527119J-2BNV20-AT3-BUSINESS PLAN by Sophie Ingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89 en-us 2025-09-21 23:18:15 UTC 2025-10-20 23:39:48 UTC hello@padlet.com Farm Feed Oz sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602829857 2025-09-25 01:21:19 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602829857 Mission sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602836762 2025-09-25 01:24:07 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602836762 Solution sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602872985 The solution is combining the 2 issues and creating a win win solution. Farm feed oz is a mobile app that helps connect horticulture farmers with waste produce with livestock farmers in need of a quick affordable feed solution. The digital platform will play a major role in Australia being able to produce its own meat. Farm feed oz will coordinate the collection, transport and distribution of waste fruit to livestock properties, turning it into much needed feed.  

]]> 2025-09-25 01:41:43 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602872985 Geographical Spread sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602881225 Farm feed oz will firstly be used by farmers and their families in areas of drought struggling to source feed, primarily South Australia and Victoria. The business concept has the potential to grow to all of Australia over time.

]]> 2025-09-25 01:46:50 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602881225 People sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602919854 Farm feed oz will partner with well-known trusted agriculture brands such as Elders, Nutrient and The Stock Journal.


These brands will be used to advertise and spread the word of the app into the farming community.


Partnering with Starlink when creating the app is beneficial, as Starlink will enable the farmers to use the app anywhere anytime.


The key business farm feed oz with need to partner with is the local logistics companies that will perform the trucking and the pick-up and delivery of the waste fruit to the livestock farms.

]]> 2025-09-25 02:07:28 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602919854 Mitigation Strategies sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602962849 2025-09-25 02:26:55 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602962849 Customers sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602978694 Farm feed oz is targeted at livestock and horticulture farmers across Australia being affected by drought.  Farmers living in drought-stricken areas are often in tight finacle situations which adds to the stress of farming life.

]]> 2025-09-25 02:34:26 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602978694 Competitors sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602990662 2025-09-25 02:40:45 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3602990662 Marketing Goals sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603008988 2025-09-25 02:49:27 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603008988 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603013796 Farm feed Oz’s target market are livestock farmers and horticulture farmers logistics companies and the Australian government. The marketing goal is to gain 50+ livestock farmers in a year, secure partnerships with key horticulture farms and transport logistics companies and build brand awareness as the go to agriculture tech solution for livestock feed and waste reduction.

]]> 2025-09-25 02:51:55 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603013796 Pricing Strategy sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603038716 The pricing strategy will be tiered subscription-based model. $1000 for smaller farms, $5000 for medium level farms and $20,000 for corporate level farms. The pricing covers the trucking of the fruit, fuel, wages and per tonne of fruit delivered.

]]> 2025-09-25 03:02:58 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603038716 Unique Selling Point sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603045012 Farm feed oz will be the only platform in Australia that is dedicated to transforming horticulture waste into livestock feed. By connecting horticulture farmers with excess waste to livestock farmers struggling to find feed we create a practical and innovative solution to lower feed prices and reduce landfill.  Farm feed oz is supporting farmers doing it tough in drought making it the smart sustainable choice for Australian agriculture.

]]> 2025-09-25 03:06:07 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603045012 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603057080 2025-09-25 03:11:54 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603057080 Market research sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603076224 The Australian agriculture industry is worth 72.6 billion annually. 39% of Australian agriculture properties are livestock farms. 4% of Australian agriculture properties are horticulture farms, which produce over 4 million tonnes of wasted fruit each year. Livestock feed costs have risen by 100% over the past decade leaving Australian agriculture to starve.


There is a strong demand for an affordable and sustainable livestock feed program within drought-stricken areas of Australia. Validation from local farmers and farming communities confirmed the need for Farm Feed Oz.

]]> 2025-09-25 03:21:24 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603076224 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603592678 2025-09-25 08:40:56 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603592678 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603608205 2025-09-25 08:51:31 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603608205 Goals sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603621985 2025-09-25 09:02:06 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3603621985 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635442547 2025-10-16 08:04:12 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635442547 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635507904 2025-10-16 08:56:02 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635507904 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635526257 2025-10-16 09:09:47 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635526257 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635552585 2025-10-16 09:28:19 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635552585 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635561887 2025-10-16 09:35:32 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3635561887 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3636514279 2025-10-16 22:41:33 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3636514279 sophieingerson https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3641817567 2025-10-20 23:39:47 UTC https://padlet.com/sophieingerson/rdrmarl7kxvtnu89/wish/3641817567