https://padlet.com/marciofaleiro/qvajh8rxjuk8 Made with wonder en-us 2017-02-06 20:29:30 UTC 2022-03-18 22:18:15 UTC hello@padlet.com https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102555429 They have specific instagram accounts for each country, to make the communication easier ]]> 2022-03-18 22:04:05 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102555429 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102555746 They give you a free drink on your birthday, a delicious gift. ]]> 2022-03-18 22:04:43 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102555746 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102555829 Spotify has a strong brand identity, such as the logo and the colors of it, that you can associate immediately.]]> 2022-03-18 22:04:55 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102555829 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102556048 Starbucks gives discounts to the customers

]]> 2022-03-18 22:05:13 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102556048 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102556764 They are so inclusive]]> 2022-03-18 22:06:18 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102556764 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557004 They are inclusive with the LGBTQ+ customers. They attend events supporting this community. ]]> 2022-03-18 22:06:42 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557004 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557239 they use their marketing strategy to attract people and increase sales.]]> 2022-03-18 22:07:09 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557239 jamilemcorreia732 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557301 Shein became such famous brand because it undestands the needs of the new generation(Gen Z).
They choose less popular influencers to promote their brand on Youtube,Instagram or TikTok and those influencers get free products delivered every month and some also get 10% to 20% commission fee.
Shein has an incredibly wide range of products and the delivery is fast and the price is cheap .]]> 2022-03-18 22:07:15 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557301 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557505 The brand differentiation of spotify is that, they make the public feel closer to the platform, by making playlists based on what each pearson hears.]]> 2022-03-18 22:07:29 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557505 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557524 3- They pay attention what your followers say about your service
4-They have separate accounts for the stores located in other countries]]> 2022-03-18 22:07:32 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557524 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557786 It is the most followed brand, only after Instagram and National Geographic.]]> 2022-03-18 22:08:05 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102557786 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102558227 - They inspire people to achieve their goals.]]> 2022-03-18 22:08:54 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102558227 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102558922 Share high-quality posts and popular hastags (#justdoit)]]> 2022-03-18 22:10:04 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102558922 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102558980 They speak up for social causes such as Black Lives Matter, Girl Power movement and inclusion of people with disabilities 

]]> 2022-03-18 22:10:10 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102558980 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102559039 Unfortunately, in terms of visibility, the digital marketing is becoming more and more popular, making people not care about the quality of the product, mainly from big companies like Nike.]]> 2022-03-18 22:10:12 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102559039 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102559107 The company uses social media to "sell products without selling", creating an emotional bond with customers and helping the followers build self-belief.]]> 2022-03-18 22:10:18 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102559107 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102559397 They have specific drinks for each Holiday. This image is the Christmas Drink:]]> 2022-03-18 22:10:41 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102559397 jamilemcorreia732 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102560216 They post on their social media platforms beautiful photographs and informative content.
They use their photo community in a very skilled way.Photographers from around the world post pictures to get featured on their account.]]> 2022-03-18 22:11:53 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102560216 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102560296 The brand is always using it's platform to share it that they aren't afraid of speaking out and stand up for what they believe.]]> 2022-03-18 22:12:05 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102560296 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102560324 As the brand differentiation, the brand communication of spotify is by sending ads based on what the person hears ]]> 2022-03-18 22:12:08 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102560324 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102561204 Spotify has also a really strong brand positioning, so they can easily be associated with music and podcasts. Spotify has opening doors for podcasts and a big investment on online ads.]]> 2022-03-18 22:13:38 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102561204 https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102561988 In their cafes, they often misspell the name on purpose so that customers will post]]> 2022-03-18 22:15:17 UTC https://padlet.com/marciofaleiro/qvajh8rxjuk8/wish/2102561988