DaW Business Development Team SWOT by https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol Add your response to the discussion question above. en-us 2025-09-11 10:13:26 UTC 2025-09-11 11:32:57 UTC hello@padlet.com https://padlet.net/icons/png/2754.png joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580040385 Our people

]]> 2025-09-11 10:31:12 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580040385 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042290 Expertise in sales, relationships and developing partnerships


]]> 2025-09-11 10:32:17 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042290 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042597 Dynamism


]]> 2025-09-11 10:32:35 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042597 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042689 'External' dependencies (Admissions, Legal, Operations)

]]> 2025-09-11 10:32:41 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042689 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042744 Development of short courses - both credit and non credit bearing

]]> 2025-09-11 10:32:45 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042744 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042803 Responsive to customers

]]> 2025-09-11 10:32:49 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042803 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042825 A large team that other universities don't have to work on bus dev


]]> 2025-09-11 10:32:51 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580042825 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580043210 Lack of wider ARU awareness of 'non core' why it HAS to be different and the impact it has.

]]> 2025-09-11 10:33:11 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580043210 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580043428 Core set of tools and processes already established

]]> 2025-09-11 10:33:26 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580043428 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580043467 Our profile in the university

]]> 2025-09-11 10:33:28 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580043467 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044063 We aren't an overly diverse team

]]> 2025-09-11 10:33:50 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044063 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044653 Experience developing and implementing new systems and tools - negotiation and advancement of better ways of doing things

]]> 2025-09-11 10:34:22 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044653 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044720 Market moves quicker than ARU

]]> 2025-09-11 10:34:27 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044720 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044765 Education is changing - we are the team that can make the changes


]]> 2025-09-11 10:34:29 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044765 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044926 Development cost vs realistic 'resale' price for short courses.

]]> 2025-09-11 10:34:42 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580044926 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045096 Budgets for marketing new products

]]> 2025-09-11 10:34:54 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045096 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045236 Strong links/relationships with colleagues and other departments

]]> 2025-09-11 10:35:02 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045236 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045451 We can leverage the knowledge, resources and 'rights' (eg Degree Awarding Powers) of a large regional university.

]]> 2025-09-11 10:35:18 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045451 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045524 Economic uncertainty - tax rises, pay freezes, GDP on the decline, employer training budgets lowest on record,

rising inflation, weak government


]]> 2025-09-11 10:35:23 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580045524 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580046272 skilled team in sales, negotiation and market research

]]> 2025-09-11 10:36:13 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580046272 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580046321 Morale at the University being low affects appetite and engagement with new developments.

]]> 2025-09-11 10:36:16 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580046321 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580046423 Economic and political cycle, everyone wants the most experienced staff, no one want to pay to develop them.

]]> 2025-09-11 10:36:22 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580046423 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580047188 Expansion into international markets

]]> 2025-09-11 10:37:08 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580047188 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580047632 Limited Agility - ARU slow to adapt to market needs

]]> 2025-09-11 10:37:38 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580047632 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048287 Resource - marketing budget and pay budget have not grown in line with our output


]]> 2025-09-11 10:38:13 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048287 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048342 Improving conversion of application to registered students - spent the money getting them to the applicant stage - now make the money!

]]> 2025-09-11 10:38:17 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048342 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048747 Reframing how success is achieved in DaW - value beyond first year of study.

]]> 2025-09-11 10:38:43 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048747 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048876 A wide client base who want to use their levy in a different way - for CPD etc. We have the client base there

]]> 2025-09-11 10:38:51 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580048876 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580049123 Clunky tools and processes in crucial areas, variable levels of skills and of customer focus generate inconsistent experiences - we don't have the resource to carry other teams or drive changes in areas we don't own, but we rely on them for the experience of our clients.

]]> 2025-09-11 10:39:08 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580049123 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580049593 Lack of clarity on Growth and Skills levy and LLE makes planning difficult.

]]> 2025-09-11 10:39:29 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580049593 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050272 Strong sense of 'team' with folk willing to get behind ideas and push towards goals

]]> 2025-09-11 10:40:06 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050272 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050374 We do not have full control over our 'close of sale'. We bring the customer to the cash till with the money in their hand and ARU find a number of excuses not to process the sale... yet we are measured on the sale.

]]> 2025-09-11 10:40:13 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050374 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050574 Lack of reporting functionality and pipeline metrics - reduced visibility makes it hard to pin down areas of improvement

]]> 2025-09-11 10:40:22 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050574 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050680 Competitors that move quicker than we do

]]> 2025-09-11 10:40:29 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580050680 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580053927 Having a diverse offer is both a strength and weakness - especially if we want to be understood as a specialist in a certain area we can't be a generalist, but if we want to sell widely we need to appeal widely

]]> 2025-09-11 10:43:52 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580053927 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580053989 Strength in clear growth areas - construction, management, environmental

]]> 2025-09-11 10:43:56 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580053989 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580054249 Historical higher-volume partnerships are facing uncertainty- e.g. HeMS portfolio reliance on NHS business/funding, local government restructure

]]> 2025-09-11 10:44:14 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580054249 joannesmith36 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580054634 Ongoing re-design and 'working groups' taking up time and creating uncertainty

]]> 2025-09-11 10:44:41 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580054634 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580057375 No social media presence

]]> 2025-09-11 10:47:16 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580057375 https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580105120 Lack of understanding of the changing world of education, the need to be agile and responsive in an increasingly competitive market, the skills and tenacity required to secure sales, and the appreciation that customers (B2B and B2C) can and WILL exercise their right to choose an alternative if they are not happy with the product or service ARU provide


]]> 2025-09-11 11:29:58 UTC https://padlet.com/joannesmith36/pbbnfnrdcv8tjyol/wish/3580105120