Vision Statements by Kassy LaBorie

BBC

kassylaborie — 2024-04-29 22:54:28 UTC

"To be the most creative organization in the world”

Quality-based vision statements.

kassylaborie — 2024-04-29 22:54:32 UTC

Other common vision statements are focused on internal goals. These include the type of products and services the company hopes to provide as they grow. Quality-based vision statements can also relate to company culture and operations. Listed in green are some examples from actual United States companies in different industries.

Concept-based vision statements.

kassylaborie — 2024-04-29 22:54:38 UTC

Some vision statements are based on concepts of what the company hopes to be or achieve in the future. This can be a general statement focused on customers, or a position the company wants to hold within the industry. Listed in red are a few examples of concept-based vision statements.

Amazon

kassylaborie — 2024-04-29 22:56:35 UTC

“Our vision is to be earth’s most customer-centric company, where customers can find and discover anything they might want to buy online.”

DISNEY

kassylaborie — 2024-04-29 22:58:12 UTC

“To make people happy.”

GOOGLE

kassylaborie — 2024-04-29 22:58:34 UTC

“To provide access to the world’s information in one click”

TED

kassylaborie — 2024-04-29 22:59:01 UTC

“Spread ideas”

BEN & JERRY'S

kassylaborie — 2024-04-29 22:59:39 UTC

“Making the best ice cream in the nicest possible way”

STARBUCKS

kassylaborie — 2024-04-29 23:00:15 UTC

“To establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow.”

FORD

kassylaborie — 2024-04-30 00:44:57 UTC

“People working together as a lean, global enterprise to make people’s lives better through automotive and mobility leadership.”

Source

kassylaborie — 2024-04-30 01:06:49 UTC

Vision Statements - cover image

kassylaborie — 2024-04-30 14:52:41 UTC

me

kassylaborie — 2025-10-24 14:53:43 UTC

my stuff