Firstly,you need prepare a surpporting document, which includes scientific rationales and potential marketing perspective，together with experimental data already done or substantial literature references. then submit your application together with this document to the company's scientific committee. after the committee meeting is scheduled, you will present your plans and answer all questions from committee members. you may need to provide some complementary materials if you do not have an answer in confidence on the meeting.if finally the committee agree your plans,you will successfully set up a project. Congratulations!