling our product for statistics on our product (what are the recent sales number?)<br><br>All of this plays a part in creating a sucessful marketing budget</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:47:48 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693773228</guid>
      </item>
      <item>
         <title>Shafiyah</title>
         <author>200224221</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693779199</link>
         <description><![CDATA[<div>5%-15% of firm's total revenue.<br><br>1. Costs involved in gathering market research. Examples: developing customer profile,  examining competitors, hiring consultant in research studies<br><br>2. Cost of testing different market strategies. Examples: Product giveaways, follow-up surveys, selling new items in limited locations<br><br>3. Costs of communication campaign. Examples: Designs for ads, websites, packaging. Expenses for desired media.<br><br>4. Costs of tracking and monitoring communication efforts. Examples: conducting surveys, visiting retailers<br><br>5. Total estimated costs<br><br>6. Create a spending formula</div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:53:50 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693779199</guid>
      </item>
      <item>
         <title>xin li</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693779255</link>
         <description><![CDATA[<div>-Create a list of the different segments of your marketing efforts. Include research, testing, creative production, communications and tracking<br>-Estimate the costs involved in gathering market research. Market research includes efforts such as developing a customer profile and examining your competitors. Include administering surveys, buying research studies and hiring a consultant<br>- Estimate the costs of testing different marketing strategies. Include product giveaways, focus groups, creating different versions of your product, selling new items in limited locations and follow-up surveys. <br>- Estimate the costs of a communications campaign. Include the costs of creative design for packaging, ads, websites and other collateral materials. Calculate the costs for your desired media buys, such as print ads, website banners and TV and radio commercials. Include expenses for direct mail, trade shows, public relations, contests, promotions and the cost of building and maintaining a website. <br> -Estimate the costs of tracking and monitoring your communications efforts. This might include the purchase of a website statistics package, visiting retailers who sell your product or conducting customer mail or telephone surveys. <br>-Add up the total estimated costs. Determine whether you can afford the total price of your marketing plan. If not, review each category to see where you can cut back. <br>-Create a spending formula that ties your marketing budget to a percentage of sales. If your marketing plan is working, then the more you sell with it, the more you should consider spending on your marketing efforts. If your sales drop, a spending plan tied to sales will put in a place a brake that will alert you to reexamine each aspect of your marketing plan. </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:53:54 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693779255</guid>
      </item>
      <item>
         <title>Anwyl </title>
         <author>20002274_2</author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693781333</link>
         <description><![CDATA[<div>These are the main costs that needs to be included in the financial budget of a marketing plan. <br><br> Costs involved in gathering market research. Examples : Hiring manpower to conduct surveys.<br><br> Cost of testing different market strategies. Examples : Public Relations , Sales Promotion.<br><br>Cost of communications campaign. Examples : Creating website<br><br>Cost for tracking &amp; monitoring. Examples : Statistics<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 01:55:52 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/693781333</guid>
      </item>
      <item>
         <title>huixin</title>
         <author></author>
         <link>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/694085572</link>
         <description><![CDATA[<div>cost of marketing research e.g. survey <br>cost of testing different marketing strategies e.g. giveaway and diff types of product) <br>cost of monitoring communication effort. <br>Total estimated cost. </div>]]></description>
         <enclosure url="" />
         <pubDate>2020-08-24 07:24:56 UTC</pubDate>
         <guid>https://padlet.com/carol_danker1/rhuthwnff8q0zpdt/wish/694085572</guid>
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