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      <title>Module by Richard Roy Randall</title>
      <link>https://padlet.com/richard_r_randall/qo48avupm1fi</link>
      <description>Module</description>
      <language>en-us</language>
      <pubDate>2018-08-14 19:19:20 UTC</pubDate>
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         <title></title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273129160</link>
         <description><![CDATA[<div>(BWA, 2017)</div>]]></description>
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         <pubDate>2018-08-14 19:20:49 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273129160</guid>
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         <title></title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273130599</link>
         <description><![CDATA[<div>(Tcholakian, 2016)</div>]]></description>
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         <pubDate>2018-08-14 19:28:21 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273130599</guid>
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         <title></title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273130653</link>
         <description><![CDATA[<div>(Sadd. 2016)</div>]]></description>
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         <pubDate>2018-08-14 19:28:34 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273130653</guid>
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         <title>Module 1</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273130691</link>
         <description><![CDATA[<div>Analyzing mass media and popular culture: “advertising and the American dream”</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:28:48 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273130691</guid>
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      <item>
         <title>Works Cited</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273131106</link>
         <description><![CDATA[<div>- BWA and Getting To Zero Silicon Valley Santa Clara Launch "Get Liberated" PrEP awareness campaign. (2017, June 27). Retrieved August 14, 2018, from http://www.socialmarketing.com/news/bwa_and_getting_to_zero_silicon_valley_santa_clara_launch_get_liberated_prep_awareness_campaign<br><br>- HIV/AIDS. (2018, May 15). Retrieved August 14, 2018, from https://www.cdc.gov/hiv/risk/prep/index.html<br><br>- Sadd, M. (2016, December 21). NYC STAYS SURE. Retrieved August 14, 2018, from http://mindysaad.com/blog/nyc-stays-sure-2/<br><br>- Tcholakian, D. (2016, January 05). City's New HIV Prevention Campaign Targets Transgender Community. Retrieved August 14, 2018, from https://www.dnainfo.com/new-york/20160105/west-village/citys-new-hiv-prevention-campaign-targets-transgender-community/</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:31:30 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273131106</guid>
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         <title>1- For whom is the message intended</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273132256</link>
         <description><![CDATA[<div>The focus of these ads is the LGBT community <sup>(other letters are added to LGBT, depending on which social circle a person is a part of, no offensive was made to letters being left out)&nbsp;</sup></div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:37:38 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273132256</guid>
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         <title>2- What product or service is being advertised</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273132935</link>
         <description><![CDATA[<div>Prep<br>Pre-exposure prophylaxis, (PrEP), is a way for people who do not have HIV but who are at substantial risk of getting it to <em>prevent </em>HIV infection by taking a pill every day. (CDC, 2018)</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:41:55 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273132935</guid>
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      <item>
         <title>3.  In addition to a product or service, what else are the advertisers trying to seLL?</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273133592</link>
         <description><![CDATA[<div>Freedom from the fear of passing on, contracting HIV through unprotected sex.<br><br>AD 1 and 3 speak of taking PrEP and condoms, while ad 2 only address taking the pill.<br><br>Happiness, all three ads have 2 people in it, showing you are not alone, maybe taking PrEP you also will find someone like you.</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:46:41 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273133592</guid>
      </item>
      <item>
         <title>4.  How does the message make you feel? Does it influence your emotions or sense of self-worth? If so, in what ways?</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273134135</link>
         <description><![CDATA[<div>I like ads one and three because it talks of PrEP and condoms.<br>Ad 2 concerns me greatly, since the introduction of PrEP and many friends taking the pill daily, there has been an uprise in other STDs and STIs in my circle of friends.<br>I am happy on the other hand that we are getting closer to freedom of HIV and AIDS, (sadly this is not something that will be shared with 2nd and 3rd world countries.)</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:50:49 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273134135</guid>
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         <title>5- Does the ad “work”? Would you like to buy the product or service? Why or why not? </title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273135186</link>
         <description><![CDATA[<div>My first reaction to an ad was curiosity, was snake oil being sold? <br>Happiness, not having to worry as much about contracting HIV from a partner.  PrEP is still a huge advertisement in magazines in the LGBT community.</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 19:57:48 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273135186</guid>
      </item>
      <item>
         <title> 6- How does advertising affect your life and buying habits?</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273135633</link>
         <description><![CDATA[<div>The ad did not speak of price, but I know many people that pay a lot of money to be on PrEP, it is much cheaper than being on HIV treatment medications.</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 20:01:05 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273135633</guid>
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      <item>
         <title>7- What ads have a strong effect on you? Why?</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273135867</link>
         <description><![CDATA[<div>Ads with truth, not someone selling me something that I do not need (clothing, cologne, cars, alcohol)  I am sure food ads have an effect on me, at least in my subconscious. </div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 20:03:14 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273135867</guid>
      </item>
      <item>
         <title>8- What is the lure of shopping and material possession</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273136202</link>
         <description><![CDATA[<div>In my early to mid 20's the lure of material purchases was having something I bought with my own money, that I usually did not need.<br>Now in my mid 30s it is more about practicality.</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 20:05:48 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273136202</guid>
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      <item>
         <title>9- What kinds of pressures do you feel to keep up with the material possessions of your friends, neighbors, or  coworkers?</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273137013</link>
         <description><![CDATA[<div>With stuff like clothing, cars, going out and partying I could care less.<br><br>Oh you got a pizza, Chinese food, a burger ect, I desire to have the same or something similar.</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-14 20:11:58 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273137013</guid>
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      <item>
         <title>What I&#39;ve learned from this class</title>
         <author>richard_r_randall</author>
         <link>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273329335</link>
         <description><![CDATA[<div>I am use to a class setting where a instructor/ professor, gives out information and wants exactly that back, in this class I was encouraged to ask questions, not just questions, but questions that pertain to life, topics that could be viewed and data collected to help create a picture.<br>I will say I was greatly closed minded when the class began, I always thought I was open minded and accepting of others, (as long as the others fit within my social norm.)&nbsp; As class progressed I had to remind myself not to make judgemental statements or thoughts, instead I needed to remain neutral and not allow my personal opinion, beliefs, or values to influence the data.</div>]]></description>
         <enclosure url="" />
         <pubDate>2018-08-15 19:08:52 UTC</pubDate>
         <guid>https://padlet.com/richard_r_randall/qo48avupm1fi/wish/273329335</guid>
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