https://padlet.com/jwebb122/pmhtnulhhkl0ja52 Under each section, type what you know about each sales promotion technique - remember to start each post with your name! en-us 2021-10-15 05:14:45 UTC 2025-12-22 07:02:13 UTC hello@padlet.com s361021 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819339818 Buy a product get one free
Good because it will persuade people to buy a product for the value for money.
People might not want to buy it at normal price as they make think its twice as expensive.]]> 2021-10-15 10:24:42 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819339818 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819340881 if u buy a product you might get a free item which is a positive 

]]> 2021-10-15 10:25:32 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819340881 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819340985 Free gifts help to increase public attraction, it may persuade consumers to purchase from a particular business.]]> 2021-10-15 10:25:37 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819340985 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341043 a deduction from the usual cost of something. :)]]> 2021-10-15 10:25:40 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341043 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341326 - higher quality at thesame price .
- differentiation 
- increases efficiency. ]]> 2021-10-15 10:25:55 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341326 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341588 This deal is used to offer customers extra value and may encourage them to buy more or to choose one business or product over another.]]> 2021-10-15 10:26:08 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341588 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341813 ATTRACT CUSTOMERS

]]> 2021-10-15 10:26:19 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819341813 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819342221 - Good way to get customers to switch from their brand
-encourages trial and use of products  ]]> 2021-10-15 10:26:39 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819342221 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819342427 buy one get one free or BOGOF is when a business advertises their product by offering to give the customer the same product again for free if they purchase the product]]> 2021-10-15 10:26:47 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819342427 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819342689 - better response from customers.
-more profit/sales
-Clearing out inventory while profiting. ]]> 2021-10-15 10:26:59 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819342689 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343002 the activity or condition of striving to gain or win something by defeating or establishing superiority over others through quality, price etc ]]> 2021-10-15 10:27:15 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343002 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343064 makes the business get attention as many people will want to buy.
Can attract customers]]> 2021-10-15 10:27:17 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343064 s361021 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343367 Giving someone a free product
If they like the product they may come back and buy it again.


]]> 2021-10-15 10:27:30 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343367 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343376 They are designed to encourage repeat business and offer something for the customer in return ]]> 2021-10-15 10:27:30 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343376 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343537 Discounts are a great way to get consumers to invest into your business, it may even help to result in more sales of a product, than producing a product full price. ]]> 2021-10-15 10:27:38 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343537 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343769 -makes it easy to keep track of the inventory your store has
-better customer management 
ease of use 

]]> 2021-10-15 10:27:49 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343769 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343950 point of sale is when stores have posters so it is crowded]]> 2021-10-15 10:27:59 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343950 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343995 buy one get one free is a sales promotion technique 
it is good as it will make people more attracted to the product
a negative is the company will lose out on money

 ]]> 2021-10-15 10:28:00 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819343995 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344051 Encourages customers to buy that product over another ]]> 2021-10-15 10:28:04 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344051 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344158 point of sale advertising is when a company advertise where they are going to make the sale in a shop]]> 2021-10-15 10:28:09 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344158 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344376 having a lower price gives you the upper hand once facing competitors'

positive's include: more customers, increase  in profit,

negatives include: if you were to have the worse product you'd decrease in customers/sales]]> 2021-10-15 10:28:18 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344376 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344593 A customer loyalty program is an e-commerce marketing strategy that rewards loyal customers who frequently engage with a brand. Customer loyalty programs are designed to incentivize repeat purchases by providing its members' discounts, unique offers, VIP events, and more.]]> 2021-10-15 10:28:30 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344593 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344627 -Better Customer Management
-better customer satisfaction / loyalty

]]> 2021-10-15 10:28:31 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344627 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344869 Buy one get one free is when a business will allow you to buy a product then get another one of the same product for free. 
A positive of BOGOF is that it attracts a lot more people as they get two products for the price of one. It might especially appeal to low income consumers.
A negative would be that the business would get less profit from the amount of product.
A real world example would coca cola

]]> 2021-10-15 10:28:46 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819344869 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819346118 - helps customers want to try the product and gives them a chance to test out a brand.]]> 2021-10-15 10:29:48 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819346118 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819346324 -ATRACTS AND REPEATS CUSTOMERS
-FREE UP SPACE IN YOUR STORE


]]> 2021-10-15 10:29:55 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819346324 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819346608 Giving someone a free product
If they are impressed with the product they may come back to buy it]]> 2021-10-15 10:30:10 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819346608 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819347799 Positives
-encourages trial and use 
-very popular 
-good way for customers to switch brands ]]> 2021-10-15 10:31:12 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819347799 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819347869 free gifts attract new customers however it may lead to a decrease in profit if not done appropriately.]]> 2021-10-15 10:31:15 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819347869 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819347973 - increase traffic and improve sales.
-help retain customers]]> 2021-10-15 10:31:20 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819347973 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819348688 Loss of profit because there is an increase in costs. This will not be balance by the increase in sales.

Only useful in the short term.]]> 2021-10-15 10:32:01 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819348688 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819349028 It costs businesses a lot of money.]]> 2021-10-15 10:32:19 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819349028 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819350900 -Loyalty card programs can help retain customers
-stop competing on price with competitiors]]> 2021-10-15 10:33:59 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819350900 https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819352506 By giving away a free product to a potential customer, you hope they'll buy something from your company in return]]> 2021-10-15 10:35:21 UTC https://padlet.com/jwebb122/pmhtnulhhkl0ja52/wish/1819352506