Wes Wilson’s free flowing lettering on his posters today, are still proven popular and in demand hence why he is held high in regard to the typographic community. Taking form to a different level using loud colours, attention getting imagery and vibrant typography, his work is timeless.

Psychedelia type is controversial as it is difficult to unravel and understand the actual words. However, Wilson says ‘people are gonna stop and look at it.’ Why? Because not only curiosity but the actual work is mesmerising and the point of psychedelia of not understanding.

Jessica Hische is held in high regard within the typographic community as her designs enhance on beauty in the most satisfying ways as she marries the letters within the illustrations. Having a repetitive directional flow through the use of illustrations overlayed gives it character and personality.

Using a combination of lines for direction, organic forms and geometric shapes is balanced with technical precision. Hische creates stunning yet effortless looking designs with much thought behind each detailing.

Rudy VanderLans is held in high regard within the typographic community because as a publisher, editor and designer created Émigré Magazines- which are partly devoted to visual communication. Émigré Magazines are constantly changing every four years simply because it can. Every time, a different feel, type and information and why?

Because as graphic designers we are limitless, there is no rulebook and VanderLans embodies this with his collection.

Against traditional formatting for front covers between headline and text point size. Thus, catches the audience’s attention and making a memorable piece through difference.