Florida Oranges by Maxwell Andrade

Production

1007161_1 — 2024-08-14 19:47:15 UTC

Florida oranges are mainly grown in Central and Southwest Florida due to the soil and climate. The best orange growing season is December to March. Orange farmers are paid by pound after harvest. Farmers are paid anywhere between $2.13 and $2.33 depending on quality of the harvest.

Harvest

1007161_1 — 2024-08-14 19:53:43 UTC

Oranges are harvest either by hand or by tree shakers. Clippers, ladders, and baskets are all used for harvesting by hand. Not all oranges make it to markets because of how fast fruits can lose quality. Some oranges can get diseases too if they drop early.

Transportation

1007161_1 — 2024-08-14 19:57:58 UTC

After harvest, oranges are sorted, cooled, and packed into refrigeration trucks and sent to the buyers. Oranges are sorted based on size and quality.

Processing

1007161_1 — 2024-08-14 20:02:17 UTC

After Oranges are sorted, they get cleaned, labeled, bagged, and sent to different places. For other products like orange juice, after being cleaned they are juiced and bottled. The bottles then get labeled and sent out to buyers.

Marketing

1007161_1 — 2024-08-14 20:11:06 UTC

The best marketing strategy for something like oranges is to make a big emphasis on the freshness and quality of your product. Chemical free and eco-friendly products is the best product. King Ranch has the biggest orange production of oranges in 2023. They have 40,000 acres of orange trees and lead the game. The average price for a bag or oranges in the U.S is $3-$6.