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      <title>6.9 Organizing Sources by </title>
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      <language>en-us</language>
      <pubDate>2022-10-30 00:56:37 UTC</pubDate>
      <lastBuildDate>2022-10-30 06:53:31 UTC</lastBuildDate>
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         <title>Claim</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361876009</link>
         <description><![CDATA[<div>The result of a boosting social media presence has allowed for more global job opportunities, heightening brand sales, and an overall improvement in businesses worldwide than ever seen.</div><div>This research will explore patterns of the stock market as well as careers within online businesses prior to social media influences and if consumers are altering their lifestyles based on what they view through social networking platforms. Understanding the rise of social networking since the start of major online platforms is crucial to demonstrate how economic trends go hand in hand with influences of outside exposure.</div><div><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:09:26 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361876009</guid>
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      <item>
         <title>1. Job Opportunity</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361879887</link>
         <description><![CDATA[<div>All businesses in this new digital generation will include social media as a crucial component into their organizational strategy (1). Social media can facilitate the introduction of new products, streamline client outreach initiatives, increase the reach of a fundraising campaign, educate prospective volunteers, generate a pool of job candidates, and more (4). A new skill that companies are looking for is the ability to handle the tools that make a social media campaign successful (4).<br><br>Sources: <br><strong>King, Bessie. </strong>"Understanding the Business-Social Media Relationship: A Review of Engage! the Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web."<em> Harvard Journal of Hispanic Policy</em>, vol. 24, 2012<em>. Gale Academic OneFile; Gale</em>, <br><br><strong>Fiegen, Ann. </strong>"The Business of Social Media: How to Plunder the Treasure Trove.", vol. 51, no. 2, 2011, pp. 127+<em>. Gale Academic OneFile; Gale</em>,&nbsp;<br><br></div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:23:03 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361879887</guid>
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         <title>2. Heightening Brand Sales</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361883747</link>
         <description><![CDATA[<div>It has been noted that the extent to which social media outperforms traditional mainstream marketing channels such radio and television (TV) advertisements, billboards, print ads, and radio content and competitions is heavily dependent more now than before (4). This information is anticipated to help marketing executives create more successful marketing campaigns that can be largely dependent on social media or where social media can support traditional marketing channels (8).<br><br>Sources: <br><strong>Katrodia, Ankit.</strong> "A Comparative Study of Social Media Marketing and Conventional Marketing--A Case Study."<em> African Journal of Business and Economic Research</em>, vol. 17, 2022, pp. 171+<em>. Gale Academic OneFile; Gale</em>,&nbsp;<br><br><strong>Kim, Sang A.</strong> "Social Media Algorithms: Why You See what You See.", vol. 2, no. 1, 2017, pp. 147+<em>. Gale Academic OneFile; Gale</em>,&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:36:51 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361883747</guid>
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      <item>
         <title>3. Business Improvement</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361884197</link>
         <description><![CDATA[<div>With the help of social media, dynamic networks may be built for a wide range of uses, with a primary emphasis on communication and information sharing (6). Social media is essential to a company's marketing and operations strategy since it allows management to track engagement and engage with customers (6). Business managers that ignore social media may be missing opportunities to effectively communicate with both current and potential customers due to the enormous and growing number of active users (6).<br><br>Sources: <br><strong>Schaffer, Vikki.</strong> "Social Media: A Conduit for Increasing Knowledge and Skill for Capacity Building."<em> E-Journal of Social &amp; Behavioural Research in Business</em>, vol. 6, 2015, pp. 20+<em>. Gale Academic OneFile; Gale</em>,<br><br><strong>Katrodia, Ankit.</strong> "A Comparative Study of Social Media Marketing and Conventional Marketing--A Case Study."<em> African Journal of Business and Economic Research</em>, vol. 17, 2022, pp. 171+<em>. Gale Academic OneFile; Gale</em>,&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:38:33 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361884197</guid>
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      <item>
         <title>4. Building Relationships</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361884399</link>
         <description><![CDATA[<div>Current data provides insight into community building and one-on-one relationship crafting that will replace interrupted marketing in the future in order to sell items and foster brand loyalty (2). Businesses cannot afford to overlook social media's crucial role as a useful conduit for connecting with their target audience (3).<br><br>Sources:<br><strong>Kudeshia, Chetna, and Arun Mittal. </strong>"Social Media: An Eccentric Business Communication Tool for the 21st Century Marketers."<em> International Journal of Online Marketing</em>, vol. 5, 2015, pp. 37+<em>. Gale Academic OneFile; Gale</em>,&nbsp;<br><br><strong>King, Bessie. </strong>"Understanding the Business-Social Media Relationship: A Review of Engage! the Complete Guide for Brands and Businesses to Build, Cultivate, and Measure Success in the New Web."<em> Harvard Journal of Hispanic Policy</em>, vol. 24, 2012<em>. Gale Academic OneFile; Gale</em>,&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:39:16 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361884399</guid>
      </item>
      <item>
         <title>5. Creative Thinking</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361885095</link>
         <description><![CDATA[<div>Many people use electronic devices to complete searches, due diligence, identify corporations, evaluate businesses, assess employees, and perform other daily duties, which has led some businesses to move their operations to online platforms (3). The use of social media in contemporary information-age warfare is built upon the analysis of three separate subjects: social networking, propaganda, and the dissemination of news and information (3).<br><br>Sources:<br><strong>Pliska, Robert J. </strong>"Social Media: Identifying the Business Opportunities: The Personal Experiences of a Social Media User.", vol. 37, no. 1, 2012, pp. 48+<em>. Gale Academic OneFile; Gale</em>, <br><br><strong>Prier, Jarred. </strong>"Commanding the Trend; Social Media as Information Warfare."<em> Strategic Studies Quarterly</em>, vol. 11, no. 4, 2017, pp. 50-85<em>. JSTOR</em>,&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:42:06 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361885095</guid>
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      <item>
         <title>6. Multiple Methods to Brand a Business</title>
         <author>sherifashami12</author>
         <link>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361886682</link>
         <description><![CDATA[<div>Deciphering the connections between social media, commerce, and society is a direct tie to assembling a successful brand and targeting a specific audience (3). The authors emphasize how several business models might coexist within this research framework and point out areas that demand more investigation (2). The term "Web 2.0" describes how the Internet has changed from a one-way, static environment to an interactive community where users may post, share, blog, and create material in real-time (1). The legal difficulties brought about by the increased usage of social media overlap with those brought about by earlier Internet uses, such as websites, email, and domain names, but they are also distinct from or used in novel ways (3).<br><br>Sources:<br><strong>Aral, Sinan, Chrysanthos Dellarocas, and David Godes.</strong> "Social Media and Business Transformation: A Framework for Research."<em> Information Systems Research</em>, vol. 24, 2013, pp. 3+<em>. Gale Academic OneFile; Gale</em>,&nbsp;<br><br><strong>Brennan, Valerie.</strong> "Navigating Social Media in the Business World.", vol. 30, no. 1, 2010, pp. 8+<em>. Gale Academic OneFile; Gale</em>,&nbsp;</div>]]></description>
         <enclosure url="" />
         <pubDate>2022-10-30 06:48:44 UTC</pubDate>
         <guid>https://padlet.com/sherifashami12/r6j0cyffirag7p0e/wish/2361886682</guid>
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