EMC 3113 : PR Writing by Farhah Halimee https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1 About UTP en-us 2022-10-31 04:14:29 UTC 2025-12-16 21:56:05 UTC hello@padlet.com https://padlet-uploads.storage.googleapis.com/1868250637/985387f400e85423399a27ec2e6e9916/UTP_Logo_Vector.png Universiti Teknologi Petronas farhahhalimee https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2362707972 Universiti Teknologi Petronas (UTP) is a wholly-owned by Petronas, the national oil and gas company of Malaysia. 

UTP offers a wide range of industry-relevant engineering, science and technology programmes at undergraduate and postgraduate levels.  It aims to produce well-rounded graduates with excellent leadership qualities and communication abilities. 

The university has continuously achieved ​numerous national and international recognition in only 24 years of its establishment.

The university conducts extensive research activities in collaboration with PETRONAS and other institutions and industries, locally and abroad, on six research focus and niche areas. They are self-sustainable building, transport infrastructure, health analytics, hydrocarbon recovery, contaminant management and autonomous system.

]]> 2022-10-31 04:26:13 UTC https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2362707972 UTP's website farhahhalimee https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2366563494 The message statement provided in UTP's website are clear for the first-year students, transfers, and graduate students. Although, the explanations are short but very clear. They also provided contact numbers and email for further inquiries. ]]> 2022-11-02 12:26:37 UTC https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2366563494 UTP's Instagram farhahhalimee https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2366572143 However, in UTP's instagram they are more focused on program and activities of the students. The informations are short in the caption sections and they provided the link to the UTP's website if the audiences wanted to know more about it.

As they post, share, and network on instagram, the UTP will connect directly to their target audiences through the strategic use of hashtags such as #UTPinMe. ]]> 2022-11-02 12:32:20 UTC https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2366572143 farhahhalimee https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2366591316 The statement of the message given by UTP is very consistent because on the website and Instagram, they updated consistently such as appreciation, celebration, and student intake information.

For UTP admission, they have presented all the information about the requirements, and fees for all programs. They also stated that they are fully-owned by PETRONAS, so it is a private university and based on the statistic it is ranked as Malaysia's number one private university. In the latest rankings, the university has improved its position across three metrics, namely citations, research and international outlook.]]> 2022-11-02 12:45:47 UTC https://padlet.com/farhahhalimee/r8d6u33ozuvir1f1/wish/2366591316