Advertisement Analysis Using Gender Lens - 5th by Megan Ogden

Mrs. Ogden

ogdenm — 2016-12-05 14:02:39 UTC

Identity -- Women perceive themselves as having to be skinny in order to have a good time with friends. The makers of Diet Coke use this to target women with their product. They know women mainly drink Diet Coke so they target them by saying "no sugar, zero calories"

Craftsman

ogdenm — 2016-12-05 14:02:39 UTC

Victoria Secret

ogdenm — 2016-12-05 14:02:39 UTC

Tiffany & Co.

ogdenm — 2016-12-05 14:02:39 UTC

Mr. Clean

ogdenm — 2016-12-05 14:02:39 UTC

Diet Coke

ogdenm — 2016-12-05 14:02:39 UTC

Dr. Pepper 10

ogdenm — 2016-12-05 14:02:39 UTC

Catherine Wang

2016-12-05 18:09:32 UTC

Role- This advertisement shows a man doing crafts work. This is saying that men are the ones that do the tough jobs that require a lot of strength and hard work. This is especially emphasized by the words "men say more with their hands".

Andrew BeMent

2016-12-05 18:09:33 UTC

Gender lens. This Victoria Secret ad is targeted toward women by showing that hey if you wear our clothes than men will love you. This also has an effect on men because men think that they look good so they will seek out women with that type of clothes.

Julia

2016-12-05 18:09:38 UTC

John Kulik

2016-12-05 18:09:40 UTC

Roles - This advertisement shows the role of what women should be in today's society , a house wife. This advertisement also shows a girl following in her mother's foot steps

ivana

2016-12-05 18:09:43 UTC

Females and they are skinny and making other females think they have to be as skinny as them to wear the stuff they wear

Damien ward

2016-12-05 18:09:47 UTC

Gender lens - this is saying that this drink is for men not women and saying how it can make guys even more manly

Fritz

2016-12-05 18:09:58 UTC

The diet coke commercial appeals to women by saying that their product contains no sugar, calories or regrets. This appeals to women who are trying to stay in shape and want to keep their shape.

Amun Youngblood

2016-12-05 18:09:58 UTC

Roles- The women is the main people who do the house work such as cleaning and which takes their focus off other things such as there children. In this commercial Mr.clean is portraying that you get stuff clean faster with mr.clean so you can have more time for the things that matter.

Lashonda Nash

lashondanash — 2016-12-05 18:09:59 UTC

This shows relationship between a man and a woman. I think it is betraying the role of a man purposing to the woman he loves. He wants her to have a nice and beautiful ring to show how much he cares about her.

A'Mari Williams

2016-12-05 18:10:00 UTC

Roles - The advertisement is showing that women often are the ones that clean or do work around the house .

jacobguntermann — 2016-12-05 18:10:39 UTC

Gender and social lense - Victoria Secret is trying to appeal to the sense that women feel pressured by society to have the "perfect body". Victoria Secret suggests ideas for the ideal body shape that women should have.

Fritz

2016-12-05 18:11:53 UTC

The Craftsman advertisement appeals to men. It says that men "say more with their hands" and work hard. By saying this, they are showing that their product is made to be functionally tough, just like men.

Zaida Amenyah

2016-12-05 18:11:53 UTC

Identity- This means that dr pepper is for men, not women. They are saying that it is a manly drink. Men see themselves as strong so they wouldn't want to drink something that is for women.

Destanie

2016-12-05 18:11:57 UTC

Gender roles shapes women identity on how they should be shown .

ivana

2016-12-05 18:12:44 UTC

They are saying dont regret drinking a coke with calories and sugar and its facing more to women because women drink that

Lashonda Nash

lashondanash — 2016-12-05 18:12:45 UTC

I think the victoria secret goes for the identity of a woman. It lets the woman show how they want to dress and what is their style.

Damien Ward

2016-12-05 18:12:49 UTC

gender lenses - saying that women or mothers clean the house and only them

jacobguntermann — 2016-12-05 18:12:53 UTC

Gender lens - Craftsman is trying to suggest that men have to be good with their hands and tools and that makes them manly.

A'Mari Williams

2016-12-05 18:13:17 UTC

Roles - This advertisement is focusing on men because they usually use tools to fix thing or consturct things .

Lashonda Nash

lashondanash — 2016-12-05 18:14:18 UTC

The Craftmen represents the role of a man. The man is suppose to be the builder that holds everything together. It basically shows power.

John Kulik

2016-12-05 18:14:30 UTC

Roles- This advertisement shows men doing the hard work. This advertisement tells us, the role of men is to do the hard "manly" work.

Andrew BeMent

2016-12-05 18:14:35 UTC

Gender lens. In the ad for Dr.Pepper it uses a work and emphasizes man. There for they are trying to target men saying that it will make you a man if you drink it

Julia

2016-12-05 18:14:49 UTC

This advertisement focus led on gender identity because it is specifically focused towards females. It's trying to communicate that all bodies are perfect (but yet they picture only skinny girls) and women should purchase their products to feel the best about their bodies.

Catherine Wang

2016-12-05 18:15:30 UTC

Identity- The Victoria Secret advertisement is saying that women must be skinny to have a "perfect body". This appeals to women by advertising that to be beautiful they must be able to wear these clothes.

Amun Youngblood

2016-12-05 18:15:51 UTC

Identity- The men are strong and stuff and to show that they drink this drink.

Bonterris Turner

2016-12-05 18:15:57 UTC

Gender Lens - its saying that mostly men drink Dr.Pepper & not women.

Paron Payne

2016-12-05 18:15:57 UTC

People see women as i would say dolls at times .I beleive men take advantage of women ,some of them anyway

I'Monee McDavid

imoneemcdavid — 2016-12-05 18:21:22 UTC

Craftsman-This advertisement is showing that men are stronger with better hands

keonhorton — 2016-12-05 18:22:47 UTC

in the victoria secret one it draws men and women cause men see these pretty girls and would want their women to wear them. And women would see these beautiful women and want to look like their "Perfect Bodies" .

edgarrangel

2016-12-06 18:02:49 UTC

drinking for men makes them feel more tough and girls make them feel like their cool.but nahhh